History of Blaze Pizza in Timeline

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Blaze Pizza

Blaze Pizza is a fast-casual pizza restaurant chain founded in 2011 in Atlanta, Georgia by Elise and Rick Wetzel of Wetzel's Pretzels. The restaurant is known for its made-to-order pizzas. The chain has expanded and is known for its customizable pizzas and fast service.

2011: Blaze Pizza Founded

In 2011, Blaze Pizza was founded by Elise and Rick Wetzel, the founders of Wetzel's Pretzels. The company is a fast-casual pizza restaurant chain based in Atlanta, Georgia, known for its made-to-order pizzas.

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August 2012: First Blaze Pizza Location Opens

In August 2012, the first Blaze Pizza location opened in Irvine, California.

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October 2012: Flagship Blaze Pizza Location Opens

In October 2012, Blaze Pizza opened its second and flagship location in Pasadena, California, where the company was founded. The restaurant features a similar business model to Chipotle and Subway, offering made-to-order pizzas cooked in a high-temperature open-flame oven in about three minutes.

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2014: Blaze Pizza Reaches 50 Units

By the end of 2014, Blaze Pizza reached a milestone of 50 opened units, becoming the first fast-casual pizza restaurant to achieve this. They aimed to have 500 locations open by 2020.

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2015: Blaze Pizza Expands to Canada

In 2015, Blaze Pizza began its international expansion by opening locations in Canada.

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2018: Blaze Pizza Expands to the Middle East

In 2018, Blaze Pizza partnered with Alshaya to open locations in the Middle East, further expanding its international presence.

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2020: Blaze Pizza's Expansion Goal

Blaze Pizza set a goal to expand to at least 500 locations by 2020.

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2024: Blaze Pizza Headquarters Relocation

In 2024, Blaze Pizza announced plans to relocate its headquarters to Atlanta, Georgia, to support future expansion plans.

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