Rise to Success: Career Highlights of Brad Parscale

By Popular Timelines Editorial Team · Updated: March 5, 2025

From career breakthroughs to professional milestones, explore how Brad Parscale made an impact.

Brad Parscale is an American digital consultant and political advisor best known for his role in Donald Trump's presidential campaigns. He served as the digital media director for Trump's successful 2016 campaign and initially as campaign manager for the 2020 campaign before being replaced. He later stepped away from his company and the campaign in September 2020. Parscale's expertise lies in leveraging data and digital strategies for political campaigns.

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Full Timeline Career & Achievements

October 2005: Incorporated Website Business

In October 2005, Brad Parscale incorporated his website business, which mostly produced simple websites for local businesses.

July 2011: Giles-Parscale Formed

In July 2011, the company Giles–Parscale was formed after Brad Parscale worked on several projects with Jill Giles.

2011: Began Working for Trump Organization

In 2011, Brad Parscale began working for the Trump Organization, developing websites and managing digital media strategies.

April 2012: Hired to Build Website for Trump International Realty

In April 2012, Giles-Parscale was hired to build a website for Trump International Realty after a deliberately low bid of $10,000.

2013: Running DevDemon

In early 2013, Brad Parscale was also running another company, DevDemon, which marketed add-ons for web development; in a technology investment partnership (Turner Parscale LLC); and was involved in a physical therapy business.

May 2015: Giles-Parscale's Expansion

By May 2015, Giles-Parscale owned an 18,000 square foot building and had 46 employees and 800 clients.

December 2015: Paid by Trump Campaign

Between October and December 2015, Giles-Parscale was paid $21,000 by the Trump campaign.

2015: Hired to Create Website for Trump's Exploratory Campaign

In early 2015, Donald Trump hired Brad Parscale and his firm, Giles-Parscale, to create a website for his exploratory campaign.

June 2016: Named Digital Media Director

In June 2016, Brad Parscale was officially named digital media director for the Trump for President campaign, overseeing all aspects of digital media and online fundraising, as well as traditional media strategy.

2016: Became Campaign's Digital Director

In 2016, Brad Parscale became the digital director for the Donald Trump presidential campaign.

2016: Digital Media Director for Trump Campaign

In 2016, Brad Parscale served as the digital media director for Donald Trump's presidential campaign.

2016: Project Alamo

In 2016, the database of voter information that drove Parscale's social media advertising campaigns in the 2016 election was dubbed "Project Alamo".

January 2017: Launched America First Policies

In January 2017, Brad Parscale, along with Nick Ayers, launched America First Policies to promote President Trump's agenda.

August 2017: Purchased by CloudCommerce

In August 2017, the remaining operations of Giles-Parscale were purchased by CloudCommerce, and were renamed Parscale Digital. Parscale became a member of the CloudCommerce board of directors.

February 2018: Appointed 2020 Campaign Manager

In February 2018, Brad Parscale was appointed as the campaign manager for Donald Trump's 2020 presidential campaign.

February 27, 2018: Named 2020 Re-election Campaign Manager

On February 27, 2018, Brad Parscale was named by President Trump as his 2020 re-election campaign manager.

March 2, 2018: Founded Red State Data and Digital

On March 2, 2018, Brad Parscale founded "firewall company" Red State Data and Digital.

June 2018: Giles Design Bureau Broken Out

In June 2018, Giles Design Bureau was broken out as a separate entity, run by Jill Giles, with a staff of 15; Giles remained a major stockholder in CloudCommerce.