History of Snack Wrap in Timeline

Share: FB Share X Share Reddit Share Reddit Share
By Popular Timelines Editorial Team  · Updated:
Snack Wrap

The Snack Wrap is a McDonald's menu item found in the United Kingdom and Canada. It is designed as a snack and consists of chicken breast, lettuce, cheddar jack and Monterey Jack cheese, and sauce, all wrapped in a flour tortilla.

2006: Official Launch in the United States

In 2006, the Snack Wrap was officially launched in the United States, initially available with crispy chicken and ranch sauce.

2007: Menu Option Expansion

In early 2007, McDonald's expanded the Snack Wrap options, making grilled chicken and honey mustard sauce available as substitutes.

2016: Discontinuation in the United States

In 2016, the Snack Wrap was officially discontinued in the United States due to underwhelming sales and time-consuming construction, though individual franchises could still choose to sell them.

2020: Nationwide Removal

In 2020, due to menu simplification during the COVID-19 pandemic, the Snack Wrap was removed nationwide.

April 7, 2022: TikTok Hoax Promotion

On April 7, 2022, a video posted to TikTok showed a promotion for the Honey Mustard Snack Wrap, leading to the false belief that it was returning to stores in the United States.

December 2023: Reported Return

In December 2023, reports indicated that the wrap would return in 2025 under a new name of "McCrispy Snack Wrap" as part of the McCrispy products.

April 15, 2025: McDonald's Tweet Announcement

On April 15, 2025, McDonald's tweeted that the Snack Wrap would return on "0x.14.2025" (an unspecified date).