Alix Ashley Earle is a popular American social media influencer known for her engaging "Get Ready With Me" videos on TikTok. With over six million followers, she's gained recognition as TikTok's "It girl" and "hot best friend" for her candid and relatable content. Her influence extends to driving significant sales for brands she features, a phenomenon coined as the "Alix Earle effect".
On December 16, 2000, Alix Ashley Earle was born.
In July 2008, the New York Post reported that Alix Earle's father, Thomas Earle, was having an affair with Ashley Alexandra Dupré, an escort involved in a political sex scandal with then-Governor of New York, Elliot Spitzer.
Alix Earle's parents divorced in 2013. In October of the same year, her father, Thomas Earle, married Ashley Alexandra Dupré, the woman he had an affair with.
Alix Earle graduated from Red Bank Catholic High School in Red Bank, New Jersey in 2019.
Alix Earle began her TikTok journey in February 2020 as a freshman at the University of Miami. Her first video featured her and her friends showcasing outfits made of trash bags.
Alix Earle began dating San Diego Padres player Tyler Wade in December 2022.
Following the success of her acne video, Alix Earle began posting "Get Ready With Me" (GRWM) videos, sharing her makeup routine and daily life experiences. This new content format resonated with viewers, and she gained two million new followers on TikTok by the end of 2022.
In the summer of 2022, Alix Earle experienced a significant bout of acne. Despite having a sponsored video due, she was initially hesitant to post because of her skin. She decided to go ahead and be open about her acne, which resonated with her viewers and led to positive feedback.
Alix Earle and Braxton Berrios crossed paths at a party in Miami in February 2023.
Alix Earle graduated from the University of Miami's Miami Herbert Business School with a degree in marketing in May 2023.
In August 2023, Alix Earle endowed a scholarship for students at the Miami Herbert Business School, where she graduated with a marketing degree.
In August 2023, Alix Earle was announced as one of the first content creators to partner with Alexandra Cooper's The Unwell Network. The network produces Earle's podcast, "Hot Mess with Alix Earle," which briefly topped Spotify's podcast charts, surpassing "The Joe Rogan Experience."
Alix Earle bravely shared her past struggles with an eating disorder and body dysmorphia during high school in October 2023.
Alix Earle confirmed her relationship with Miami Dolphins wide receiver Braxton Berrios in November 2023.
During an episode of her podcast "Hot Mess" in December 2023, Alix Earle shared that she first met Braxton Berrios at a party in Miami in February 2023.
During an interview on The Howard Stern Show in 2023, Alix Earle admitted that she initially tried to portray an idealized and perfect persona on TikTok.
Alix Earle was featured in the Forbes 30 Under 30 list for 2023.
Alix Earle attended the 13th annual NFL Honors in Las Vegas as Braxton Berrios's date in February 2024.
Alix Earle made an appearance in the music video for "Girls," a single by Australian artist The Kid Laroi, in June 2024.
In August 2024, old social media posts containing racist language and slurs from Alix Earle surfaced online.