Diamond Platnumz, born Naseeb Abdul Juma Issack, is a Tanzanian artist known for his bongo flava music. Beyond his successful music career as a recording artist and dancer, he is a businessman and philanthropist. He heads WCB Wasafi Record Label, Wasafi Bet, and Wasafi Media as the founder and CEO. His popularity extends throughout East and Central Africa, evidenced by his achievement as the first African artist to garner 900 million YouTube views.
2006: Diamond Platnumz Begins Music Career
In 2006, at the age of 18, Diamond Platnumz began his music career while selling clothes. He recorded his first single, 'Toka Mwanzo', a Bongo Flava and R&B fusion, but it was not a commercial success.
2010: Diamond Platnumz Endorses Tanzania's CCM Party
In 2010, Diamond Platnumz endorsed Tanzania's ruling party, Chama Cha Mapinduzi (CCM), and its presidential candidate, Jakaya Mrisho Kikwete. He has since released songs like 'CCM Tusonge Mbele' in support of the party.
2014: BET Awards Nomination
In 2014, Diamond Platnumz received a nomination for Best International Act: Africa at the BET Awards.
2017: Diamond Platnumz Signs with Universal Music
In 2017, Diamond Platnumz signed a record deal with Universal Music.
2018: Release of A Boy from Tandale
In 2018, Diamond Platnumz released his third studio album, titled 'A Boy from Tandale'.
September 2019: Diamond Platnumz Named Parimatch Africa Brand Ambassador
On September 13, 2019, Diamond Platnumz became a Brand Ambassador for Parimatch Africa.
September 2019: Diamond Platnumz Becomes Nice One Brand Ambassador
On September 25, 2019, Diamond Platnumz was named the Nice One Brand Ambassador.
October 2019: Birth of Diamond Platnumz's Son with Tanasha Donna
Diamond Platnumz's son with Kenyan model and musician Tanasha Donna was born in October 2019.
2020: First Collaboration with Koffi Olomide on "Waah"
Diamond Platnumz's first collaboration with Koffi Olomide was on the song 'Waah' released in 2020.
December 2021: Launch of Wasafibet
On December 11, 2021, Diamond Platnumz launched Wasafibet in partnership with Odibets, a Kenyan sports betting company.
2021: WCB Wasafi Partners with Warner Music Group
In 2021, Diamond Platnumz's record label, WCB Wasafi, entered into a 360 partnership with Warner Music Group.
April 2022: Diamond Platnumz Becomes Airtel Tanzania Brand Ambassador
In April 2022, Diamond Platnumz was announced as the brand ambassador for Airtel Tanzania.
August 2022: Diamond Platnumz Performs at Raila Odinga Campaign Rally
In August 2022, Diamond Platnumz endorsed and performed at a campaign rally for Raila Odinga in Kasarani, Kenya, just days before the general election.
2022: Release of First Of All (FOA) Extended Playlist
In 2022, Diamond Platnumz released his 10-track extended playlist, 'First Of All (FOA)', featuring collaborations with artists like Zuchu, Adekunle Gold, and Focalistic.
2023: Second Collaboration with Koffi Olomide
In 2023, Diamond Platnumz released his second collaboration with Congolese musician Koffi Olomide, following their previous collaboration on 'Waah' in 2020.
2023: Diamond Platnumz Wins Third MTV EMA for Best African Act
In 2023, Diamond Platnumz won his third MTV EMA award for Best African Act.