History of Gisele Bündchen in Timeline
Gisele Bündchen is a highly successful Brazilian fashion model, consistently ranked among the highest-paid in the world since 2001. Her financial success led to recognition as one of the richest women in entertainment in 2007. Bündchen topped Forbes' list of top-earning models in 2012 and was ranked as one of the world's most powerful women by Forbes in 2014, highlighting her influence beyond the modeling industry.
July 1980: Birth of Gisele Bündchen
Gisele Caroline Bündchen was born on 20 July 1980 in Horizontina, Rio Grande do Sul.
1993: Modeling Course Enrollment
In 1993, Gisele Bündchen's mother enrolled her and her sisters in a modeling course to teach them confidence and better posture.
1995: Move to São Paulo
In 1995, Gisele Bündchen moved to São Paulo to launch her modeling career.
1996: Beginning of Modeling Career
Gisele Bündchen began her modelling career in 1996.
1996: New York Fashion Week Debut
In 1996, Gisele Bündchen debuted at New York Fashion Week.
1997: Rejections in London
In 1997, Gisele Bündchen was rejected 42 times in London before being cast in an Alexander McQueen runway show.
1998: Campaigns and Vogue Covers
In 1998, Gisele Bündchen posed for Missoni, Chloé, Dolce & Gabbana, Valentino, Gianfranco Ferré, Ralph Lauren, and Versace campaigns and appeared on the cover of Vogue Paris, her first cover of British Vogue, and i-D.
1999: Signing with IMG Models
Dissatisfied with Elite Model Management's work environment, Gisele Bündchen signed with IMG Models in 1999.
1999: Vogue Covers and Model of the Year
In 1999, Gisele Bündchen had three Vogue covers, including her first U.S. Vogue cover, and won the VH1/Vogue Model of the Year award.
1999: Ending the Heroin Chic Era
In 1999, Vogue credited Gisele Bündchen with ending the heroin chic era of modeling and from 1999 until 2006 she was a Victoria's Secret Angel.
January 2000: Vogue Cover Features
In January 2000, Gisele Bündchen was featured on the covers of the U.S. and British editions of Vogue.
September 2000: Teenagers Want to Become Models
In September 2000, Newsweek reported that a survey conducted by Brazilian magazine Capricho, found that 86% of Brazilian teenagers wanted to become fashion models, attributing this interest to Gisele Bündchen's influence.
2000: "The Most Beautiful Girl in the World"
In 2000, Gisele Bündchen was named "The Most Beautiful Girl in the World" and appeared on the cover of Rolling Stone magazine, becoming the fourth model to do so.
2000: Red Hot Fantasy Bra
In 2000, Gisele Bündchen wore Victoria's Secret's Red Hot Fantasy Bra worth $15 million, listed in Guinness World Records as the most expensive lingerie ever created.
2001: Highest-Paid Model
Since 2001, Gisele Bündchen has been one of the highest-paid models in the world.
2004: Most Beautiful Couple
In 2004, Gisele Bündchen and Leonardo DiCaprio were featured on People's annual Most Beautiful Couples List, recognizing their relationship at the time.
2004: Vogue Cover Appearance and Taxi Remake
In 2004, Gisele Bündchen appeared on a group U.S. Vogue cover and co-starred in the remake of Taxi.
2004: Visits Amerindian Tribe
In 2004, after visiting an Amerindian tribe at the Xingu region in Brazil and witnessing firsthand the issues of water pollution and deforestation, Gisele Bündchen decided to advocate for social and environmental causes.
2005: Sexy Splendor Fantasy Bra
In 2005, Gisele Bündchen modelled the Sexy Splendor Fantasy Bra, the second-most expensive bra valued at $12.5 million.
2005: Teen Choice Awards Nomination
In 2005, Gisele Bündchen was nominated for Choice Movie Female Breakout Star and for Choice Movie Villain at the Teen Choice Awards for her supporting role in Taxi (2004).
2005: iPod Auctioned for Music Rising
In 2005, an iPod autographed by Gisele Bündchen and loaded with her personal playlist was auctioned to benefit Music Rising, a campaign to replace lost or destroyed instruments of musicians in the Gulf Coast Region after hurricane disasters.
December 2006: Started Dating Tom Brady
In December 2006, Gisele Bündchen began dating NFL quarterback Tom Brady after being introduced by a mutual friend on a blind date.
2006: Face of Dolce & Gabbana
From 2006 to 2009 she became the face of Dolce & Gabbana's fragrance "The One".
2006: Face of American Express Product Red Card
In 2006, Gisele Bündchen became the face of American Express's Product Red-affiliated card, which donates a portion of earnings to HIV/AIDS victims in Africa.
2006: The Devil Wears Prada Supporting Role
In 2006, Gisele Bündchen had a supporting role in The Devil Wears Prada.
2006: Best Hair in Hollywood
In 2006, an Elle survey found that over 50% of American stylists gave Gisele Bündchen the title of best hair in Hollywood.
2006: Sales Dedicated to Environmental Projects
Starting in 2006, proceeds from Gisele Bündchen's Ipanema sandals were dedicated to environmental projects including "Y Ikatu Xingu", aimed at protecting the Xingu River in Brazil.
May 2007: Ending Victoria's Secret Contract
In May 2007, Gisele Bündchen ended her contract with Victoria's Secret, citing discomfort with being photographed in lingerie.
2007: Only Remaining Supermodel
In 2007, Claudia Schiffer called Gisele Bündchen the only remaining supermodel.
2007: T-Shirt Auctioned for Climate Change Awareness
In 2007, Gisele Bündchen signed a "Hotter than I Should Be" T-shirt that was auctioned on eBay for the World Wide Fund for Nature to support their campaign to raise awareness about the causes and impacts of climate change.
2007: Starts The Luz Foundation
In 2007, Gisele Bündchen started The Luz Foundation, a project to empower girls and help them deal with self-esteem issues.
2007: World's Richest Supermodel
In 2007, Gisele Bündchen was named by Forbes as the World's Richest Supermodel.
2007: Richest Woman in Entertainment
In 2007, Gisele Bündchen was named the 16th-richest woman in the entertainment industry.
2007: Vanity Fair Cover
In 2007, Mario Testino photographed Gisele Bündchen for the cover of Vanity Fair's style issue.
2007: Sales Supported WWF Project
In 2007, sales from Gisele Bündchen's Ipanema sandals supported the World Wildlife Fund project "Nascentes do Brasil" and "De olho nos manaciais" from ISA.
February 2008: Celebrity Mentioned for Plastic Surgery
In February 2008, a survey of plastic surgeons revealed Gisele Bündchen was the celebrity most mentioned for patients having work done on their abdomens and hair.
April 2008: Photo Auction
On 11 April 2008, a black-and-white photo of Gisele Bündchen shot by Irving Penn was auctioned for $193,000.
August 2008: Most Powerful People in Fashion
In August 2008, the New York Daily News named Gisele Bündchen as one of the most powerful people in the fashion world.
November 2008: Serves Thanksgiving Dinner
In November 2008, Gisele Bündchen and Tom Brady served Thanksgiving dinner to more than 400 job trainees at Goodwill Industries International's headquarters.
2008: Controversial Vogue Cover
In 2008, Gisele Bündchen appeared on the controversial cover of Vogue with NBA player LeBron James, which was criticized for perpetuating racial stereotypes.
2008: Diamonds Auctioned for Charity
In 2008, Gisele Bündchen auctioned a collection of diamonds to benefit the Diamond Empowerment Fund, a nonprofit organization supporting education initiatives in diamond-resource countries.
2008: Launches Clean Water Project
In 2008, Gisele Bündchen returned to her hometown and launched Projeto Água Limpa (Clean Water Project) with her family, implementing sustainable environmental management.
2008: Sales Support Reforestation Program
In 2008, proceeds from the sales of Gisele Bündchen's line of sandals were dedicated to "Florestas do futuro" from SOS Mata Atlantica, a reforestation program for recovery of native species.
February 2009: First Marriage Ceremony
On 26 February 2009, Gisele Bündchen and Tom Brady had their first marriage ceremony at St. Monica Catholic Church in Santa Monica, California.
April 2009: Second Marriage Ceremony
In April 2009, Gisele Bündchen and Tom Brady celebrated a second marriage ceremony in Costa Rica, expanding their wedding celebration.
May 2009: Co-hosts Rainforest Alliance Gala
In May 2009, Gisele Bündchen co-hosted the annual gala of the Rainforest Alliance to honor leaders in sustainability.
May 2009: Biggest Star in Fashion History
In May 2009, The Independent referred to Gisele Bündchen the biggest star in fashion history.
September 2009: Designated UNEP Goodwill Ambassador
In September 2009, Gisele Bündchen was designated Goodwill Ambassador for the United Nations Environment Programme.
2009: Supports Tamar Project
In 2009, Gisele Bündchen also helped the "Tamar Project", a research initiative and environmental protection of the five species of sea turtles along the Brazilian coast.
2009: Appears on Elle Covers for Product Red
In 2009, Gisele Bündchen appeared on 30 covers of the international issues of Elle wearing Product Red clothing and posing with products from companies that support its mission.
2009: Ranked Second on Vanity Fair's World's Most Beautiful Poll
In 2009, Gisele Bündchen was ranked second on Vanity Fair's World's Most Beautiful poll.
2009: UN Goodwill Ambassador
Since 2009, Gisele Bündchen has been a Goodwill Ambassador for the United Nations Environment Program.
April 2010: American Vogue Cover
In April 2010, Gisele Bündchen appeared on the cover of American Vogue for the 11th time.
2010: Vogue Shape Issue Covers
By 2010, Gisele Bündchen had appeared on two Vogue Shape issue covers, more than any other celebrity or model.
2010: Donates to Red Cross for Haiti Relief
In 2010, Gisele Bündchen donated $1.5 million to the Red Cross to aid the relief effort in Haiti following the earthquake.
2010: Partners to Provide Clean Water
In 2010, Gisele Bündchen partnered with former president Bill Clinton, Pantene, and the Children's Safe Drinking Water Program to provide clean water to people in need and announced the Healthy Hair for Healthy Water program at P&G's reception in New York City.
2010: Ipanema Flip-Flop Sales
In 2010, Gisele Bündchen's flip-flop line for Ipanema sold more than 250 million pairs for an estimated $197 million.
January 2011: Most Desired Female Body
In January 2011, Gisele Bündchen was voted as having the most desired female body on the 14th Annual Famed Hottest Looks survey.
May 2011: Top-Earning Model by Forbes
In May 2011, Forbes ranked Gisele Bündchen as the world's top-earning model for the fifth consecutive time, recognizing her financial success in the modeling industry.
May 2011: Receives Global Environmental Citizen Award
In May 2011, Gisele Bündchen received the Global Environmental Citizen Award in recognition of her environmental efforts.
August 2011: Forbes List Ranking
In August 2011, Gisele Bündchen ranked 60th on the Forbes list of the World's 100 Most Powerful Women and third on The 20 Youngest Power Women of 2011 List.
November 2011: Awarded Greenest Celebrity
In November 2011, Gisele Bündchen was awarded Greenest Celebrity at the 2011 International Green awards in London.
2011: CEOWorld Magazine Ranking
In 2011, CEOWorld Magazine ranked Gisele Bündchen among their Top Accomplished Women Entertainers. She was ranked No. 95 in FHM magazine's 100 Sexiest Women in the World 2011.
2011: Vogue Covers and Pantene Sales Increase
In 2011, Gisele Bündchen appeared on eight Vogue covers, and Pantene shampoo sales increased 40 percent in Latin America after she started representing the product.
2011: Fashion Show Appearance and Skincare Launch
In 2011, Gisele Bündchen closed the Givenchy spring-summer fashion show in a surprise appearance during Paris Fashion Week, and launched eco-friendly Sejaa Pure Skincare.
2011: Ranked Among Top Celebrity Donors
In 2011, Gisele Bündchen tied for 14th on The Giving Back Fund's list of 30 celebrities who made the largest donations to charity.
2011: Donation to the Socio-Environmental Institute
In 2011, the donation from sales of Ipanema sandals went to the Socio-Environmental Institute.
January 2012: First Visit to Africa as UNEP Goodwill Ambassador
In January 2012, Gisele Bündchen made her first visit to Africa as UNEP Goodwill Ambassador.
January 2012: Visits Kenya
In January 2012, Gisele Bündchen visited Kenya to experience energy poverty as part of the Energy for All 2030 project.
February 2012: "King Midas of Fashion"
In February 2012, Vogue Italia called Gisele Bündchen the "King Midas of Fashion", noting her positive impact on companies that invest in her.
April 2012: Time's All-Time 100 Fashion Icons
In April 2012, Time listed Gisele Bündchen on its All-Time 100 Fashion Icons list.
May 2012: Forbes Most Powerful Latino Celebrity
In May 2012, Forbes ranked Gisele Bündchen fourth on the World's Most Powerful Latino Celebrity list.
June 2012: Plants Trees in Rio de Janeiro
In June 2012, Gisele Bündchen planted the first of a series of 50,000 trees in Rio de Janeiro, on the eve of World Environment Day.
August 2012: Face of David Yurman
In August 2012, Gisele Bündchen replaced Kate Moss as the face of David Yurman.
August 2012: Forbes Ranking as Most Powerful Woman
In August 2012, Gisele Bündchen was one of four people in the fashion industry and the only model to be ranked on the Forbes list of "The World's Most Powerful Women", at No. 83.
August 2012: Vogue's 120th Anniversary Spotlight
In August 2012, Vogue included Gisele Bündchen in its spotlight of the 10 women who had most appeared on its covers to honor the magazine's 120th anniversary.
2012: Forbes Top-Earning Model
In 2012, Gisele Bündchen earned the top spot on Forbes' list of top-earning models.
2012: Plants Sapling at Green Nation Fest
In 2012, Gisele Bündchen planted a sapling of Sapucaia tree during her visit to Green Nation Fest in celebration of Environment Week.
February 2013: Face of Chanel's Make-Up Line
In February 2013, Gisele Bündchen became the face of Chanel's make-up line, Les Beiges.
December 2013: Pantene Ambassador
In December 2013, Gisele Bündchen became Pantene's ambassador, a deal worth $4 million per year.
2013: Forbes Most Powerful Businesswomen in Brazil
In 2013, Gisele Bündchen ranked No. 5 on the Forbes 10 Most Powerful Businesswomen in Brazil list.
2013: Forbes Ranking as Female Entrepreneur
In 2013, Gisele Bündchen ranked third on the 16 Most Successful Female Entrepreneurs list by Forbes, highlighting her entrepreneurial achievements.
2013: H&M Charity Campaign
In 2013, Gisele Bündchen released a cover of the Kinks "All Day and All of the Night" as a contribution to H&M's charity campaign.
2013: Supports United Nations Campaign
In 2013, Gisele Bündchen supported the United Nations campaign against food waste, THINK.EAT.SAVE. Bündchen and chef Eric Ripert participated in the Today Show program.
January 2014: Joins Rainforest Alliance Board
In January 2014, Gisele Bündchen joined the Rainforest Alliance board of directors.
May 2014: Spokeswoman for Chanel No. 5
In May 2014, Gisele Bündchen was chosen as the spokeswoman for Chanel No. 5.
May 2014: Ranked Among Most Powerful Women
In May 2014, Gisele Bündchen was ranked No. 89 on Forbes' 100 Most Powerful Women in the world, making her the only model on the list.
June 2014: Highest Earning Model
Gisele Bündchen was featured in the 2015 Guinness World Record book as the model who earned the most money from June 2014 to June 2015.
September 2014: Under Armour Deal
In September 2014, Under Armour signed Gisele Bündchen to a multiyear deal.
November 2014: Ranked Among Biggest Celebrities in Brazil
In November 2014, Forbes Brasil ranked Gisele Bündchen fifth of the 25 biggest celebrities in Brazil.
2014: Named One of World's Most Powerful Women
By 2014, Gisele Bündchen was listed by Forbes as the 89th most powerful woman in the world.
2014: Under Armour Contract
In 2014, Gisele Bündchen signed a contract with Under Armour, which is reportedly on par with the endorsement compensations of professional athletes.
2014: Forbes Most Powerful Woman
In 2014, Gisele Bündchen was listed as the 89th-most-powerful woman in the world by Forbes.
June 2015: Highest Earning Model
Gisele Bündchen was featured in the 2015 Guinness World Record book as the model who earned the most money from June 2014 to June 2015.
2015: Television Commercial Spots
In 2014 and 2015, Gisele Bündchen appeared in more television commercial spots than any other Brazilian celebrity in the course of one year in Brazil.
2015: Ranked as Biggest Brazilian Celebrity
In 2015, Forbes Brasil listed Gisele Bündchen as the No. 2 biggest Brazilian celebrity based on media presence and influence in Brazil.
2015: Moved up to Second Biggest Celebrity in Brazil
In 2015, Gisele moved up to the second biggest celebrity in Brazil, as ranked by Forbes Brasil.
August 2016: Summer Olympics Opening Ceremony
On 5 August 2016, Gisele Bündchen appeared at the Maracanã Stadium at the opening ceremony of the Summer Olympics in Rio de Janeiro.
2016: Forbes Estimated Income
Forbes estimated Gisele Bündchen's 2016 income at $30.5 million, indicating her continued high earnings.
2016: Years of Living Dangerously
In 2016, Gisele Bündchen appeared in the Emmy Award–winning documentary series Years of Living Dangerously, in the episode "Fueling the Fire".
2016: Attends United Nations Meeting
In 2016, Gisele Bündchen attended a meeting at the United Nations Headquarters in New York to discuss the importance of preserving all forms of life.
2016: Joins Climate Change Documentary
In 2016, Gisele Bündchen joined the climate change documentary show Years of Living Dangerously as one of its celebrity correspondents.
2016: Participates in Documentary
In 2016, Gisele Bündchen participated in "The Beginning of Life", a documentary about the importance of early childhood development.
2016: Increased Sales for Under Armour's Women's Brand
In 2016, Under Armour's CEO Kevin Plank said sales for the company's women's brand had increased because of its association with Gisele Bündchen.
2017: Highest-Paid Model Title Ends
Gisele Bündchen was the highest-paid model in the world from 2002 to 2017, marking the end of her reign as the top-earning model.
2018: Release of "Lessons: My Path to a Meaningful Life"
In 2018, Gisele Bündchen released her book called Lessons: My Path to a Meaningful Life, which was a New York Times bestseller.
2019: Executive Produces Documentary
In 2019, Gisele Bündchen executive produced a documentary entitled Kiss the Ground, which premiered at the 2020 Tribeca Film Festival.
2019: Participates in Wild For Life Campaign
In 2019, Gisele Bündchen participated in the Wild For Life campaign against the illegal trafficking of endangered wildlife.
2020: Launched Viva a Vida Initiative
In 2020 on her birthday Gisele Bündchen launched the Viva a Vida initiative and donated funds to plant 40,000 trees along the Xingu and Araguaia River in Brazil.
2020: Forms the Luz Alliance Fund
In 2020, Gisele Bündchen formed the Luz Alliance fund in partnership with the Brazil Foundation with a donation of 1,000,000 reals to support COVID-19 relief efforts in Brazil.
February 2021: Leaving IMG Models
In February 2021, it was reported that Gisele Bündchen was leaving IMG Models after 22 years and that her twin sister Patricia would be taking over as her manager.
December 2021: Started Jiu-Jitsu Training
In December 2021, Gisele Bündchen began training in Brazilian jiu-jitsu under the Valente brothers, starting her martial arts journey.
2021: Becomes Spokesperson for FTX
In 2021, Gisele Bündchen became a paid spokesperson for FTX, a cryptocurrency exchange, alongside other high-profile figures.
February 2022: Securities Act Extends to Social Media
In February 2022, the U.S. 11th Circuit Court of Appeals ruled in a lawsuit against Bitconnect that the Securities Act of 1933 extends to targeted solicitation using social media.
October 2022: Finalized Divorce
On 28 October 2022, Gisele Bündchen and Tom Brady finalized their divorce after 13 years of marriage.
November 2022: FTX Files for Bankruptcy
In November 2022, FTX, a cryptocurrency exchange Bündchen was a spokesperson for, filed for bankruptcy, wiping out billions of dollars in customer funds and Bündchen's stake in the company.
2022: Multiple Homes in South Florida
As of 2022, Gisele Bündchen owns three homes in South Florida, indicating her continued presence in the region.
June 2023: Officially in Relationship with Joaquim Valente
Since June 2023, Gisele Bündchen has officially been in a relationship with Jiu-Jitsu instructor Joaquim Valente.
December 2023: Promoted to Purple Belt
In December 2023, Gisele Bündchen was promoted to purple belt in Brazilian jiu-jitsu by the Valente brothers, marking a significant milestone in her training.
2023: Reunites with Victoria's Secret
In 2023, Gisele Bündchen reunited with Victoria's Secret after 17 years for their Icons campaign, featuring other former Angels and supermodels.
October 2024: Pregnancy Announcement
In October 2024, it was announced that Gisele Bündchen was pregnant with her first child with Joaquim Valente.
February 2025: Birth of Third Child
As of February 2025, Gisele Bündchen had given birth to her third child, her first with Joaquim Valente.
