Mikayla Nogueira is a prominent American social media influencer and businesswoman. Gaining significant popularity on TikTok, she has amassed over 17 million followers through her engaging beauty and makeup content. Nogueira has leveraged her online presence to co-found POV Beauty, a cosmetics brand, marking her transition into the entrepreneurial world. Her influence extends beyond content creation, establishing her as a key figure in the beauty and social media landscape.
On June 13, 1998, Mikayla Jane Nogueira was born.
In 2016, Mikayla Nogueira graduated from Apponequet Regional High School in East Freetown, Massachusetts.
In December 2020, Mikayla Nogueira won the American Influencer Award for Emerging Makeup Artist of the Year.
In 2020, Mikayla Nogueira graduated with a Bachelor of Arts in communications from Bryant University and started graduate school.
On July 1, 2023, Mikayla Nogueira married Cody Hawken at Castle Hill Inn in Newport, Rhode Island.
In March of 2025, Mikayla Nogueira launched Point of View Beauty (POV Beauty) alongside co-founder Ani Hadjinian and venture capital firm Imaginary Ventures.
On February 12, 2026, Mikayla Nogueira announced on TikTok that she and Cody Hawken were divorcing.
By February 2026, Mikayla Nogueira's TikTok following had grown to 17.4 million.
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