In North America, a bowl game is a postseason college football game played mainly by NCAA Division I Football Bowl Subdivision (FBS) teams. Historically, the FBS determined its annual national champion through votes rather than a playoff tournament. Cities organized regional festivals featuring bowl games. Bowl game statistics weren't counted towards players' career totals until 2002. Although a system is now in place to decide the FBS national champion on the field, some bowl games continue to be held.
The first Tournament East-West football game, sponsored by the Tournament of Roses Association, took place in 1902 between Michigan and Stanford. Michigan won 49-0.
The Tournament of Roses began sponsoring an annual football contest in 1916.
The annual Tournament East-West football game was played at the newly completed Rose Bowl stadium in 1923, and the contest became known as the Rose Bowl Game.
In 1930, the Rose Bowl was the only major college bowl game.
The Sugar, Orange, and Sun Bowls were all established in 1935.
The Cotton Bowl Classic was established in 1937.
By 1940, there were five major college bowl games.
By 1950, the number of major bowl games had increased to eight.
The term "Soccer Bowl" was first used for the United States men's college soccer championship in 1950.
The NFL introduced the Pro Bowl, its all-star game, in 1951.
The use of "Soccer Bowl" for the United States men's college soccer championship ended in 1952.
The Bert Bell Benefit Bowl, also known as the Playoff Bowl, began in 1960 as a matchup between the two second-place teams in each NFL division. It ran until 1969
The number of bowl games remained at eight through 1960.
The name "Super Bowl" was coined by Lamar Hunt in 1968 after he observed his daughter playing with a super ball.
The NFL's Bert Bell Benefit Bowl, a game played between the second-place teams of each division, ended in 1969.
By 1970, the number of bowl games had increased to eleven.
The AFL and NFL merged in 1970, leading to the AFL-NFL World Championship Game, later renamed the Super Bowl.
In 1971, there were ten team-competitive bowl games.
The 1973 Rose Bowl set an attendance record of 106,869, which remains the highest attendance for an NCAA bowl game.
The North American Soccer League (NASL) adopted the term "Soccer Bowl" for its championship in 1975.
The NCAA's top level of college football was designated as Division I-A in 1978.
The German Bowl, Germany's national championship game in American football, was first held in 1979.
The Vaahteramalja, Finland's national championship game in American football, was first held in 1980.
The number of bowl games rose to fifteen by 1980.
Florida State began their streak of consecutive bowl berths in 1982.
The Junior Bowl, a national championship game for junior American football teams in Germany, began in 1982.
The original North American Soccer League (NASL) and its "Soccer Bowl" ended in 1984.
The first Swiss Bowl, the championship game of the Swiss Nationalliga A, was held in 1986.
The Tulip Bowl, the championship game of the Dutch AFBN First Division, was first held in 1986.
The Eurobowl, the championship game of the European Football League, was first held in 1986.
The ECAC Bowl for Division I-AA teams began in 1989.
The Football Bowl Association, an independent organization representing bowl games, was established as early as 1989.
A Ladies Bowl, a national championship game for women's American football in Germany, was introduced in 1990.
By 1990, there were nineteen bowl games.
Prior to 1992, most bowl games had strict agreements with specific conferences, which often prevented the top-ranked teams from playing each other. This system contributed to the concept of "Mythical National Championships".
The Bowl Coalition was formed in 1992 as the first attempt to create a system for determining a single national champion on the field.
The Bowl Coalition ended in 1994.
In 1995, the Bowl Alliance was created to ensure the top two ranked college football teams played each other in a bowl game. However, the Rose Bowl, Pac-10, and Big Ten did not initially participate.
The Bowl Alliance replaced the Bowl Coalition in 1995 as the system for deciding the national champion.
Following the 1997 season, undefeated Michigan won the Rose Bowl against Washington State, while undefeated Nebraska triumphed in the Orange Bowl against Tennessee. Despite Michigan's win, the Coaches' Poll controversially ranked Nebraska as the national champion, creating a split national championship.
The Bowl Alliance ended in 1997.
The Bowl Championship Series (BCS) was established in 1998 to determine a national champion.
The German Junior Flag Bowl, a national championship game for junior flag football teams in Germany, started in 1999.
The number of bowl games reached twenty-five by 2000.
Starting in the 2001 season, the NCAA allowed teams with 6-6 records and even some losing records to participate in bowl games.
In 2002, bowl game statistics started being included in players' career totals.
In Canadian university football, the Uteck Bowl and Mitchell Bowl were established in 2002 as semi-final games leading to the Vanier Cup championship.
In 2003, LSU won the BCS National Championship game against Oklahoma. However, USC, after winning the Rose Bowl, was crowned champion by the AP Poll, resulting in another split national championship.
The ECAC Bowl for Division I-AA teams ended in 2003.
In 2005, the NCAA's Division I-A was renamed the Football Bowl Subdivision (FBS).
In 2006, the Bowl Championship Series (BCS) introduced a dedicated national championship game, separate from the four main bowl games. The game rotated among the BCS venues and its winner was contractually recognized as the Coaches' Poll national champion.
In 2006, the NCAA vacated Florida State's Emerald Bowl victory due to academic violations.
The North Atlantic Bowl was held in 2007.
Starting in 2008 and later, several new bowl games were introduced at the NCAA Division III level.
Before 2008, only a limited number of bowl games existed at the NCAA Division III level.
By 2010, there were thirty-five bowl games.
In 2010, a significant number of Division I FBS teams, 70 out of 120, participated in bowl games.
The BCS was discontinued in 2013.
The revived North American Soccer League (NASL II) brought back the "Soccer Bowl" name for its championship in 2013.
The College Football Playoff (CFP) replaced the BCS in 2014, implementing a four-team playoff system with semi-final games rotating among major bowl games and a championship game at a neutral site.
The College Football Playoff began in 2014 as the new method for deciding the national champion.
By 2015, the number of bowl games had increased to forty-one, including two teams playing a second game for the National Championship.
In 2015, the Citrus Bowl reverted to its original name after a period of using a corporate sponsor's name.
The 2016-17 bowl season expanded to over three weeks, starting in December and ending in January.
As of 2017, most bowl games were still located in cities with warmer climates, despite the advent of indoor stadiums.
Florida State's streak of consecutive bowl appearances ended in 2017. Though they appeared in 36 straight bowls, the NCAA vacated their 2006 Emerald Bowl win due to academic violations.
Ten bowl games were scheduled for NCAA Division III teams not qualifying for the playoffs in 2017, marking a significant increase in bowl opportunities at this level.
The second incarnation of the North American Soccer League (NASL II) and its use of "Soccer Bowl" ended in 2017.
As of 2018, the University of Alabama held the record for most bowl game appearances (69) and most bowl victories (41).
The Football Bowl Association rebranded itself as "Bowl Season" in October 2020.
By 2023, the number of bowl games had increased to 43, and eligibility requirements were relaxed, allowing teams with non-winning records to participate.