The Cleveland Browns were founded in 1944 when taxi-cab magnate Arthur B. "Mickey" McBride secured a Cleveland franchise in the newly formed All-America Football Conference (AAFC). Paul Brown was the team's namesake and first coach. The Browns began play in 1946 in the AAFC. The Browns won each of the league's four championship games before the league dissolved in 1949. The team then moved to the more established National Football League (NFL), where it continued to dominate. Between 1950 and 1955, Cleveland reached the NFL championship game every year, winning three times.
The franchise was founded in 1944 by Brown and businessman Arthur B. McBride as a charter member of the All-America Football Conference (AAFC), and began play in 1946. The Browns dominated the AAFC, compiling a 47–4–3 record in the league's four seasons and winning its championship in each. When the AAFC folded after the 1949 season, the Browns joined the NFL along with the San Francisco 49ers and the original Baltimore Colts. The Browns won a championship in their inaugural NFL season, as well as in the 1954, 1955, and 1964 seasons, and in a feat unequaled in any of the North American major professional sports, played in their league championship game in each of their first 10 years of existence, winning seven of those games. From 1965 to 1995, they qualified to play in the NFL playoffs 14 times, but did not win another championship or play in the Super Bowl during that period.
McBride and his partners sold the team to a group of Cleveland businessmen in 1953 for a then-unheard-of $600,000. Eight years later, the team was sold again, this time to a group led by New York advertising executive Art Modell. Modell fired Brown before the 1963 season, but the team continued to win behind running back Jim Brown. The Browns won the championship in 1964 and reached the title game the following season, losing to the Green Bay Packers.
In 1995, owner Art Modell, who had purchased the Browns in 1961, announced plans to move the team to Baltimore. After threats of legal action from the city of Cleveland and fans, a compromise was reached in early 1996 that allowed Modell to establish the Baltimore Ravens as a new franchise while retaining the contracts of all Browns personnel. The Browns' intellectual property, including team name, logos, training facility, and history, were kept in trust and the franchise was regarded by the NFL as suspended, guaranteed to return no later than the 1999 season, either by relocation of an existing franchise or an expansion draft. While several of the existing franchises at the time considered relocating to Cleveland, in 1998 it was confirmed that the NFL would hold an expansion draft and field 31 teams when the Browns resumed play in 1999. And although the 1999 Browns were restocked via an expansion draft, the Browns are not considered to be an expansion franchise.
Secondary numerals (called "TV numbers") first appeared on the jersey sleeves in 1961. Over the years, there have been minor revisions to the sleeve stripes, the first occurring in 1968 (brown jerseys worn in early season) and 1969 (white and brown jerseys) when stripes began to be silkscreened onto the sleeves and separated from each other to prevent color bleeding. However, the basic five-stripe sequence has remained intact (with the exception of the 1984 season). A recent revision was the addition of the initials "AL" to honor team owner Al Lerner who died in 2002; this was removed in 2013 upon Jimmy Haslam assuming ownership of the team.
The Browns are the only National Football League team without a helmet logo. The logoless helmet serves as the Browns' official logo. The organization has used several promotional logos throughout the years; players' numbers were painted on the helmets from 1957 to 1960; and an unused "CB" logo was created in 1965. But for much of their history, the Browns' helmets have been an unadorned burnt orange color with a top stripe of dark brown (officially called "seal brown") divided by a white stripe.
The Browns' rivalry with the Houston Oilers/Tennessee Titans dates back to the Browns and then-Oilers being placed in the AFC Central after the AFL-NFL merger in 1970. As such, the teams played each other twice annually from 1970 until 2002 when divisional realignment placed the Browns in the AFC North and the now-Titans in the AFC South (excluding 1996-98 when the Browns were inactive). The teams have met much less frequently since 2002. The Browns lead the overall series 37–32, and the 69 meetings with the Oilers/Titans are the third-most of any Cleveland opponent, trailing only the Steelers and Bengals.
The most competitive team in the AAFC era for the Browns was the San Francisco 49ers. San Francisco finished second to the Browns in each of the four seasons that the league played. Two of the Browns' four losses in that era were to the 49ers (including a loss that ended the Browns' 29-game unbeaten streak); the rivalry did not last into the NFL years, particularly after the teams were placed in opposite conferences in 1970. The rivalry has turned into a friendly relationship as many 49ers personnel helped the Browns relaunch in 1999, specifically former 49ers president and CEO Carmen Policy and vice president/director of football operations Dwight Clark, who were hired by the expansion Browns in the same roles. In addition, 49ers owners John York and Denise DeBartolo York reside in Youngstown, 60 miles (97 km) southeast of Cleveland. Long-time Browns placekicker and fan favorite Phil Dawson and backup quarterback Colt McCoy signed with the 49ers in 2014.
When the AFL and NFL merged before the 1970 season, Cleveland became part of the new American Football Conference (AFC). While the Browns made it back to the playoffs in 1971 and 1972, they fell into mediocrity through the mid-1970s. A revival of sorts took place in 1979 and 1980, when quarterback Brian Sipe engineered a series of last-minute wins and the Browns came to be called the "Kardiac Kids". Under Sipe, however, the Browns did not make it past the first round of the playoffs. Quarterback Bernie Kosar, whom the Browns drafted in 1985, led the team to three AFC Championship games in the late 1980s but lost each time to the Denver Broncos.
Perhaps the most visible Browns fans are those that can be found in the Dawg Pound. Originally the name for the bleacher section located in the open (east) end of old Cleveland Municipal Stadium, the current incarnation is likewise located in the east end of FirstEnergy Stadium and still features hundreds of orange and brown clad fans sporting various canine-related paraphernalia. The fans adopted that name in 1984 after members of the Browns defense used it to describe the team's defense.
Other than the helmet, the uniform was completely redesigned for the 1984 season. New striping patterns appeared on the white jerseys, brown jerseys and pants. Solid brown socks were worn with brown jerseys and solid orange socks were worn with white jerseys. Brown numerals on the white jerseys were outlined in orange. White numerals on the brown jerseys were double outlined in brown and orange. (Orange numerals double outlined in brown and white appeared briefly on the brown jerseys in one pre-season game. ) However, this particular uniform set was not popular with the fans, and in 1985 the uniform was returned to a look similar to the original design. It remained that way until 1995.
The Steelers currently hold a 79–61–1 lead. The Browns and Steelers met in the playoffs in 1994, 2002, and 2020, with the Steelers holding a 2–1 lead in the postseason series. Though the rivalry has cooled in Pittsburgh due to the Modell move as well as the Browns' poor play since 1999, the Steelers still remain the top rival for Cleveland.
In 1995, Modell announced he was relocating the Browns to Baltimore, sowing a mix of outrage and bitterness among Cleveland's dedicated fan base. Negotiations and legal battles led to an agreement where Modell would be allowed to take his personnel to Baltimore as an expansion franchise, called the Baltimore Ravens, but would leave Cleveland the Browns' colors, logos and heritage for a reactivated Browns franchise that would take the field no later than 1999.
After three years of inactivity while Cleveland Stadium was demolished and Cleveland Browns Stadium was built on its site, the Browns were reactivated and started play again in 1999 under new owner Al Lerner. The Browns struggled throughout the 2000s and 2010s, posting a record of 101–234–1 (.302) since their 1999 return. The Browns have only posted four winning seasons and three playoff appearances (2002, 2020, 2023) since returning to the NFL. The team's struggles have been magnified since 2012, when the Lerner family sold the team to businessman Jimmy Haslam. In six seasons under Haslam's ownership, the Browns went through four head coaches and four general managers, none of whom had found success. In 2016 and 2017 under head coach Hue Jackson, the Browns went 1–31 (.031, including a winless 0–16 season in 2017), the worst two-year stretch in NFL history, and received the number one overall draft pick in both of those years. In 2020, the Browns secured their first playoff berth since 2002 by defeating the Pittsburgh Steelers in week 17 and finishing the season 11–5.
In 1999, the expansion Browns adopted the traditional design with two exceptions: first, the TV numbers, previously on the sleeves, were moved to the shoulders; and second, the orange-brown-orange pants stripes were significantly widened.
Often called the "Turnpike Rivalry", the Browns' biggest rival has long been the Pittsburgh Steelers. Former Browns owner Art Modell scheduled home games against the Steelers on Saturday nights from 1964 to 1970 to help fuel the rivalry. The rivalry has also been fueled by the proximity of the two teams, number of championships both teams have won, players and personnel having played and/or coached for both sides, and personal bitterness. The teams have played twice annually since 1950, making it the oldest rivalry in the AFC and the fifth-oldest rivalry in the NFL. Though the Browns dominated this rivalry early in the series (winning the first eight meetings and posting a 31–9 record in the 1950s and 1960s), the Steelers went 15–5 in the 1970s and 36–9–1 since the Browns returned to the league in 1999. The Steelers have been particularly dominant in Pittsburgh, posting a 44–7 record when hosting the Browns since 1970, including to winning streaks of 16 games (1970–85) and 17 games (2004–20).
Originally conceived due to the personal animosity between Paul Brown and Art Modell, the "Battle of Ohio" between the Browns and the Cincinnati Bengals has been fueled by the sociocultural differences between Cincinnati and Cleveland, a shared history between the two teams, and similar team colors, as Brown used the exact shade of orange for the Bengals that he used for the Browns. (Though this has changed since then, as the Bengals now use a brighter shade of orange.) Modell, in fact, moved the Browns to the AFC after the AFL–NFL merger in order to have a rivalry with the Bengals. The rivalry has also produced two of the eleven highest-scoring games in NFL history. Cincinnati has the all-time edge 52–48. While the Bengals have a 28–21 edge since the Browns returned to the NFL in 1999, this series has been more competitive than the Browns' series with their other division rivals, and the Browns have won 9 of the last 11 meetings.
Since resuming operations in 1999, the Browns have struggled to find success, especially during the 2010s when they did not post one winning season throughout that decade. They have had only four winning seasons (2002, 2007, 2020, and 2023), three playoff appearances (2002, 2020, and 2023), and one playoff win (2020), winning less than one third of their games in total, and in 2017 were only the second team in NFL history to have a 0–16 season after the 2008 Detroit Lions. The franchise has also been noted for a lack of stability with head coaches (10 full time - including two who were fired after only one season - and two interim since 1999) and quarterbacks (38 different starters since 1999). From 2003 to 2019, the Browns had a 17-season playoff drought, which ended during the 2020 season. They are one of four teams to have never appeared in a Super Bowl.
The Cleveland Browns are a professional American football team based in Cleveland. The Browns compete in the National Football League (NFL) as a member club of the American Football Conference (AFC) North division. The team is named after original coach and co-founder Paul Brown. They play their home games at Cleveland Browns Stadium, which opened in 1999, with administrative offices and training facilities in Berea, Ohio. The franchise's official club colors are brown, orange, and white. They are unique among the 32 member clubs of the NFL in that they do not have a logo on their helmets.
The team has had various promotional logos throughout the years, such as the "Brownie Elf" mascot or a Brown "B" in a white football. While Art Modell did away with the elf in the mid-1960s (believing it to be too childish), its use has been revived since the team's return in 1999. The popularity of the Dawg Pound section at First Energy Stadium has led to a brown and orange dog being used for various Browns functions. But overall, the orange, logo-less helmet continues as the primary trademark of the Cleveland Browns. The Browns have used special commemorative logos during individual seasons, such as the 1999 logo to celebrate the team's return to the NFL, a 60th-anniversary logo for the 2006 season, and a 75th-anniversary logo in 2021.
Created as a result of the Browns' relocation controversy, the rivalry between the Browns and Baltimore Ravens was more directed at Art Modell than the team itself, and is simply considered a divisional game in Baltimore. This matchup is more bitter for Cleveland than the others due to the fact that the draft picks for 1995 to 1998 resulted in the rosters that won the Super Bowl for the Ravens in 2000. Had Modell not moved the team, these teams, drafted by general manager and former Browns tight end Ozzie Newsome, might have given the Browns a title after a 35-year drought. The Ravens lead the overall series 34–12. The two teams have not met in the playoffs.
Experimentation with the uniform design began in 2002. An alternate orange jersey was introduced that season as the NFL encouraged teams to adopt a third jersey, and a major design change was made when solid brown socks appeared for the first time since 1984 and were used with white, brown and orange jerseys. Other than 1984, striped socks (matching the jersey stripes) had been a signature design element in the team's traditional uniform. The white striped socks appeared occasionally with the white jerseys in 2003–2005 and 2007.
Experimentation continued in 2003 and 2004 when the traditional orange-brown-orange stripes on the white pants were replaced by two variations of a brown-orange-brown sequence, one in which the stripes were joined (worn with white jerseys) and the other in which they were separated by white (worn with brown jerseys). The joined sequence was used exclusively with both jerseys in 2005. In 2006, the traditional orange-brown-orange sequence returned.
Orange pants with a brown-white-brown stripe sequence were worn from 1975 to 1983 and become symbolic of the "Kardiac Kids" era. The orange pants were worn again occasionally in 2003 and 2004.
The Browns in-house production team won a pair of Lower Great Lakes Emmy Awards in 2005. One was for a primetime special honoring the 1964 NFL Championship team (The 1964 Championship Show) and one was for a commercial spot (The Paperboy).
Additionally in 2006, the team reverted to an older uniform style, featuring gray face masks; the original stripe pattern on the brown jersey sleeves (The white jersey has had that sleeve stripe pattern on a consistent basis since the 1985 season.) and the older, darker shade of brown.
The Browns wore brown pants for the first time in team history on August 18, 2008, preseason game against the New York Giants. The pants contain no stripes or markings. The team had the brown pants created as an option for their away uniform when they integrated the gray facemask in 2006. They were not worn again until the Browns "family" scrimmage on August 9, 2009 with white-striped socks. The Browns have continued to wear the brown pants throughout the 2009 season. Browns quarterback Brady Quinn supported the team's move to wearing the brown pants full-time, claiming that the striped pattern on the white pants "prohibit[ed] mobility". However, the fans generally did not like the brown pants, and after being used for only one season, the team returned to their white shirt-on-white pants in 2010. Coach Eric Mangini told The Plain Dealer the Browns won't use the brown pants anymore. "It wasn't very well-received," Mangini said. "I hope we can get to the point where we can wear fruit on our heads and people wouldn't notice." At the time, the brown pants weren't officially dropped by the team, but simply not used.
Beginning in 2010, the Browns established a Ring of Honor, honoring the greats from the past by having their names displayed around the upper deck of FirstEnergy Stadium. The inaugural class in the Browns Ring of Honor was unveiled during the home opener on September 19, 2010, and featured the 16 Hall of Famers listed above who went into the Hall of Fame as Browns. In 2018, Joe Thomas was entered into the Ring of Honor with the number 10,363 – commemorating his NFL record of consecutive snaps played on offense. In 2019, four-time Pro Bowl linebacker Clay Matthews Jr. was entered into the Ring of Honor.
The Browns brought back the brown pants in their home game against the Buffalo Bills on October 3, 2013, on Thursday Night Football, pairing them with the brown jerseys. It marked the first time the team wore an all-brown combination in team history.
The height of this rivalry was during the 1980s. Oilers head coach Jerry Glanville and Marty Schottenheimer shared several bitter exchanges during the decade and the Browns and Oilers had their only playoff meeting in the 1988 Wild Card Round, in which the Oilers came away with a narrow 24–23 victory. There have been a few memorable games in recent years. In 2014, the Browns erased a 28–3 deficit to come away with a 29–28 win. In a December 2020 contest with playoff implications for both teams, the Browns jumped to a 38–7 halftime lead, setting a franchise record for points in the first half. However, Tennessee rallied in the second half but came up just short as the Browns hung on for a 41–35 win.
The current logos and wordmarks were introduced on February 24, 2015, with the helmet design remaining largely as is, the only differences being minor color changes to the shade of orange used on the helmet and the facemask being changed from gray to brown. A new secondary "dawg" logo was introduced in 2023. The logo, featuring a bull mastiff dog, was created by graphic designer Houston Mark and was the winning entry of a fan vote. It features numerous small homages to the city of Cleveland, state of Ohio, and the team's history.
On April 14, 2015, the Cleveland Browns unveiled their new uniform combinations, consisting of the team's colors of orange, brown and white.
The Browns brought back the all-brown look for the NFL Color Rush program in 2016, minus the white elements. In 2018, despite the Color Rush program being discontinued, the uniform was worn at home three times. For the 2019 season, the Browns promoted this uniform to their primary home uniform and donned it for six home games as well as any away game in which the home team wore white.
Jim Donovan serves as play-by-play announcer, calling games on-site alongside commentator Nathan Zegura – who made news when he had to serve an eight-game suspension due to arguing with officials during a game in 2018 when he was sideline reporter, and former NFL player and current WKNR host Je'Rod Cherry, who serves as sideline analyst/reporter. Cherry, WKRK's Ken Carman and Andy Baskin, and Cleveland area native/former NFL player Tyvis Powell host the network pregame show, while WKRK's Jeff Phelps and Powell host the network postgame show.
More recently, the rivalry has cooled off as the Broncos won 11 straight meetings from 1991 to 2015 before Cleveland broke that streak with a narrow 17–16 win in 2018. Denver leads the overall series, 24–7.
In 2023, the Browns introduced new "White Out" uniforms, an all-white uniform, featuring a white helmet, that will be worn during select home games. This will mark the first time since 1950 the Browns will have non-orange helmets. The white helmets, which will feature an orange stripe down the middle flanked by two brown stripes (basically inverting the regular helmet's colors), are an homage to the early years of the franchise.
Roster updated April 17, 2024