History of Pink in Timeline
Pink, named after a pale red flower, became a recognized color term in the late 1600s. It evokes feelings of charm, politeness, and tenderness, often linked to femininity, childhood, and romance. While pink and white symbolize innocence, pink and black take on a more erotic connotation. Although now strongly associated with femininity, this wasn't always the case. In the 1920s, pink was surprisingly considered a masculine color.
June 1918: Earnshaw's Infants' Department Article
In June 1918, an article in the trade publication "Earnshaw's Infants' Department" highlighted an interesting trend: pink was being associated with boys in 20th-century America. This shows the shifting perceptions of color over time.
1931: Elsa Schiaparelli Introduces "Shocking Pink"
In 1931, Italian designer Elsa Schiaparelli, known for her bold and surrealist designs, introduced "shocking pink." This vibrant hue, created by mixing magenta with white, challenged traditional color norms.
1949: "Mexican Pink" Emerges
In 1949, at a dress parade in New York's Waldorf-Astoria Hotel, Mexican designer Ramón Valdiosera showcased vibrant pink dresses. When questioned about his inspiration, he attributed it to Mexican culture. This led fashion critic Perle Mesta to coin the term "Mexican Pink."
1953: Mamie Eisenhower's Pink Inaugural Gown
Mamie Eisenhower's choice of a pink gown for her husband's presidential inauguration in 1953 marked a pivotal moment. Her fondness for pink influenced public perception, associating the color with femininity and "ladylike women."
1957: Lionel Trains' Pink Model Train
In a marketing attempt to appeal to girls, Lionel Trains introduced a pink model freight train in 1957. The product failed to resonate with its target audience, becoming a sought-after collector's item later on.
1957: "Funny Face" Solidifies Pink's Feminine Association
The 1957 musical "Funny Face" further reinforced the connection between pink and women, contributing to the color's evolving cultural significance.
1973: Elsa Schiaparelli's Legacy
While not an event on this date, it's worth noting that Elsa Schiaparelli, who revolutionized pink in fashion, passed away in 1973. Her innovative use of color continues to influence fashion to this day.
2008: Pink as a Symbol of Empowerment and Awareness
By 2008, pink had taken on new meanings. Feminist groups embraced it as a symbol of female empowerment, while Breast Cancer Awareness Month campaigns used it to promote awareness and support for those affected by the disease.