Discover the career path of Kyle Busch, from the first major opportunity to industry-changing achievements.
Kyle Busch, a prominent American stock car racing driver and team owner from 2001-2026, is celebrated for his achievements across NASCAR's top three series. He's especially known for driving the No. 18 Toyota for Joe Gibbs Racing from 2008-2023 in the NASCAR Cup Series. Busch is considered one of the most accomplished and talented drivers in motorsports history, owing to his dominance and success in the sport.
On September 4, 2005, after winning his first Cup Series race at California, Kyle Busch and team owner Rick Hendrick donated their winnings to the American Red Cross to support Hurricane Katrina relief efforts. Busch announced the donation during an appearance on The Oprah Winfrey Show.
In 2006, Kyle Busch established the Kyle Busch Foundation after visiting St. John's Home in Grand Rapids, Michigan. The Foundation focuses on providing essential resources to underprivileged children across the United States.
In 2008, Kyle Busch launched the "Kyle's Miles" program in partnership with Pedigree to support dogs in shelters and breed rescue organizations.
In 2017, Kyle Busch was featured as a cover driver in NASCAR Kart Racing and appeared on the cover of NASCAR Heat 2 after winning the 2017 Monster Energy NASCAR All-Star Race cover competition. He is also a playable driver in Forza Motorsport 6 through the NASCAR expansion pack, which includes his No. 18 Camry with M&M's and Interstate Batteries sponsorship.
In 2019, Kyle Busch and Jeff Church, co-founder of Suja Juice, launched Rowdy Energy drink, named after Busch's nickname "Rowdy".
In 2019, Rowdy Energy, an energy drink company based in Del Mar, California, was founded by NASCAR driver Kyle Busch and beverage entrepreneur Jeff Church.
In January 2020, the first batch of Rowdy Energy was produced, with ten flavors available online, including seven sugar-free, Keto-certified options.
In 2020, Rowdy Energy branding first appeared at the 24 Hours of Daytona when Kyle Busch was seen with a Cherry Limeade can and wearing a Rowdy Energy hat. The logo also appeared on his Daytona 500 helmet, and Busch drank a Rowdy Energy after his race exit. Rowdy Energy is listed as an associate partner on KyleBusch.com.
In 2022, an American documentary titled Rowdy was focused on Kyle Busch's life and NASCAR career.
On January 10, 2024, Kyle Busch announced that Rowdy Energy had ceased operations and closed its doors in the following weeks.
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