Rise to Success: Career Highlights of Mike Repole

How Mike Repole built a successful career. Explore key moments that defined the journey.

Mike Repole is a successful American entrepreneur and businessman, notable for co-founding Glaceau, the company behind Vitaminwater, which was acquired by Coca-Cola for $4.1 billion. He further cemented his success by co-founding BODYARMOR SuperDrink, a sports drink company, which was also acquired by Coca-Cola for $5.6 billion. Repole is also an active racehorse owner.

Sections (2)

Full Timeline Career & Achievements

1999: Co-founded Glaceau

In 1999, Mike Repole co-founded Energy Brands, commonly known as Glaceau, with J. Darius Bikoff, which produced Smartwater and Vitaminwater. This company launched the enhanced water beverage vertical.

2007: Coca-Cola Buys Glaceau

In 2007, Glaceau was bought by Coca-Cola for $4.1 billion after growing to be the top-selling water brand in the US.

2009: Joined Pirate's Booty as Chairman

In 2009, Mike Repole joined Pirate's Booty as chairman of the board.

2011: Co-founded BodyArmor Superdrink

In 2011, Mike Repole co-founded BodyArmor Superdrink, a sports drinks company, with Lance Collins.

2013: Pirate Brands Sold

In 2013, Pirate Brands sold for $195 million to B&G Foods.

2014: Kobe Bryant Invests in BodyArmor

In 2014, Kobe Bryant invested $5 million for 10% of BodyArmor and became the company's creative director.

August 2018: Coca-Cola Becomes Second-Largest Stakeholder in BodyArmor

In August 2018, Coca-Cola became the second-largest stakeholder in BodyArmor in an attempt to further challenge Pepsi's hold on the sports drink industry.

2019: Co-starred in Barstool Sports show "Big Brain"

In 2019, Mike Repole co-starred in the Barstool Sports investment show “Big Brain,” where he served as a financial advisor to Dave Portnoy, alongside Jon Taffer.