History of Bozoma Saint John in Timeline

Bozoma Saint John is a high-profile American-Ghanaian marketing executive. She has held CMO positions at major companies including Netflix, Endeavor, and Uber, and was a marketing executive at Apple Music following their acquisition of Beats Music. Earlier in her career, she spent nearly a decade at PepsiCo, leading music and entertainment marketing. Her success has led to recognition as one of Africa's most influential female leaders in business.

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Full Timeline Career & Achievements

1977: Father's PhD

In 1977, Saint John's father received a PhD in ethnomusicology from Wesleyan University.

1999: Graduation from Wesleyan University

In 1999, Saint John graduated from Wesleyan University with a degree in English and African-American studies.

2003: Marriage to Peter Saint John

In 2003, Saint John married Peter Saint John.

2005: Joined PepsiCo

In 2005, Bozoma Saint John joined PepsiCo.

2013: Death of Husband Peter Saint John

In 2013, Saint John's husband, Peter Saint John, passed away.

2014: Head of Music and Entertainment Marketing at PepsiCo

By 2014, Bozoma Saint John was the head of music and entertainment marketing at PepsiCo.

2014: Joined Beats Music

In 2014, Saint John joined Beats Music after being recruited by Jimmy Iovine, leveraging her music marketing experience.

2016: Apple WWDC Presentation

In 2016, Saint John's presentation of the redesigned Apple Music at the Apple Worldwide Developers Conference was considered her breakthrough moment, impressing audiences with her passion and persona.

June 6, 2017: Chief Brand Officer at Uber

On June 6, 2017, Saint John became the chief brand officer at Uber.

June 2017: Marketing Executive at Apple Music

Until June 2017, Saint John worked as a marketing executive at Apple Music, following Apple's acquisition of Beats Music.

June 2018: Joined Endeavor as CMO

In June 2018, Saint John left Uber to become the chief marketing officer at Endeavor.

2018: Chief Brand Officer at Uber & CMO at Endeavor

In 2018, Bozoma Saint John served as chief brand officer (CBO) at Uber and later became CMO at Endeavor.

May 2020: Launched "Back to Biz with Katie and Boz" Podcast

In May 2020, Saint John launched a limited-series iHeart Media podcast with Katie Couric called "Back to Biz with Katie and Boz", focusing on business reopening during the pandemic and later systemic racism.

June 10, 2020: #ShareTheMicNow Instagram Initiative

On June 10, 2020, Saint John launched the #ShareTheMicNow Instagram initiative with others, where Black women took over the Instagram feeds of white women to highlight their work.

June 30, 2020: Named CMO of Netflix

On June 30, 2020, Netflix announced Saint John as its new chief marketing officer.

August 2020: Started at Netflix

In August 2020, Saint John officially began her role as CMO at Netflix.

2020: Chief Marketing Officer at Netflix

In 2020, Bozoma Saint John became the chief marketing officer (CMO) at Netflix.

January 2021: Taught at Harvard Business School

In January 2021, Saint John taught a short intensive program for MBA candidates at Harvard Business School called "Anatomy of a Badass".

May 2021: Top 50 Most Influential Female Leaders in Africa

In May 2021, Bozoma Saint John was recognized as one of the Top 50 Most Influential Female Leaders in Africa in the corporate and business sector by Leading Ladies Africa.

March 2022: Departed from Netflix

In March 2022, Saint John left her position as CMO at Netflix.

May 2022: Inducted into AMA Marketing Hall of Fame

In May 2022, Saint John was inducted into the American Marketing Association Marketing Hall of Fame.

2022: Departure from Netflix

Bozoma Saint John departed from her role as CMO at Netflix in 2022.

February 21, 2023: Publication of "The Urgent Life"

On February 21, 2023, Saint John's memoir, "The Urgent Life", was published by Viking Press, detailing her experiences as a marketing executive, her husband's death, and single parenthood.

May 2024: Joined The Real Housewives of Beverly Hills

In May 2024, it was announced that Saint John would join the cast of The Real Housewives of Beverly Hills as a full-time cast member for its fourteenth season.

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