Martech was a video game publisher founded as Martech Games that operated from 1982 to 1989 in Pevensey Bay. They produced several successful video games across various platforms, including BBC Model B, ZX Spectrum, ZX81, MSX, Amstrad CPC, Commodore 16, Commodore 64, Atari ST, and Amiga.
In 1982, David Martin purchased a BBC Model B microcomputer and began developing early educational programs. He also purchased a ZX81 and created games at home. He developed Conflict under the Martech brand with John Barry's help.
In 1982, Martech Games was formed by David Martin and John Barry, who had met at the University of Surrey.
In December 1983, David Martin quit teaching to focus on building Martech. John Barry became a partner in the new business.
In 1983, Martech contracted Ian McArdle to create a motorbike stunt game. David Martin negotiated with Eddie Kidd to endorse the game called Eddie Kidd Jump Challenge, marking one of the first instances of licensed endorsements in video games.
In 1988, David Martin, John Barry, and Mike Dixon established Emerald Software, a new games development studio, in Waterford, Ireland. The studio created games for third-party publishers, such as The Deep and Michael Jackson's Moonwalker. Martech also launched Screen 7, publishing a game based on the movie franchise Jaws.
In 1989, Martech closed all operations due to critical development delays in the Brighton and Waterford studios, which led to a severe cash flow crisis.
In 1989, critical development delays in new studios led to the closure of Martech after an ambitious expansion program in the late 1980s.
In 2000, Martech extended its range of games beyond 'personalities' when it signed the rights to develop a range of games based on the toy Zoids for Zoids - the Battle Begins. Leading book, comic and movie character Tarzan followed for a Tarzan video game, as well as two games based on leading 2000 AD comic characters, Slaine and Nemesis the Warlock.
In 2000, a games business established by David Martin was purchased by Liverpool based Rage Games plc, with Martin becoming the company's Licensing Director.
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