History of Linda Yaccarino in Timeline
Linda Yaccarino is an American business leader known for her expertise in advertising and media. As the current CEO of X Corp (formerly Twitter), she took the helm in June 2023. Prior to this, Yaccarino played a pivotal role at NBCUniversal, leading their global advertising and partnerships initiatives.
December 21, 1963: Birth of Linda Yaccarino
Linda Yaccarino was born on December 21, 1963.
1985: Yaccarino Graduates from Pennsylvania State University
In 1985, Linda Yaccarino earned her bachelor's degree in telecommunications from Pennsylvania State University's Donald P. Bellisario College of Communications.
1985: Yaccarino marries Claude Madrazo
Linda Yaccarino and Claude Madrazo got married soon after her graduation in 1985.
October 2011: Yaccarino Joins NBCUniversal
Hired by then-CEO Steve Burke, Linda Yaccarino joined NBCUniversal in October 2011.
2014: Yaccarino Joins the Ad Council
Linda Yaccarino joined the Ad Council in 2014.
2018: Yaccarino appointed to the President's Council on Sports, Fitness, and Nutrition
In 2018, President Donald Trump appointed Linda Yaccarino to the President's Council on Sports, Fitness, and Nutrition.
January 2021: Yaccarino becomes Chair of the Ad Council
Linda Yaccarino commenced her role as chair of the Ad Council's board of directors in January 2021.
June 30, 2022: Yaccarino's term as Chair of the Ad Council ends
Linda Yaccarino's term as chair of the Ad Council's board of directors, which began in January 2021, concluded on June 30, 2022.
May 12, 2023: Yaccarino resigns from NBCUniversal, becomes CEO of X Corp
On May 12, 2023, Linda Yaccarino resigned from NBCUniversal and was announced as the new chief executive officer of X Corp (formerly Twitter) by Elon Musk.
June 6, 2023: Yaccarino officially starts as CEO of Twitter
Linda Yaccarino officially took over as CEO of Twitter on June 6, 2023.
June 2023: Increase in hate speech on Twitter under Musk and Yaccarino
Following Elon Musk's and Linda Yaccarino's leadership, Twitter experienced a surge in hate speech, prompting several companies to halt their advertising on the platform. The Center for Countering Digital Hate (CCDH) alerted Yaccarino about this issue but was ignored. In June 2023, the CCDH made its findings public, leading Twitter, at Yaccarino's suggestion, to file a lawsuit.
June 2023: Linda Yaccarino becomes CEO of X Corp
On June 2023, Linda Yaccarino assumed the role of chief executive officer at X Corp, formerly known as Twitter.
November 2023: Yaccarino subpoenaed by U.S. Senate panel
In November 2023, Linda Yaccarino received a subpoena from a U.S. Senate panel to provide testimony at a hearing concerning children's online safety.
2023: Yaccarino listed as one of the most struggling CEOs by Fortune
In 2023, Fortune magazine included Linda Yaccarino on its list of CEOs who faced significant challenges during the year. The publication noted her apparent inability or unwillingness to curb Elon Musk's impulsive actions and her failure to reassure advertisers about the platform's stability.
June 2024: Financial Times reports tension between Musk and Yaccarino
The Financial Times reported in June 2024 that tensions were escalating between Elon Musk and Linda Yaccarino due to Musk's pressure on her to increase revenue and reduce expenses.