History of Snack Wrap in Timeline

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Snack Wrap

The Snack Wrap is a McDonald's menu item found in the United Kingdom and Canada. It is designed as a snack and consists of chicken breast, lettuce, cheddar jack and Monterey Jack cheese, and sauce, all wrapped in a flour tortilla.

5 hours ago : McDonald's Snack Wrap is Coming Back: Fans Rejoice the Menu Addition

McDonald's officially confirms the return of the beloved Snack Wrap, exciting fans who have long awaited its comeback. The return generated excitement and anticipation among customers of McDonald's due to its previous removal from the menu.

2006: Official Launch in the United States

In 2006, the Snack Wrap was officially launched in the United States, initially available with crispy chicken and ranch sauce.

2007: Menu Option Expansion

In early 2007, McDonald's expanded the Snack Wrap options, making grilled chicken and honey mustard sauce available as substitutes.

2016: Discontinuation in the United States

In 2016, the Snack Wrap was officially discontinued in the United States due to underwhelming sales and time-consuming construction, though individual franchises could still choose to sell them.

2020: Nationwide Removal

In 2020, due to menu simplification during the COVID-19 pandemic, the Snack Wrap was removed nationwide.

April 7, 2022: TikTok Hoax Promotion

On April 7, 2022, a video posted to TikTok showed a promotion for the Honey Mustard Snack Wrap, leading to the false belief that it was returning to stores in the United States.

December 2023: Reported Return

In December 2023, reports indicated that the wrap would return in 2025 under a new name of "McCrispy Snack Wrap" as part of the McCrispy products.

April 15, 2025: McDonald's Tweet Announcement

On April 15, 2025, McDonald's tweeted that the Snack Wrap would return on "0x.14.2025" (an unspecified date).