History of Gisele Bündchen in Timeline
Gisele Bündchen is a highly successful Brazilian fashion model. Known for her impressive earnings, she has consistently ranked among the highest-paid models globally, holding the top spot in 2012. Her influence and affluence have earned her recognition on Forbes' lists of the richest women in entertainment and the world's most powerful women.
1933: Securities Act of 1933
The Securities Act of 1933 was enacted in the United States, aiming to regulate the securities industry and protect investors from fraudulent activities. This act's reach would later be tested and extended to social media promotion, as seen in the cases involving FTX and Bitconnect.
1979: Blondie Releases "Heart of Glass"
Blondie, an American rock band, released their iconic disco-infused track "Heart of Glass" in 1979. This song would later be covered by Gisele Bündchen for H&M's 2014 charity campaign.
July 1980: Birth of Gisele Bündchen
Gisele Bündchen was born in Horizontina, Rio Grande do Sul, Brazil in July 1980.
July 1980: Birth of Gisele Bündchen
Gisele Bündchen was born on July 20, 1980, in Horizontina, Rio Grande do Sul, Brazil, to Vânia and Valdir Bündchen.
1993: Bündchen Enrolls in Modeling Course
Encouraged by her mother, Gisele Bündchen enrolled in a modeling course with her sisters Patrícia and Gabriela in 1993. This decision aimed to boost their confidence and posture, ultimately leading to Bündchen's entry into the modeling world.
1995: Bündchen Moves to São Paulo to Pursue Modeling
In 1995, Gisele Bündchen made a pivotal decision to relocate to São Paulo, the fashion hub of Brazil, to fully dedicate herself to her burgeoning modeling career.
1996: Bündchen Makes Her New York Fashion Week Debut
Gisele Bündchen's international modeling career took off in 1996 when she made her highly anticipated debut at New York Fashion Week, marking her presence on the global fashion stage.
1997: Bündchen Faces Rejections in London
In 1997, Gisele Bündchen faced a period of adversity as she experienced numerous rejections in London, highlighting the competitive nature of the modeling industry.
1998: Bündchen Begins Collaboration with Dolce & Gabbana
Gisele Bündchen's enduring partnership with Dolce & Gabbana began in 1998, marking the start of a successful and long-lasting collaboration that would span over a decade.
1998: Bündchen's Breakthrough in the Modeling Industry
Gisele Bündchen's perseverance paid off in 1998 when she was finally cast in an Alexander McQueen runway show, marking a significant turning point in her career and opening doors to greater opportunities.
1999: Bündchen Graces Vogue Covers and Wins Model of the Year
Gisele Bündchen experienced a phenomenal year in 1999, appearing on multiple Vogue covers, including a striking solo cover for the U.S. edition where she was hailed as "the return of the sexy model." She also graced a group cover alongside other prominent models, solidifying her status in the industry. Her accomplishments culminated in winning the coveted VH1/Vogue Model of the Year award.
1999: Bündchen Signs with IMG Models
Seeking a more favorable work environment, Gisele Bündchen made a strategic career move in 1999 by signing with IMG Models, a renowned agency known for representing top talent in the industry.
1999: Bündchen Ends the "Heroin Chic" Era
Vogue credited Bündchen with ending the "heroin chic" era of modeling in 1999, marking a significant shift in beauty standards.
January 2000: Bündchen Graces Vogue Covers
Gisele Bündchen's dominance in the fashion world continued in January 2000 as she graced the covers of both the U.S. and British editions of Vogue, showcasing her international appeal and solidifying her position as a top model.
September 2000: Newsweek Highlights Bündchen's Influence on Aspiring Models
Bündchen's impact on popular culture was evident in September 2000 when Newsweek published an article discussing a survey by Brazilian magazine Capricho. The survey revealed that a staggering 86 percent of Brazilian teenagers aspired to become fashion models, a trend Capricho directly attributed to Bündchen's influence.
2000: Begins Relationship with Leonardo DiCaprio
Gisele Bündchen and actor Leonardo DiCaprio began their relationship in 2000.
2000: Bündchen's Reign as "The Most Beautiful Girl in the World"
Gisele Bündchen's global recognition reached new heights in 2000 when she was featured on the cover of Rolling Stone magazine and bestowed with the title of "The Most Beautiful Girl in the World." Vogue's online encyclopedia of models further cemented her status as the world's hottest model, solidifying her position as a true icon in the making.
2000: Bündchen Wears the Million-Dollar Fantasy Bra
In a groundbreaking moment in both fashion and lingerie history, Gisele Bündchen wore Victoria's Secret's Red Hot Fantasy Bra, valued at a staggering $15 million, in 2000. This iconic bra earned a place in the Guinness World Records as the most expensive lingerie ever created, solidifying Bündchen's status as a top model and showcasing the brand's extravagance.
2000
By 2000, Bündchen had already achieved significant recognition, having appeared on over 2000 magazine covers.
2001: Bündchen Becomes a Top-Paid Model
In 2001, Gisele Bündchen's career reached new heights as she became one of the highest-paid models globally.
2002: Begins Reign as Highest-Paid Model
Gisele Bündchen's reign as the world's highest-paid model commenced in 2002.
2003: Bündchen's Longtime Collaboration with Dolce & Gabbana
For several years, Gisele Bündchen remained a consistent presence in Dolce & Gabbana's fashion campaigns, further strengthening her ties with the renowned Italian fashion house.
2004: Bündchen Appears on Vogue Cover with Fellow Models
Gisele Bündchen shared the spotlight with fellow supermodels Daria Werbowy, Natalia Vodianova, Isabeli Fontana, Karolina Kurkova, Liya Kebede, Hana Soukupova, Gemma Ward, and Karen Elson on a memorable U.S. Vogue cover in 2004.
2004: Named One of People's Most Beautiful Couples
In 2004, Gisele Bündchen and Leonardo DiCaprio were featured on People magazine's annual Most Beautiful Couples List.
2004: Advocacy for social and environmental issues
In 2004, after visiting an Amerindian tribe in Brazil, Gisele Bündchen began advocating for social and environmental issues, focusing on water pollution and deforestation. Her efforts emphasize support for projects in the Amazon and Atlantic Forest.
2004: Bündchen Stars in "Taxi" Remake
Gisele Bündchen showcased her acting skills in 2004 by co-starring alongside Queen Latifah and Jimmy Fallon in the remake of the action-comedy "Taxi."
2005: Bündchen Nominated for Teen Choice Awards
Bündchen's performance in the 2004 film "Taxi" earned her nominations for Choice Movie Female Breakout Star and Choice Movie Villain at the 2005 Teen Choice Awards.
2005: Bündchen Models the Second-Most Expensive Bra
Continuing her reign as a Victoria's Secret Angel, Gisele Bündchen donned the exquisite Sexy Splendor Fantasy Bra in 2005. Valued at an impressive $12.5 million, this stunning piece further cemented her association with luxury and glamour in the world of lingerie and fashion.
2005: Ends Relationship with Leonardo DiCaprio
Gisele Bündchen ended her relationship with Leonardo DiCaprio in 2005, citing differing lifestyles and her personal growth.
2005: Auction of autographed iPod for charity
In 2005, Gisele Bündchen auctioned an iPod autographed by her and loaded with her personal playlist. The proceeds were donated to Music Rising, a campaign aimed at replacing instruments of musicians in the Gulf Coast Region affected by hurricanes.
December 2006: Begins Dating Tom Brady
Gisele Bündchen started dating NFL quarterback Tom Brady in December 2006 after being set up on a blind date.
2006: Launch of Ipanema sandal line for charity
In 2006, Gisele Bündchen began dedicating proceeds from her Ipanema sandal line to environmental projects, including 'Y Ikatu Xingu' to protect the Xingu River in Brazil. This initiative marked the start of her ongoing charitable efforts through fashion.
2006: Bündchen's Role in "The Devil Wears Prada"
In 2006, Gisele Bündchen graced the silver screen with her presence in the highly acclaimed film "The Devil Wears Prada." Her portrayal, though a supporting role, added a touch of glamour and intrigue to the movie's ensemble cast.
2006: Bündchen Becomes the Face of Dolce & Gabbana's "The One" Fragrance
Expanding her repertoire within the Dolce & Gabbana brand, Gisele Bündchen became the face of their fragrance "The One" in 2006, adding another layer to her successful partnership with the designers.
2006: Face of American Express's Product Red-affiliated card
In 2006, Gisele Bündchen became the face of American Express's Product Red-affiliated card, contributing a portion of earnings to HIV/AIDS victims in Africa. She also participated in the 'I am African' campaign for AIDS treatment accessibility.
2006: Elle Survey Crowns Bündchen's Hair as Best in Hollywood
Bündchen's influence on beauty standards was apparent in 2006 when over half of American stylists surveyed by Elle magazine voted her as having the best hair in Hollywood.
2006: Bündchen Concludes Her Role as a Victoria's Secret Angel
After a successful run, Gisele Bündchen decided to move on from her role as a Victoria's Secret Angel in 2006.
2006: Bündchen Appears in "The Devil Wears Prada"
Gisele Bündchen took on a supporting role as Serena in the highly successful fashion-themed film "The Devil Wears Prada" in 2006.
May 2007: Bündchen Ends Her Contract with Victoria's Secret
In May 2007, after much speculation, Gisele Bündchen made the significant decision to part ways with Victoria's Secret, ending her reign as one of their iconic Angels. This move marked a turning point in her career, signaling a shift in focus and a desire for new challenges.
2007: Auction of 'Hotter than I Should Be' T-shirt
In 2007, Gisele Bündchen signed and auctioned a 'Hotter than I Should Be' T-shirt on eBay to support the World Wide Fund for Nature's climate change awareness campaign. This effort highlights her involvement in environmental causes.
2007: Claudia Schiffer Calls Bündchen the Only Remaining Supermodel
In 2007, fellow supermodel Claudia Schiffer acknowledged Gisele Bündchen as the sole remaining supermodel, highlighting her enduring impact on the industry.
2007: Support for WWF's 'Nascentes do Brasil' project
In 2007, Gisele Bündchen supported the WWF's 'Nascentes do Brasil' project through her Ipanema sandal line, promoting environmental conservation efforts in Brazil. Her contributions emphasize her commitment to sustainability.
2007: Launch of The Luz Foundation
In 2007, Gisele Bündchen launched The Luz Foundation, a project aimed at empowering girls and addressing self-esteem issues. This initiative underscores her commitment to social causes focused on youth empowerment.
2007: Forbes Names Bündchen the World's Richest Supermodel
Gisele Bündchen's financial success in the modeling industry reached new heights in 2007 when Forbes bestowed upon her the title of "World's Richest Supermodel," solidifying her position as a financial powerhouse.
2007: Bündchen Photographed by Mario Testino for Vanity Fair
Gisele Bündchen continued to captivate the fashion world in 2007, this time through the lens of renowned photographer Mario Testino. Her stunning images graced the cover of Vanity Fair's highly regarded style issue, solidifying her status as both a muse and a fashion icon.
2007: Becomes Stepmother to Tom Brady's Son
Gisele Bündchen became a stepmother to Tom Brady's son, born in 2007 from his previous relationship with Bridget Moynahan.
2007: Bündchen's Financial Success and Entertainment Industry Ranking
By 2007, Bündchen had achieved significant financial success, becoming the 16th-richest woman in the entertainment industry.
February 2008: Plastic Surgery Trends Inspired by Bündchen
Bündchen's features became a sought-after aesthetic in February 2008, as revealed by a global survey of over 20,000 plastic surgeons. She was the most cited celebrity by patients seeking procedures for their abdomens and hair and ranked second in requests for breast augmentations.
April 2008: Bündchen's Photograph Fetches High Price at Auction
A captivating black-and-white photograph of Gisele Bündchen, captured by the legendary Irving Penn, was auctioned off for a remarkable $193,000 in April 2008, highlighting her enduring appeal and the artistic value associated with her image.
August 2008: Bündchen Recognized as a Powerful Figure in Fashion
Gisele Bündchen's influence within the fashion industry was undeniable, and in August 2008, the New York Daily News acknowledged her as one of the most powerful figures in the fashion world.
November 2008: Serves Thanksgiving Dinner at Goodwill Industries
In November 2008, Gisele Bündchen and then-husband Tom Brady served Thanksgiving dinner to over 400 job trainees at Goodwill Industries International's headquarters.
2008: Launch of Projeto Água Limpa
In 2008, Gisele Bündchen returned to her hometown and launched Projeto Água Limpa (Clean Water Project) with her family, promoting sustainable environmental management and reforestation efforts in Brazil. This initiative focuses on water conservation.
2008: Gisele Bündchen Forest reforestation initiative
In 2008, Gisele Bündchen's sandal line supported the 'Florestas do Futuro' reforestation program, leading to the creation of the Gisele Bündchen Forest, with over 25,000 seedlings planted. This initiative highlights her dedication to environmental restoration.
2008: Auction for the Diamond Empowerment Fund
In 2008, Gisele Bündchen auctioned a collection of diamonds to benefit the Diamond Empowerment Fund, supporting education initiatives in diamond-producing countries. This philanthropic effort highlights her commitment to social causes.
2008: Controversial Vogue Cover Featuring Bündchen and LeBron James
Gisele Bündchen found herself at the center of a media storm in 2008 when she appeared on the cover of Vogue alongside NBA superstar LeBron James. The cover sparked controversy and ignited discussions about racial stereotypes due to the imagery and James's pose.
February 2009: Marries Tom Brady
On February 26, 2009, Gisele Bündchen and Tom Brady were married in a small ceremony in Santa Monica, California.
April 2009: Second Wedding Ceremony in Costa Rica
Gisele Bündchen and Tom Brady celebrated their marriage with a second ceremony in Costa Rica in April 2009.
May 2009: Co-hosting of Rainforest Alliance Gala
In May 2009, Gisele Bündchen co-hosted the annual Rainforest Alliance Gala to honor leaders in sustainability, demonstrating her commitment to environmental causes and sustainability efforts.
May 2009: Bündchen Hailed as the Biggest Star in Fashion History
In May 2009, The Independent bestowed upon Gisele Bündchen the ultimate honor, recognizing her as the biggest star in fashion history.
September 2009: Appointed UN Environment Programme Goodwill Ambassador
Gisele Bündchen was designated Goodwill Ambassador for the United Nations Environment Programme in September 2009.
2009: High Ranking in Vanity Fair's Beauty Poll
Bündchen's enduring beauty was highlighted in 2009 when she secured the second position in Vanity Fair's prestigious World's Most Beautiful poll.
2009: Bündchen's Time as the Face of "The One" Fragrance
Gisele Bündchen continued her role as the face of Dolce & Gabbana's "The One" fragrance, solidifying her presence in the world of fragrance and fashion.
2009: Bündchen Becomes a UN Environment Program Goodwill Ambassador
Gisele Bündchen's dedication to environmental causes led to her appointment as a Goodwill Ambassador for the United Nations Environment Program in 2009.
2009: Elle magazine cover appearances
In 2009, Gisele Bündchen appeared on 30 covers of Elle's international issues, wearing Product Red clothing and posing with products supporting its mission. This involvement highlights her commitment to charitable causes.
2009: Support for the Tamar Project
In 2009, Gisele Bündchen's sandal line contributed to the Tamar Project, focusing on the research and protection of sea turtles along the Brazilian coast. Her involvement supports marine conservation efforts.
April 2010: Bündchen Graces American Vogue Cover for the 11th Time
Gisele Bündchen's reign as a cover star continued in April 2010 when she graced the cover of American Vogue for an impressive 11th time.
2010: Bündchen's Ipanema Flip-Flop Line Achieves Remarkable Success
Gisele Bündchen's entrepreneurial spirit and fashion sense combined to create a winning formula with her Ipanema flip-flop line. By 2010, the brand had sold over 250 million pairs, generating an estimated $197 million in revenue and solidifying her influence beyond the runway.
2010: Partnership with Pantene and Children's Safe Drinking Water Program
In 2010, Gisele Bündchen joined former President Bill Clinton in an event partnering Pantene with the Children's Safe Drinking Water Program to provide clean water to those in need. This initiative was announced at the Clinton Global Initiative in NYC.
2010: Vogue Shape Issue Covers and Rankings
In 2010, Gisele Bündchen solidified her place as a top model by appearing on two Vogue Shape issue covers, a feat unmatched by any other celebrity or model. This same year, she was ranked No. 45 in FHM Australia's 100 Sexiest Women in the World list.
2010: Bündchen Launches "Gisele & the Green Team"
Demonstrating her commitment to environmental advocacy, Gisele Bündchen took on the role of executive producer for the educational environmental cartoon series "Gisele & the Green Team," which ran from 2010 to 2011.
2010: Donation to Red Cross for Haiti earthquake relief
In 2010, Gisele Bündchen donated $1.5 million to the Red Cross to aid Haiti earthquake relief, placing her on The Giving Back Fund's list of top celebrity donors in 2011. This significant contribution underscores her philanthropic efforts.
January 2011: Most Desired Body and AskMen.com Recognition
In January 2011, Bündchen's physique was voted the most desirable in the 14th Annual Famed Hottest Looks survey. Adding to her accolades, she became one of only three women to be featured on AskMen.com's "Most Desirable Women" list for ten consecutive years, solidifying her sex symbol status.
May 2011: Global Environmental Citizen Award
In May 2011, Gisele Bündchen received the Global Environmental Citizen Award, recognizing her eco-efforts and commitment to environmental causes. This award highlights her significant contributions to sustainability.
May 2011: Ranked World's Top-Earning Model for Fifth Consecutive Time
Forbes positioned Gisele Bündchen as the world's highest-earning model for the fifth consecutive year in May 2011.
August 2011: Ranked on Forbes' Most Powerful Women & Youngest Power Women Lists
Gisele Bündchen secured the 60th spot on Forbes' World's 100 Most Powerful Women list in August 2011, while also ranking third on their 20 Youngest Power Women list.
November 2011: Greenest Celebrity at International Green Awards
In November 2011, Gisele Bündchen was awarded Greenest Celebrity at the 2011 International Green Awards in London, recognizing her extensive environmental advocacy and contributions to green initiatives.
2011: Recognized on The Giving Back Fund's list
In 2011, Gisele Bündchen was recognized for her charitable contributions, tying for 14th on The Giving Back Fund's list of celebrities who made the largest charity donations, highlighting her commitment to philanthropy.
2011: Donation to Socio-Environmental Institute
In 2011, proceeds from Gisele Bündchen's Ipanema sandal line were donated to the Socio-Environmental Institute, further supporting her legacy of contributing to environmental conservation and sustainability projects.
2011: Conclusion of "Gisele & the Green Team"
Gisele Bündchen's environmental cartoon series, "Gisele & the Green Team," concluded in 2011 after promoting ecological awareness.
2011: Bündchen Ranked Among Top Accomplished Women Entertainers
Gisele Bündchen's accomplishments transcended the world of modeling in 2011, earning her a spot among CEOWorld Magazine's Top Accomplished Women Entertainers, showcasing her multifaceted career and influence.
2011: Vogue Covers and Pantene Success
Bündchen's dominance in the modeling world was evident in 2011 when she graced eight Vogue covers, more than any other individual that year. Her July Vogue Brasil cover, shot in the Amazon, became the magazine's highest-selling issue. Her influence extended to the commercial realm as well, with Procter & Gamble reporting a 40 percent surge in Pantene shampoo sales in Latin America after she became the face of the brand.
2011: Accolades, Fashion Show, and Skincare Launch
2011 was a year of achievements for Bündchen. Men's Health named her No. 25 on their 100 Hottest Women of All Time list. She surprised the fashion world by closing the Givenchy spring-summer show during Paris Fashion Week. Demonstrating her entrepreneurial spirit, she also launched Sejaa Pure Skincare, an eco-friendly skincare line focused on natural ingredients.
January 2012: Experiences Energy Poverty in Kenya
As part of the Energy for All 2030 project, Gisele Bündchen visited Kenya in January 2012 to witness the realities of energy poverty.
January 2012: First Visit to Africa as UNEP Goodwill Ambassador
In January 2012, Gisele Bündchen made her first trip to Africa in her role as UNEP Goodwill Ambassador.
February 2012: Vogue Italia names Bündchen "King Midas of fashion"
In February 2012, Vogue Italia referred to Gisele Bündchen as the "King Midas of fashion," emphasizing the positive impact she has on companies investing in her representation. This accolade underscores her significant role in the fashion industry.
April 2012: Time's Fashion Icon Recognition
In April 2012, Time magazine recognized Bündchen's lasting impact on the fashion industry by including her in its prestigious All-Time 100 Fashion Icons list, a testament to her influence since 1923.
May 2012: Forbes Rankings: Celebrity Power and Latino Influence
Bündchen's impact transcended borders in May 2012 when Forbes ranked her fourth on their World's Most Powerful Latino Celebrity list. This recognition followed her inclusion on Forbes' general Most Powerful Celebrities list earlier that year, where she secured the No. 61 spot.
June 2012: Plants Trees in Rio de Janeiro for World Environment Day
On the eve of World Environment Day in June 2012, Gisele Bündchen planted the first of 50,000 trees in Rio de Janeiro.
August 2012: David Yurman and Vogue Cover Milestone
Bündchen's reign in the fashion world continued in August 2012 as she took over from Kate Moss as the face of David Yurman, with Peter Lindbergh shooting the fall campaign. By this point, she had achieved an unprecedented 120 Vogue covers, holding the record for the most Vogue Brasil covers.
August 2012: Vogue Anniversary Feature and Banco do Brasil Campaign
Further cementing her legendary status, Vogue celebrated Bündchen in August 2012 as one of the ten women with the most cover appearances in the magazine's 120-year history. This same year, she expanded her portfolio by fronting Banco do Brasil's inaugural global advertising campaign.
August 2012: Ranked on Forbes' Most Powerful Women & Highest-Paid Women Lists
In August 2012, Gisele Bündchen was featured at number 83 on Forbes' list of "The World's Most Powerful Women", becoming one of only four individuals from the fashion industry to be included. She also secured the eighth spot on Forbes' top 10 "Entertainment's Highest-Paid Women" list.
2012: Participation in Green Nation Fest and UN campaigns
In 2012, Gisele Bündchen planted a Sapucaia tree at Green Nation Fest and participated in UN campaigns against climate change, attending ceremonies like Champions of the Earth to promote environmental action and awareness.
2012: Welcomes Daughter with Tom Brady
Gisele Bündchen and Tom Brady's daughter was born in 2012.
2012: Bündchen Tops Forbes' Highest-Earning Models List
Gisele Bündchen reached the pinnacle of the modeling world in 2012 when she secured the top spot on Forbes' list of highest-earning models.
February 2013: Chanel Beauty Campaign
Bündchen added another luxury brand to her resume in February 2013, becoming the face of Chanel's makeup line, Les Beiges. The campaign was shot by renowned fashion photographer Mario Testino.
December 2013: Pantene Ambassadorship
In a lucrative move, Bündchen signed a deal worth $4 million per year to become Pantene's ambassador in December 2013.
2013: Support for UN campaign against food waste
In 2013, Gisele Bündchen supported the UN's THINK.EAT.SAVE campaign against food waste, participating in a Today Show segment with chef Eric Ripert to demonstrate efficient cooking, highlighting her advocacy for sustainable food practices.
2013: Ipanema Sandals Success
In 2013, Bündchen's collaboration with Ipanema sandals proved to be a resounding success, with approximately 25 million pairs sold globally. The sales of her sandals constituted more than 60 percent of shoe manufacturer Grendene's annual exports, which totaled around $250 million.
2013: Forbes Recognition as a Powerful Businesswoman
In 2013, Bündchen's influence extended beyond the runway when Forbes recognized her as one of the ten most powerful businesswomen in Brazil, ranking her at No. 5.
2013: Ranked Among Forbes' Most Successful Female Entrepreneurs
Gisele Bündchen claimed the third spot on Forbes' list of the 16 Most Successful Female Entrepreneurs in 2013.
2013: H&M Charity Campaign Cover
Bündchen lent her voice to H&M's 2013 charity campaign by recording a cover of The Kinks' "All Day and All of the Night".
January 2014: Joins Rainforest Alliance Board of Directors
Gisele Bündchen became a member of the Rainforest Alliance board of directors in January 2014.
January 2014: Joins Rainforest Alliance board & Supports SOKO + UN Trust Fund
In January 2014, Gisele Bündchen joined the Rainforest Alliance board of directors and later attended their spring gala as a guest of honor. She also supported the SOKO + UN Trust Fund to End Violence Against Women partnership.
May 2014: Chanel No. 5 Spokesperson
Bündchen's status as a fashion icon was solidified in May 2014 when she was chosen as the face of the legendary fragrance Chanel No. 5.
May 2014: Ranked on Forbes' 100 Most Powerful Women
In May 2014, Gisele Bündchen was ranked No. 89 on Forbes' 100 Most Powerful Women in the world, standing out as the only model on the list. This recognition highlights her influence beyond the fashion industry.
June 2014: Highest-Earning Model Recognition and Commemorative Book Release
From June 2014 to June 2015, Bündchen earned the title of the highest-paid model, a feat recognized in the 2015 Guinness World Records book. This period coincided with the release of her $700 Taschen book, celebrating her two-decade career. The book sold out on the first day, demonstrating her enduring appeal.
September 2014: Under Armour Partnership
In a groundbreaking deal, Bündchen signed a multiyear contract with sportswear brand Under Armour in September 2014. The contract was significant for being comparable to those offered to top athletes and for surpassing her previous Victoria's Secret earnings.
November 2014: Ranked among biggest Brazilian celebrities
In November 2014, Forbes Brasil ranked Gisele Bündchen as the fifth biggest celebrity in Brazil. This ranking reflects her significant status and influence within the Brazilian entertainment industry.
2014: Bündchen Named One of the World's Most Powerful Women
Gisele Bündchen's influence extended beyond the realm of modeling in 2014 when Forbes recognized her as one of the world's most powerful women.
2014: H&M Charity Campaign Collaboration with Bob Sinclar
In 2014, Bündchen, credited as "Gisele," teamed up with French music producer and DJ Bob Sinclar for H&M's charity campaign, releasing a cover of Blondie's 1979 hit "Heart of Glass". The single achieved chart success in multiple European countries, including France, Germany, Spain, Austria, and Belgium.
2014: Under Armour Contract and Impact
In 2014, Bündchen inked a deal with Under Armour, marking a shift in the sportswear brand's approach by aligning with a prominent figure in the fashion industry.
2014: Forbes' Most Powerful Women Ranking
Bündchen's influence in 2014 extended beyond the fashion world, earning her the 89th spot on Forbes' list of the world's 100 most powerful women. This ranking highlighted her impact on various sectors, solidifying her position as a global force.
2014: Louis Vuitton Campaign
Bündchen was chosen by Marc Jacobs to be one of his muses for the Louis Vuitton spring/summer 2014 campaign, joining a star-studded lineup that included Catherine Deneuve, Sofia Coppola, Fan Bingbing, Caroline de Maigret, and Edie Campbell.
June 2015
By June 2015, Bündchen had cemented her place in modeling history with over 550 advertising campaigns, 2000 magazine covers, 3500 magazine editorials, and 800 fashion shows to her name. This success solidified her standing as a global fashion icon.
2015: Elle Magazine Covers and Television Dominance
Bündchen's global appeal was undeniable in 2015 as she graced the covers of 17 international editions of Elle magazine. This year also saw her solidify her position as Brazil's most visible celebrity on television, appearing in more commercial spots than anyone else in both 2014 and 2015.
2015: Forbes Brasil's Biggest Brazilian Celebrity Ranking
Forbes Brasil recognized Bündchen's significant presence and influence within her home country in 2015, placing her at No. 2 on their list of the biggest Brazilian celebrities.
2015: Second biggest celebrity in Brazil
In 2015, Gisele Bündchen moved up to second place on Forbes Brasil's list of the biggest celebrities in Brazil, further solidifying her prominent position in the national celebrity landscape.
August 2016: Olympic Opening Ceremony Appearance
Bündchen participated in the opening ceremony of the Summer Olympics in Rio de Janeiro on August 5, 2016, captivating the audience with her presence at the Maracanã Stadium.
2016: Earns Estimated $30.5 Million
Forbes estimated Gisele Bündchen's earnings for 2016 to be $30.5 million.
2016: Bündchen Appears in "Years of Living Dangerously"
Gisele Bündchen continued to raise awareness about climate change in 2016 by appearing in an episode of the Emmy Award-winning documentary series "Years of Living Dangerously." The episode she participated in was titled "Fueling the Fire."
2016: Joins "Years of Living Dangerously" Documentary
Gisele Bündchen joined the climate change documentary show "Years of Living Dangerously" as a celebrity correspondent in 2016.
2016: Participation in The Beginning of Life documentary
In 2016, Gisele Bündchen participated in the documentary 'The Beginning of Life,' which explores the vital role that early childhood years play in determining future success. This involvement highlights her interest in social issues related to child development.
2016: Under Armour Women's Brand Success
In 2016, Under Armour CEO Kevin Plank acknowledged the positive impact of Bündchen's partnership on the company's women's line, crediting her with boosting sales.
2016: Attends UN Meeting for World Wildlife Day
On World Wildlife Day in 2016, Gisele Bündchen attended a related meeting at the United Nations Headquarters in New York, themed "Wildlife Future is in Our Hands".
2017: Concludes Reign as Highest-Paid Model
Gisele Bündchen's remarkable run as the world's highest-paid model came to an end in 2017.
2018: "Lessons: My Path to a Meaningful Life" Book Release
Bündchen added "author" to her accomplishments in 2018 with the release of her book, "Lessons: My Path to a Meaningful Life." The book became a New York Times bestseller and topped the non-fiction charts in Brazil for over six months. True to her commitment to social responsibility, she directed all proceeds from the book to environmental and social causes.
2019: Participates in Award-Winning "Wild for Life" Campaign
Gisele Bündchen's participation in the "Wild for Life" campaign against illegal wildlife trafficking contributed to it winning the People's Choice Award in the green category of the 2019 Webby Awards.
2019: Executive Produces "Kiss the Ground" Documentary
In 2019, Gisele Bündchen executive produced "Kiss the Ground", a documentary advocating for regenerative agriculture, featuring various prominent figures.
December 2020: Purchases Home in Indian Creek, Florida
In December 2020, Gisele Bündchen and Tom Brady reportedly bought a residence in Indian Creek, Florida.
2020: Formation of Luz Alliance fund for COVID-19 relief
In 2020, Gisele Bündchen established the Luz Alliance fund in collaboration with the Brazil Foundation, donating 1,000,000 reals. The fund supports families in Brazil with hygiene kits, food, and financial assistance to mitigate COVID-19 pandemic impacts.
2020: Launches "Viva a Vida" Initiative
On her birthday in 2020, Gisele Bündchen launched the "Viva a Vida" initiative, donating funds to plant 40,000 trees in Brazil.
February 2021: Departure from IMG Models and New Management
After a 22-year run with IMG Models, Bündchen decided to part ways with the agency in February 2021. In a unique turn, her twin sister, Patricia, stepped in to manage her career.
December 2021: Begins Training in Brazilian Jiu-Jitsu
Gisele Bündchen started her training in Brazilian jiu-jitsu under the tutelage of the Valente brothers in December 2021.
2021: FTX Spokesperson
Bündchen joined a high-profile roster of celebrities and athletes, including her ex-husband Tom Brady, as a paid spokesperson for FTX, a cryptocurrency exchange, in 2021.
February 2022: Legal Precedent for Social Media Promotion of Securities
In February 2022, a legal precedent was set by the U.S. 11th Circuit Court of Appeals. Their ruling in a lawsuit against Bitconnect determined that targeted solicitation via social media platforms falls under the jurisdiction of the Securities Act of 1933.
October 2022: Divorces Tom Brady
After 13 years of marriage, Gisele Bündchen and Tom Brady finalized their divorce on October 28, 2022.
November 2022: FTX Bankruptcy and Lawsuit
FTX's downfall in November 2022, resulting in bankruptcy and the loss of billions in customer funds, also impacted Bündchen, who lost her personal stake in the company. As a result of her role as a spokesperson, she, along with other prominent figures, faced a class-action lawsuit alleging the promotion of unregistered securities.
2022: Owns Three Homes in South Florida
As of 2022, Gisele Bündchen is the owner of three homes in South Florida.
December 2023: Promoted to Purple Belt in Brazilian Jiu-Jitsu
After training for over two years, Gisele Bündchen achieved a promotion to purple belt in Brazilian jiu-jitsu from the Valente brothers in December 2023.
2023: Victoria's Secret Reunion for the Icons Campaign
In 2023, Bündchen made a significant return to Victoria's Secret, 17 years after last working with the brand. She joined a campaign featuring past and present supermodels, including fellow Victoria's Secret Angels Naomi Campbell, Adriana Lima, and Candice Swanepoel, along with newer faces like Emily Ratajkowski, Paloma Elsesser, Jill Kortleve, and Adut Akech.
January 28, 2024: Passing of Vânia Nonnenmacher
Vânia Nonnenmacher, Gisele Bündchen's mother, passed away on January 28, 2024, in Porto Alegre.