History of Gisele Bündchen in Timeline
Gisele Bündchen is a prominent Brazilian fashion model renowned for her remarkable financial success in the industry. Since 2001, she has consistently ranked among the highest-paid models globally. In 2007, she achieved the position of the 16th-richest woman in entertainment, further solidifying her influence and affluence. Her career reached a pinnacle in 2012 when she topped Forbes' list of top-earning models. This recognition continued with Forbes ranking her as the 89th-most-powerful woman in the world in 2014, highlighting her impact beyond the fashion realm.
1923: Start of Time Magazine's Fashion Icon Tracking Period
1923 is included as the start year for Time Magazine's All-Time 100 Fashion Icons list, against which Bündchen was measured and recognized in 2012. This is not related to a specific event for Bündchen.
1933: Securities Act Enactment
1933 is the year the Securities Act was enacted. This context is relevant to the FTX lawsuit but not a specific event for Bündchen.
1948: Birth of Vânia Nonnenmacher
Gisele Bündchen's mother, Vânia Nonnenmacher, was born in 1948.
1979: Release of Blondie's "Heart of Glass"
1979 marks the original release date of Blondie's "Heart of Glass," which Bündchen covered for H&M's charity campaign in 2014. This is not related to a specific event for Bündchen.
July 1980: Birth of Gisele Bündchen
Gisele Bündchen was born in Horizontina, Rio Grande do Sul, Brazil in July 1980.
July 1980: Birth of Gisele Bündchen
Gisele Bündchen was born in July 1980 in Horizontina, Rio Grande do Sul, to Vânia Nonnenmacher and Valdir Bündchen.
1993: Modeling Course Enrollment
Bündchen enrolled in a modeling course with her sisters in 1993.
1995: Move to São Paulo
Bündchen moved to São Paulo to start her modeling career in 1995.
1996: New York Fashion Week Debut
Bündchen debuted at New York Fashion Week in 1996.
1997: London Rejections
Bündchen faced numerous rejections in London in 1997.
1998: Alexander McQueen Runway Debut and High-Profile Campaigns
Bündchen's career took off in 1998 with her Alexander McQueen runway debut and campaigns for major fashion houses.
1998: Start of Dolce & Gabbana Campaigns
Bündchen's long-standing collaboration with Dolce & Gabbana began in 1998.
1999: First Vogue Covers and Model of the Year
Bündchen landed her first U.S. Vogue covers and was named VH1/Vogue Model of the Year in 1999.
1999: Signs with IMG Models
Bündchen signed with IMG Models in 1999.
1999: End of Heroin Chic
Vogue credits Bündchen with ending the heroin chic era of modeling in 1999.
January 2000: Vogue Covers and Runway Appearances
In January 2000, Bündchen was featured on the covers of US and British Vogue and opened shows for major designers during fashion week.
September 2000: Influence on Aspiring Models
In September 2000, Newsweek highlighted Bündchen's influence on aspiring models, referencing a Brazilian magazine survey where 86% of teenagers expressed interest in modeling due to her.
2000: The Most Beautiful Girl in the World
Rolling Stone named Bündchen "The Most Beautiful Girl in the World" in 2000.
2000: Relationship with Leonardo DiCaprio Begins
Gisele Bündchen's relationship with Leonardo DiCaprio began in 2000.
2000: Red Hot Fantasy Bra
Bündchen wore the record-breaking $15 million Red Hot Fantasy Bra in 2000.
2000: Approximate Start of Bündchen's Career
2000 represents an approximate start of Gisele Bündchen's modeling career, relevant to her 20-year career milestone celebrated in June 2015.
2001: Highest-Paid Model
Gisele Bündchen became one of the highest-paid models in the world in 2001.
2002: Start of Highest-Paid Model Reign
Gisele Bündchen's reign as the highest-paid model in the world began in 2002.
2003: End of Dolce & Gabbana Runway Appearances
Bündchen's consecutive appearances in Dolce & Gabbana campaigns ended in 2003.
2004: People's Most Beautiful Couples
In 2004, Bündchen and DiCaprio were named one of People magazine's Most Beautiful Couples.
2004: Taxi Film Debut
Bündchen made her film debut in the 2004 remake of Taxi.
2004: Group Vogue Cover and Taxi Release
Bündchen appeared on a group U.S. Vogue cover and starred in the film "Taxi" in 2004.
2004: Environmental Advocacy Begins
After visiting an Amerindian tribe in the Xingu region and witnessing environmental problems, Bündchen began advocating for social and environmental issues in 2004, particularly focusing on the Amazon and Atlantic rainforests.
2005: End of Relationship with DiCaprio
Bündchen ended her relationship with DiCaprio in 2005 after feeling their lifestyles were no longer compatible.
2005: Sexy Splendor Fantasy Bra
Bündchen modeled the $12.5 million Sexy Splendor Fantasy Bra in 2005.
2005: Teen Choice Awards Nominations
Bündchen was nominated for Choice Movie Female Breakout Star and Choice Movie Villain at the 2005 Teen Choice Awards.
2005: Music Rising Donation
In 2005, Bündchen donated an autographed iPod loaded with her playlist to Music Rising, an auction to benefit musicians in the Gulf Coast Region affected by hurricane disasters.
December 2006: Start of Relationship with Tom Brady
Gisele Bündchen and Tom Brady began dating in December 2006 after being introduced by a mutual friend.
2006: Elle's Best Hair in Hollywood Survey
In 2006, over half of American stylists surveyed by Elle named Bündchen as having the best hair in Hollywood.
2006: Ipanema Sandal Sales Donation
In 2006, Bündchen began donating proceeds from her Ipanema sandal sales to environmental projects, starting with "Y Ikatu Xingu" to protect the Xingu River.
2006: Victoria's Secret Angel Departure
Bündchen's time as a Victoria's Secret Angel concluded in 2006.
2006: Product Red Campaign
In 2006, Bündchen became the face of American Express's Product Red card, with proceeds going to HIV/AIDS victims in Africa. She also participated in the I am African fundraising campaign.
2006: The Devil Wears Prada Release
Bündchen appeared in "The Devil Wears Prada" in 2006.
2006: The One Fragrance Campaign
Bündchen became the face of Dolce & Gabbana's "The One" fragrance from 2006.
2006: The Devil Wears Prada
Bündchen appeared in the film "The Devil Wears Prada" in 2006.
May 2007: Departure from Victoria's Secret
Bündchen ended her contract with Victoria's Secret in May 2007.
2007: Vanity Fair Cover
Bündchen was photographed by Mario Testino for the cover of Vanity Fair's style issue in 2007.
2007: Named World's Richest Supermodel
Forbes named Bündchen the World's Richest Supermodel in 2007.
2007: WWF T-shirt Auction
In 2007, Bündchen signed a T-shirt for auction on eBay to support the World Wildlife Fund's climate change awareness campaign.
2007: 16th Richest Woman in Entertainment
In 2007, Bündchen was ranked the 16th richest woman in the entertainment industry.
2007: The Only Remaining Supermodel
In 2007, Claudia Schiffer referred to Bündchen as the only remaining supermodel.
2007: Ipanema Donations Continued
In 2007, proceeds from Ipanema sandals supported the World Wildlife Fund and ISA.
2007: Brady's First Son Born
Tom Brady's first son from a previous relationship was born in 2007, making Gisele his stepmother.
2007: The Luz Foundation
Bündchen founded The Luz Foundation in 2007 to empower girls and address self-esteem issues.
February 2008: Plastic Surgery Trends
A February 2008 survey of plastic surgeons showed Bündchen as the most-cited celebrity reference for patients seeking abdominal and hair procedures, and the second most for breast procedures.
April 2008: Photo Auctioned
An Irving Penn photograph of Bündchen was auctioned for $193,000 in April 2008.
August 2008: Named One of the Most Powerful People in Fashion
The New York Daily News named Bündchen as one of the most powerful people in the fashion world in August 2008.
November 2008: Thanksgiving at Goodwill Industries
In November 2008, Gisele Bündchen and Tom Brady served Thanksgiving dinner to over 400 job trainees at Goodwill Industries in Roxbury, Massachusetts.
2008: Projeto Água Limpa and Forests of the Future
In 2008, Bündchen launched Projeto Água Limpa (Clean Water Project) in her hometown and had over one million trees planted in her name for the Forests of the Future project.
2008: Ipanema and "Florestas do Futuro"
In 2008, Ipanema sales supported "Florestas do futuro," and a forest was named after Bündchen.
2008: Controversial Vogue Cover with LeBron James
Bündchen appeared on a controversial Vogue cover with LeBron James in 2008.
2008: Diamond Empowerment Fund Donation
In 2008, Bündchen auctioned a diamond collection, including Ponahalo Diamonds, to benefit the Diamond Empowerment Fund, which supports education initiatives in diamond-producing countries.
February 2009: First Marriage to Tom Brady
Bündchen and Brady married in a small ceremony in Santa Monica, California in February 2009.
April 2009: Second Marriage Ceremony
Bündchen and Brady held a second wedding ceremony in Costa Rica in April 2009.
May 2009: Rainforest Alliance Gala
Bündchen co-hosted the Rainforest Alliance's annual gala in May 2009.
May 2009: Biggest Star in Fashion History
The Independent called Bündchen the biggest star in fashion history in May 2009.
September 2009: UN Goodwill Ambassador
Gisele Bündchen was designated a UN Environment Programme Goodwill Ambassador in September 2009.
2009: End of "The One" Campaign
Bündchen's campaign for "The One" fragrance concluded in 2009.
2009: Support for Tamar Project
In 2009, Bündchen also supported the "Tamar Project" for sea turtle protection.
2009: Product Red and Elle Magazine
In 2009, Bündchen appeared on 30 international covers of Elle magazine wearing Product Red clothing, promoting the fight against AIDS.
2009: Vanity Fair's Most Beautiful Poll
In 2009, Bündchen placed second in Vanity Fair's World's Most Beautiful poll.
2009: UN Goodwill Ambassador
In 2009, Bündchen became a Goodwill Ambassador for the United Nations Environment Program.
April 2010: 11th American Vogue Cover and Balenciaga Show
Bündchen appeared on her 11th American Vogue cover and closed the Balenciaga show in April 2010.
2010: Ipanema Flip-Flop Line Success
In 2010, Bündchen's Ipanema flip-flop line sold over 250 million pairs.
2010: Vogue Shape Issue Covers and FHM Ranking
In 2010, Gisele Bündchen appeared on two Vogue Shape issue covers, marking a significant achievement as more than any other celebrity or model had at the time.
2010: Various Philanthropic Activities
In 2010, Bündchen participated in several philanthropic endeavors. She joined Bill Clinton in a clean water initiative, launched the Healthy Hair for Healthy Water program, attended the Brazil Foundation gala, and designed SIGG water bottles with proceeds going to WaterCan.
2010: Red Cross Donation for Haiti
Bündchen donated $1.5 million to the Red Cross in 2010 for Haiti earthquake relief.
2010: Gisele & the Green Team Launch
Bündchen launched the educational environmental cartoon series "Gisele & the Green Team" in 2010.
January 2011: Most Desired Female Body Ranking
In January 2011, Bündchen's body was voted the most desirable in the 14th Annual Famed Hottest Looks survey.
May 2011: Top-Earning Model Ranking
Forbes ranked Gisele Bündchen the world's top-earning model for the fifth consecutive time in May 2011.
May 2011: Global Environmental Citizen Award
Bündchen received the Global Environmental Citizen Award in May 2011 for her environmental work.
August 2011: Forbes Rankings
In August 2011, Forbes ranked Gisele Bündchen 60th on the World's 100 Most Powerful Women list, 3rd on the 20 Youngest Power Women list, and named her and Tom Brady the World's Highest-Paid Celebrity Couple.
November 2011: Greenest Celebrity Award
In November 2011, Bündchen was named Greenest Celebrity at the International Green Awards.
2011: Ipanema and Socio-Environmental Institute
In 2011, proceeds from Ipanema sandal sales were donated to the Socio-Environmental Institute.
2011: FHM, Men's Health Rankings, Givenchy Show, and Sejaa Pure Skincare Launch
In 2011, Gisele Bündchen was ranked No. 45 in FHM Australia's 100 Sexiest Women in the World and No. 25 in Men's Health's 100 Hottest Women of All Time. She also made a surprise appearance at the Givenchy spring-summer fashion show during Paris Fashion Week and launched her eco-friendly skincare line, Sejaa Pure Skincare.
2011: The Giving Back Fund Recognition
In 2011, Bündchen tied for 14th on The Giving Back Fund's list of top celebrity donors for her contributions to charity.
2011: Vogue Covers, Vogue Brasil Sales, and Pantene Partnership
In 2011, Bündchen appeared on eight Vogue covers, more than anyone else that year. Her July Vogue Brasil cover shot in the Amazon was the magazine's highest-selling issue. Her partnership with Pantene also boosted their sales in Latin America by 40%.
2011: Ranked Among Top Accomplished Women Entertainers
CEOWorld Magazine ranked Bündchen among their Top Accomplished Women Entertainers in 2011.
2011: Gisele & the Green Team Concludes
Bündchen's cartoon series, "Gisele & the Green Team", concluded in 2011.
January 2012: Visit to Kenya
In January 2012, Gisele Bündchen visited Kenya to learn about energy poverty as part of the Energy for All 2030 project.
January 2012: Kenya Visit for Energy Poverty Project
In January 2012, Gisele Bündchen visited Kenya to witness the effects of energy poverty firsthand as part of the Energy for All 2030 project.
February 2012: "King Midas of Fashion"
In February 2012, Vogue Italia dubbed Bündchen the "King Midas of fashion," highlighting her impact on the financial success of brands she represents. An Esprit campaign with Bündchen increased consumer awareness.
April 2012: Spring Campaigns and Time's Fashion Icons List
In the spring of 2012, Bündchen was featured in three spring campaigns for Versace, Givenchy, and Salvatore Ferragamo. In April 2012, Time also recognized her influence by including her on its All-Time 100 Fashion Icons list.
May 2012: Forbes Rankings
In May 2012, Forbes ranked Bündchen No. 61 on its Most Powerful Celebrities list and fourth on its World's Most Powerful Latino Celebrity list.
June 2012: Tree Planting in Rio de Janeiro
On the eve of World Environment Day in June 2012, Bündchen planted the first of 50,000 trees in Rio de Janeiro.
August 2012: Commercials, David Yurman Campaign, and Vogue Covers Record
In August 2012, Bündchen appeared in 5,600 commercials in Brazil and replaced Kate Moss as the face of David Yurman. By this time, she had been featured on 120 Vogue covers, holding the record for most Vogue Brasil covers.
August 2012: Forbes Rankings
In August 2012, Forbes ranked Gisele Bündchen 83rd on the World's Most Powerful Women list and 8th on Entertainment's Highest-Paid Women list.
August 2012: Vogue's 120th Anniversary and David Yurman Campaign
In August 2012, Vogue honored Bündchen in its spotlight of the 10 women with the most Vogue covers as part of its 120th anniversary celebration. She also replaced Kate Moss as the face of David Yurman in August 2012.
2012: Green Nation Fest and UN Campaigns
In 2012, Bündchen participated in Green Nation Fest and various UN campaigns against climate change.
2012: Daughter's Birth
Gisele Bündchen and Tom Brady's daughter was born in 2012.
2012: Forbes Top-Earning Model
Bündchen earned the top spot on Forbes' top-earning models list in 2012.
February 2013: Chanel Make-up Line Campaign
In February 2013, Bündchen became the face of Chanel's make-up line, Les Beiges.
December 2013: Pantene Ambassador
In December 2013, Bündchen secured a lucrative deal, becoming Pantene's ambassador for $4 million annually.
2013: Forbes Most Successful Female Entrepreneurs
In 2013, Forbes ranked Bündchen third on the list of 16 Most Successful Female Entrepreneurs.
2013: Forbes Ranking of Powerful Businesswomen
In 2013, Forbes ranked Bündchen No. 5 among the 10 Most Powerful Businesswomen in Brazil.
2013: Ipanema Sandals Sales
In 2013, Bündchen's Ipanema sandals sold approximately 25 million pairs, contributing over 60% to manufacturer Grendene's annual exports of $250 million.
2013: UN Campaign Against Food Waste
In 2013, Bündchen supported the UN's THINK.EAT.SAVE campaign against food waste, appearing on the Today Show with chef Eric Ripert.
2013: H&M Charity Campaign Song Release
In 2013, Bündchen released a cover of The Kinks' "All Day and All of the Night" for H&M's charity campaign.
January 2014: Joining Rainforest Alliance Board
Gisele Bündchen joined the Rainforest Alliance's board of directors in January 2014.
January 2014: Rainforest Alliance and UN Partnership
In January 2014, Gisele Bündchen joined the Rainforest Alliance board of directors and later attended their spring gala. She also supported the SOKO + UN Trust Fund partnership to end violence against women.
May 2014: Chanel No. 5 Spokesperson
In May 2014, Bündchen was selected as the spokesperson for Chanel No. 5.
May 2014: Forbes Ranking
In May 2014, Gisele Bündchen was ranked No. 89 on Forbes' 100 Most Powerful Women list, the only model included.
June 2014: Start of Highest Earning Period (Guinness World Record)
June 2014 marks the beginning of the period during which Bündchen earned the most money as a model, as recognized by Guinness World Records in 2015.
September 2014: Under Armour Deal
In September 2014, Bündchen signed a multiyear endorsement deal with Under Armour.
November 2014: Forbes Brasil Ranking
In November 2014, Forbes Brasil ranked Bündchen fifth of the 25 biggest celebrities in Brazil.
2014: Forbes' Most Powerful Women Ranking
In 2014, Forbes listed Bündchen as the 89th most powerful woman in the world.
2014: Under Armour Contract
In 2014, Gisele Bündchen signed a groundbreaking contract with Under Armour, matching endorsement deals offered to professional athletes.
2014: H&M Charity Campaign with Bob Sinclar
In 2014, Bündchen collaborated with Bob Sinclar on a cover of Blondie's "Heart of Glass" for H&M's charity campaign, charting in several European countries.
2014: 89th Most Powerful Woman
Forbes listed Bündchen as the 89th most powerful woman in the world in 2014.
2014: Louis Vuitton Campaign
Bündchen was chosen by Marc Jacobs as one of his muses for Louis Vuitton's spring/summer 2014 campaign.
June 2015: Guinness World Record, Book Release, and Career Milestones
By June 2015, Bündchen was featured in the Guinness World Records for highest-earning model. Her commemorative $700 Taschen book, celebrating her 20-year career, sold out on the first day. By this point, she had amassed an impressive portfolio of over 550 ad campaigns, 2,000 magazine covers, 3,500 editorials, and 800 fashion shows.
2015: Television Commercial Appearances
During 2014 and 2015, Bündchen appeared in more television commercials in Brazil than any other Brazilian celebrity within a single year.
2015: Forbes Brasil Ranking
In 2015, Bündchen moved up to second place on Forbes Brasil's list of the 25 biggest celebrities.
2015: Forbes Brasil's Biggest Brazilian Celebrity Ranking
In 2015, Forbes Brasil ranked Bündchen as the second biggest Brazilian celebrity based on media presence and influence.
August 2016: Rio Olympics Opening Ceremony Appearance
On August 5, 2016, Gisele Bündchen appeared at the opening ceremony of the Summer Olympics in Rio de Janeiro.
2016: Forbes Income Estimate
Forbes estimated Bündchen's 2016 income at $30.5 million.
2016: Years of Living Dangerously Appearance
In 2016, Bündchen appeared in the documentary series "Years of Living Dangerously".
2016: The Beginning of Life Documentary
In 2016, Bündchen participated in the documentary "The Beginning of Life," which focuses on the importance of early childhood development.
2016: Years of Living Dangerously
In 2016, Gisele Bündchen became a celebrity correspondent for the climate change documentary series "Years of Living Dangerously".
2016: Impact on Under Armour Women's Brand
In 2016, Under Armour's CEO acknowledged the positive impact of Gisele Bündchen's association on their women's brand sales.
2016: World Wildlife Day
On World Wildlife Day in 2016, Gisele Bündchen discussed environmental preservation at the UN Headquarters in New York.
2017: End of Highest-Paid Model Reign
Gisele Bündchen's time as the highest-paid model ended in 2017.
2018: Release of "Lessons: My Path to a Meaningful Life"
In 2018, Bündchen released her book, "Lessons: My Path to a Meaningful Life," which achieved New York Times bestseller status and topped Brazilian non-fiction sales for over six months. Proceeds were dedicated to social and environmental causes.
2019: Kiss the Ground Executive Producer
Gisele Bündchen executive produced the documentary "Kiss the Ground" about regenerative agriculture in 2019.
2019: Webby Award for Wild For Life Campaign
In 2019, Gisele Bündchen's participation in the Wild For Life campaign against illegal wildlife trafficking earned a People's Choice Webby Award.
December 2020: Purchase of Home in Indian Creek
Gisele Bündchen and Tom Brady bought a home in Indian Creek, Florida, in December 2020.
2020: Luz Alliance Fund
In 2020, Bündchen established the Luz Alliance fund with the Brazil Foundation, donating 1,000,000 reals to support families in Brazil affected by the COVID-19 pandemic.
2020: Viva a Vida Initiative and Tribeca Premiere
On her birthday in 2020, Gisele Bündchen launched the Viva a Vida initiative, donating to plant 40,000 trees in Brazil. "Kiss the Ground" also premiered at the Tribeca Film Festival.
February 2021: Departure from IMG Models and New Management
In February 2021, Bündchen left IMG Models after 22 years, and her twin sister, Patricia, took over as her manager.
December 2021: Begins Brazilian Jiu-Jitsu Training
Gisele Bündchen started training in Brazilian jiu-jitsu under the Valente brothers in December 2021.
2021: FTX Spokesperson Role
In 2021, Bündchen became a paid spokesperson for FTX, alongside other high-profile figures.
February 2022: Court Ruling on Securities Act and Social Media
In February 2022, a U.S. appeals court ruled that the Securities Act of 1933 applies to targeted solicitations on social media, a decision relevant to the lawsuit against Bündchen for promoting FTX.
October 2022: Divorce from Tom Brady
Bündchen and Brady finalized their divorce in October 2022 after 13 years of marriage.
November 2022: FTX Bankruptcy and Lawsuit
In November 2022, FTX, a cryptocurrency exchange Bündchen endorsed, filed for bankruptcy. This event led to a class-action lawsuit against her and other spokespeople for promoting unregistered securities.
2022: Ownership of Three Homes in South Florida
As of 2022, Gisele Bündchen owned three homes in South Florida.
December 2023: Promoted to Purple Belt in Jiu-Jitsu
After over two years of training, Gisele Bündchen was promoted to purple belt in Brazilian jiu-jitsu in December 2023.
2023: Return to Victoria's Secret
In 2023, Bündchen returned to Victoria's Secret for their Icons campaign after a 17-year hiatus, joining other former and current supermodels.
2024: Death of Vânia Nonnenmacher
Gisele Bündchen's mother, Vânia Nonnenmacher, passed away in 2024.