History of Gisele Bündchen in Timeline

Gisele Bündchen is a Brazilian model and activist renowned for her successful career. She has consistently ranked among the highest-paid models globally since 2001. Notably, in 2007, she was recognized as the 16th wealthiest woman in the entertainment sector. In 2012, she secured the top position on Forbes' list of top-earning models. Furthermore, Forbes acknowledged her influence by listing her as the 89th most powerful woman worldwide in 2014, highlighting her impact beyond the modeling industry.

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Full Timeline

1933: Securities Act of 1933

In 1933, the Securities Act of 1933 was created.

September 2000: Influence on Brazilian Teenagers

In September 2000, Newsweek reported on a survey conducted by Brazilian magazine Capricho, revealing that 86 percent of Brazilian teenagers aspired to become fashion models, attributing this interest to Gisele Bündchen's influence.

2004: Advocacy for Social and Environmental Issues

In 2004, after visiting an Amerindian tribe in the Xingu region of Brazil, Gisele Bündchen began advocating for social and environmental issues, particularly those related to water pollution and deforestation.

2005: iPod Auction for Music Rising

In 2005, an iPod autographed by Gisele Bündchen, loaded with her personal playlist, was auctioned to benefit Music Rising, a campaign to aid musicians in the Gulf Coast Region after hurricane disasters.

2006: Face of American Express Product Red Card

In 2006, Gisele Bündchen became the face of American Express's Product Red-affiliated card, which donates a portion of its earnings to HIV/AIDS victims in Africa. In the same year she took part in the I am African fundraising campaign to make AIDS treatment accessible to all of Africa.

2006: Donation to Environmental Projects

In 2006, Gisele Bündchen began dedicating a percentage of the sales of her Ipanema sandals line to environmental projects including "Y Ikatu Xingu", which aimed to recover and protect the Xingu River in Brazil.

2006: Best Hair in Hollywood

In 2006, an Elle survey showed that over 50% of the American stylists asked, gave Gisele Bündchen the title of the best hair in Hollywood.

2007: T-Shirt Auction for World Wide Fund for Nature

In 2007, Gisele Bündchen signed a "Hotter than I Should Be" T-shirt that was auctioned on eBay for the World Wide Fund for Nature to support their campaign to raise awareness about climate change.

2007: Launch of The Luz Foundation

In 2007, Gisele Bündchen started The Luz Foundation, a project focused on empowering girls and addressing their self-esteem issues.

2007: Supported World Wildlife Fund project

In 2007, Gisele Bündchen supported World Wildlife Fund project "Nascentes do Brasil" and "De olho nos manaciais" from ISA.

February 2008: Celebrity Mentioned by Plastic Surgeons

A February 2008 survey of over 20,000 plastic surgeons in 84 countries revealed that Gisele Bündchen was the celebrity most mentioned by patients requesting work on their abdomens and hair, and the second-most mentioned for breast augmentations.

2008: Launch of Clean Water Project

In 2008, Gisele Bündchen and her family launched Projeto Água Limpa (Clean Water Project) in her hometown of Horizontina, focusing on sustainable environmental management. Over one million trees were planted in Gisele Bündchen's name following her American Photo cover to promote Forests of the Future.

2008: Auction of Diamonds for Diamond Empowerment Fund

In 2008, Gisele Bündchen auctioned a collection of diamonds, valued between $2 million and $4 million, to benefit the Diamond Empowerment Fund, supporting education initiatives in countries with diamond resources. The collection featured Ponahalo Diamonds, a 6-carat diamond ring, and a 3.35-carat Sabbadini diamond ring.

2008: Support of Florestas do Futuro

In 2008, Gisele Bündchen's donation supported "Florestas do futuro" from SOS Mata Atlantica, a reforestation program for recovery of native species. In her honor a forest was named after her, the Gisele Bündchen Forest.

May 2009: Co-Hosting Rainforest Alliance Gala

In May 2009, Gisele Bündchen co-hosted the annual gala of the Rainforest Alliance to honor leaders in sustainability.

2009: Elle Cover Appearance for Product Red

In 2009, Gisele Bündchen appeared on 30 international covers of Elle, wearing Product Red clothing and posing with products from companies supporting its mission.

2009: Support of the Tamar Project

In 2009, Gisele Bündchen supported the "Tamar Project", a research initiative and environmental protection of the five species of sea turtles along the Brazilian coast.

2009: Vanity Fair's World's Most Beautiful Poll

In 2009, Gisele Bündchen was second on Vanity Fair's World's Most Beautiful poll.

2010: Donation to Red Cross for Haiti Relief

In 2010, Gisele Bündchen donated $1.5 million to the Red Cross to support relief efforts in Haiti following the devastating earthquake.

2010: Partnership with Pantene and Children's Safe Drinking Water Program

In 2010, Gisele Bündchen joined Bill Clinton at an event partnering Pantene and the Children's Safe Drinking Water Program to provide clean water. Bündchen and Anggun launched the Healthy Hair for Healthy Water program at P&G's reception in New York City. Gisele Bündchen also attended the Brazil Foundation's 8th Annual Gala. She created an exclusive design for SIGG water bottles, with proceeds benefiting WaterCan NGO.

January 2011: Most Desired Female Body

In January 2011, Gisele Bündchen was selected as having the most desired female body on the 14th Annual Famed Hottest Looks survey.

May 2011: Receives Global Environmental Citizen Award

In May 2011, Gisele Bündchen received the Global Environmental Citizen Award in recognition of her eco-efforts.

November 2011: Awarded Greenest Celebrity

In November 2011, Gisele Bündchen was awarded Greenest Celebrity at the 2011 International Green awards in London.

2011: Donation to the Socio-Environmental Institute

In 2011, Gisele Bündchen donated proceeds from her Ipanema sandals sales to the Socio-Environmental Institute.

2011: Ranked Among Top Celebrity Donors

In 2011, Gisele Bündchen was tied for 14th on The Giving Back Fund's list of 30 celebrities who made the largest donations to charity.

February 2012: "King Midas of Fashion"

In February 2012, Vogue Italia dubbed Gisele Bündchen the "King Midas of fashion," noting the positive impact she has on companies she represents.

2012: Visit to Green Nation Fest

In 2012, Gisele Bündchen planted a sapling of Sapucaia tree during her visit to Green Nation Fest. Over the years Bündchen participated in several United Nations campaigns to fight against climate change.

2013: Support of United Nations Campaign Against Food Waste

In 2013, Gisele Bündchen supported the United Nations campaign against food waste, THINK.EAT.SAVE. Gisele Bündchen and chef Eric Ripert participated in the Today Show program where they showed that it is possible to cook more efficiently.

January 2014: Joins Rainforest Alliance Board of Directors

In January 2014, Gisele Bündchen joined the Rainforest Alliance board of directors.

May 2014: Ranked Among Forbes' 100 Most Powerful Women

In May 2014, Gisele Bündchen was ranked No. 89 on Forbes' 100 Most Powerful Women in the world, and was the only model on the list.

November 2014: Ranked Among Top Brazilian Celebrities

In November 2014, Forbes Brasil ranked Gisele Bündchen fifth of the 25 biggest celebrities in Brazil.

2014: Ranked Among World's Most Powerful Women

By 2014, Gisele Bündchen was listed by Forbes as the 89th most powerful woman in the world.

2015: Ranked as Top Brazilian Celebrity

In 2015, Forbes Brasil listed Gisele Bündchen as the No. 2 biggest Brazilian celebrity based on media presence and influence in Brazil.

2015: Ranks Second Among Top Brazilian Celebrities

In 2015, Gisele Bündchen ranked second among the 25 biggest celebrities in Brazil.

2016: Participation in World Wildlife Day

In 2016, Gisele Bündchen attended a meeting at the United Nations Headquarters in New York to discuss preserving all forms of life on World Wildlife Day.

2016: Joins "Years of Living Dangerously"

In 2016, Gisele Bündchen joined the climate change documentary show Years of Living Dangerously as one of its celebrity correspondents.

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2016: Participation in "The Beginning of Life" Documentary

In 2016, Gisele Bündchen participated in "The Beginning of Life", a documentary highlighting the importance of early childhood development.

2018: Release of "Lessons: My Path to a Meaningful Life"

In 2018, Gisele Bündchen released her book, "Lessons: My Path to a Meaningful Life", which became a New York Times bestseller and the best-selling non-fiction book in Brazil for over six months. Proceeds from the book were donated to social and environmental causes.

Lessons: My Path to a Meaningful Life

Check it on Amazon

2019: Executive Producer of "Kiss the Ground"

In 2019, Gisele Bündchen executive produced the documentary "Kiss the Ground" about regenerative agriculture and climate balance.

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2019: Wild For Life Campaign

In 2019, Gisele Bündchen participated in the Wild For Life campaign against the illegal trafficking of endangered wildlife. The campaign won the People's Choice Award in the green category of 2019 Webby Awards.

2020: Formation of the Luz Alliance Fund

In 2020, Gisele Bündchen formed the Luz Alliance fund in partnership with the Brazil Foundation, donating 1,000,000 reals to support hygiene kits, food, and financial assistance for families in Brazil impacted by the COVID-19 pandemic.

2020: Launch of Viva a Vida Initiative

In 2020, Gisele Bündchen launched the Viva a Vida initiative on her birthday and donated funds to plant 40,000 trees along the Xingu and Araguaia River in Brazil.

February 2021: Bündchen Leaves IMG Models

In February 2021, Gisele Bündchen ended her 22-year relationship with IMG Models. Her twin sister, Patricia, took over as her manager.

2021: Bündchen Becomes Spokesperson for FTX

In 2021, Gisele Bündchen became a paid spokesperson for FTX, a cryptocurrency exchange, alongside other high-profile athletes and celebrities.

February 2022: U.S. Court Ruling on Securities Act and Social Media

In February 2022, the U.S. 11th Circuit Court of Appeals ruled in a lawsuit against Bitconnect that the Securities Act of 1933 extends to targeted solicitation using social media.

November 2022: FTX Files for Bankruptcy; Bündchen Faces Lawsuit

In November 2022, FTX, a cryptocurrency exchange for which Gisele Bündchen was a paid spokesperson, filed for bankruptcy, resulting in billions of dollars in losses for customers and the loss of Bündchen's personal stake in the company. Subsequently, Bündchen and other spokespeople faced a class-action lawsuit for promoting unregistered securities.