From career breakthroughs to professional milestones, explore how Bozoma Saint John made an impact.
Bozoma Saint John is a high-profile American-Ghanaian marketing executive. She has held CMO positions at major companies including Netflix, Endeavor, and Uber, and was a marketing executive at Apple Music following their acquisition of Beats Music. Earlier in her career, she spent nearly a decade at PepsiCo, leading music and entertainment marketing. Her success has led to recognition as one of Africa's most influential female leaders in business.
By 2014, Bozoma Saint John was the head of music and entertainment marketing at PepsiCo.
In 2014, Saint John joined Beats Music after being recruited by Jimmy Iovine, leveraging her music marketing experience.
In May 2020, Saint John launched a limited-series iHeart Media podcast with Katie Couric called "Back to Biz with Katie and Boz", focusing on business reopening during the pandemic and later systemic racism.
On June 30, 2020, Netflix announced Saint John as its new chief marketing officer.
In August 2020, Saint John officially began her role as CMO at Netflix.
In 2020, Bozoma Saint John became the chief marketing officer (CMO) at Netflix.
In January 2021, Saint John taught a short intensive program for MBA candidates at Harvard Business School called "Anatomy of a Badass".
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