Telemundo is a US-based Spanish-language television network owned by NBCUniversal Telemundo Enterprises, a division of NBCUniversal, which is wholly owned by Comcast. Telemundo broadcasts nationally and syndicates programming to over 100 countries globally in more than 35 languages.
On March 28, 1954, WKAQ-TV, which would later lend its branding to Telemundo, signed on.
Ángel Ramos, founder of WKAQ-TV, sold the station to John Blair & Co. on April 14, 1983.
NetSpan, the second Spanish-language television network in the continental United States, was founded in 1984.
The network that would become Telemundo was founded in 1984 under the name NetSpan.
The network that would become Telemundo, NetSpan, was launched in 1984.
KVEA in Los Angeles, California joined NetSpan in 1985.
In 1986, Reliance Group Holdings acquired the Telemundo brand and purchased WNJU.
In 1987, Reliance Capital Group executives Saul Steinberg and Henry Silverman merged their stations into the Telemundo Group, rebranded NetSpan as Telemundo, and purchased stations in San Francisco, Houston, and San Antonio.
NetSpan was renamed to Telemundo in 1987 after the purchase of WKAQ-TV, which used the branding.
NetSpan was renamed to Telemundo in 1987, taking on the branding of its San Juan, Puerto Rico station, WKAQ-TV.
Telemundo's news division began in 1987 with the launch of "Noticiero Telemundo-HBC", produced in partnership with the Hispanic-American Broadcasting Corporation.
Between 1988 and 1993, Telemundo acquired or affiliated with stations in Texas, New Mexico, Arizona, and Washington, D.C.
In May 1992, former Univision president Joaquin Blaya was appointed to head Telemundo.
In 1992, Telemundo introduced a framed "T" logo, a significant element of the network's visual identity. This logo would later be updated and reintroduced in 1999.
On October 10, 1993, GEMS Television, the precursor to Universo, was launched by Empresas 1BC, targeting a female Latino audience.
In 1993, Telemundo began producing telenovelas from Miami, with their first production being "Angélica, mi vida", a show about three families with different Latino immigrant backgrounds.
Telemundo underwent a major rebranding in 1993, introducing the "T" logo and the slogan "Arriba, Telemundo, Arriba". They also began producing original telenovelas, including "Angélica, mi vida", "Marielena", "Guadalupe", "Señora Tentación", and "Tres Destinos".
Telemundo, in partnership with Grupo Clarín, Antena 3, and Reuters, launched Telenoticias in December 1994. This Spanish-language cable news channel, broadcasting in Spanish and Portuguese, aimed to serve the Latin American market.
Telemundo Group filed for Chapter 11 bankruptcy in 1994 due to over $300 million in debt.
Telemundo launched a Saturday morning block, "Telemundo Infantil" ("Telemundo Kids").
In 1995, Telemundo opened its first network studio on the West Coast at Raleigh Studios in Hollywood, increasing production of domestically produced programming. That year, the studio began daily production of three shows: "La Hora Lunática", "El y Ella", and "Dando y Dando".
Facing low viewership and internal disagreements, the Telenoticias partnership sold the network to CBS in June 1996. Rebranded as "CBS Telenoticias," the channel expanded its reach throughout the Americas, broadcasting in 22 countries.
After selling Telenoticias to CBS Cable in 1996, Telemundo collaborated with the channel to produce early-evening and prime time newscasts.
On August 11, 1997, Telemundo revamped its prime time schedule, cutting one hour of its telenovela lineup and moving local newscasts to 10:00 p.m. or 9:00 p.m. They also added movies to certain weeknights.
On November 25, 1997, Liberty Media and Sony Pictures Entertainment purchased a majority interest in Telemundo for $539 million, with Liberty Media acquiring 40%, Sony Pictures Entertainment acquiring 35%, and the remaining interest being held by investment firms Apollo Global Management and Bastion Capital Fund. Several investors attempted to file an injunction to block the sale, but the request was rejected.
In 1997, Liberty Media and Sony Pictures Entertainment acquired a controlling interest in Telemundo.
On July 31, 1998, following FCC approval, Sony and Liberty established Telemundo Communications Group as a 50/50 joint venture. Under the leadership of Peter Tortorici and Nely Galán, the company aimed to attract the bilingual market with a "new era" approach.
On September 15, 1998, Telemundo introduced "Nickelodeon en Telemundo", a block featuring Spanish dubs of Nickelodeon programming.
On September 28, 1998, in an attempt to attract U.S. Spanish-language viewers, Telemundo implemented significant changes. The network shifted away from traditional telenovelas, replacing them with sitcoms, dramas, and game shows. Many of these shows were remakes of popular English-language programs owned by Columbia TriStar Television.
CBS sold Telenoticias back to Telemundo's parent companies, Sony Pictures Entertainment and Liberty Media, in 1998, marking a return of the news channel to its original owners.
By February 1999, Telemundo's attempt to revamp its programming backfired. The network's ratings plummeted by 42 percent, resulting in a meager 8 percent audience share. This decline led to financial losses and forced the network to provide free commercial airtime to advertisers.
In July 1999, Telemundo appointed Jim McNamara and Alan Sokol as president and chief executive officer and chief operating officer, respectively. The new leadership abandoned the previous mainstream approach, returning to a more traditional Spanish-language programming model.
Telemundo began transferring the majority of its programming and marketing operations from Santa Monica to its Hialeah offices in September 1999. This consolidation brought together the network's management and staff, leading to some employees relocating or leaving the company.
Since 1999, Telemundo has been the official U.S. broadcaster of the Billboard Latin Music Awards.
Telemundo reintroduced its framed "T" logo, a variant of the design from 1992. This logo was a key part of the network's branding until it was replaced in 2012.
Joe Peyronnin founded Telemundo's news division in 1999.
"Nickelodeon en Telemundo" was moved to Saturday and Sunday mornings to accommodate a time slot for "Hoy En El Mundo".
In 2000, Sony Pictures Entertainment and Liberty Media relaunched Telenoticias as the bilingual entertainment channel, Telemundo Internacional, marking a shift in programming strategy.
In 2000, Telemundo further solidified its return to traditional programming. The network secured a deal with TV Azteca, expanding its telenovela block to three hours. This expansion resulted in the network's local and national newscasts moving to the traditional 11:00 p.m. or 10:00 p.m. slot.
On September 11, 2001, Telemundo launched the news program "Hoy en el Mundo" ("Today in the World") on ABC News, anchored by Marian de la Fuente and Jose Diaz-Balart.
"Nickelodeon en Telemundo" blocks were discontinued.
On October 11, 2001, NBC acquired Telemundo Communications Group for $1.98 billion (later increased to $2.7 billion), marking a significant moment in the network's history. This acquisition came at a time when Telemundo faced challenges in reaching Hispanic audiences compared to its competitor, Univision.
NBC purchased Telemundo in 2001.
In 2001, Sony, Liberty, and Reliance made the decision to sell Telemundo Communications Group. This announcement sparked interest from media giants such as Viacom, Hispanic Broadcasting Corporation, The Walt Disney Company, AOL Time Warner, and NBC.
In 2001, Telemundo, under the ownership of Sony Pictures Entertainment and Liberty Media, acquired GEMS Television, transforming it into mun2. The rebranded network featured a blend of Spanish and English content aimed at adults aged 18 to 49, attempting to bridge the "two worlds" inhabited by Latino Americans.
NBC finalized its acquisition of Telemundo Communications Group on April 12, 2002. Jim McNamara and Alan Sokol, appointed by the previous ownership, remained in their leadership roles during the transition.
On September 8, 2003, Telemundo became the first Spanish-language network in the United States to incorporate English captions, starting with "La Cenicienta" and "Amor Descarado".
Telemundo launched the sports/lifestyle program "Ritmo Deportivo" in 2003.
Telemundo obtained the Spanish language rights to the Miss Universe and Miss USA pageants.
Under NBC's ownership, Telemundo shifted its focus towards original programming and product placement. In 2004, the network established Telemundo Television Studios in Miami, strengthening its commitment to producing original content. Telemundo also invested heavily in programming, allocating $100 million annually during the mid-2000s.
On October 10, 2005, Telemundo premiered "Cada Dia with Maria Antonieta" ("Every Day with Maria Antonieta"), replacing "Hoy en el Mundo" and "En la Madrugada".
As early as 2005, NBC Universal considered launching a Mexican version of Telemundo, leading to a legal dispute with TV Azteca. Azteca was accused of disrupting the production of Telemundo's "Quinceañera: Mamá Quiero Ser Artista" in Mexico and broadcasting a news story alleging fraud and corruption against NBC Universal's then-parent company, General Electric, and Grupo Casa Saba, to hinder Telemundo and Grupo Xtra's TV network license application in Mexico.
In 2005, after the NBC Universal merger, Telemundo saw a shift in leadership as CEO Jim McNamara retired. He was succeeded by Don Browne, who brought his experience from NBC's Miami O&O (and WSCV sister station) WTVJ.
In September 2006, Telemundo premiered "Qubo", a weekend morning block of educational programming.
In a significant television landscape shift, UPN and The WB ceased operations in September 2006. The CW emerged as their replacement, inheriting their audience and programming slots.
In 2006, Telemundo Internacional was rebranded as Telemundo Puerto Rico, becoming a national superstation feed of San Juan O&O WKAQ-TV and focusing on serving the Puerto Rican market.
In March 2007, NBC Universal revealed plans to restructure Telemundo's entertainment division to compete with Univision. The company also announced its plan to sell WKAQ-TV, the original Telemundo station in Puerto Rico, and the Spanish independent station KWHY in Los Angeles. The aim was to use the funds from these sales to finance its acquisition of Oxygen Media.
On December 21, 2007, NBC Universal reversed its earlier decision and announced that it would no longer sell WKAQ-TV, ensuring that Telemundo Puerto Rico would remain under the NBC umbrella.
On March 18, 2008, Grupo Televisa and NBC Universal announced a ten-year agreement to broadcast 1,000 hours of Telemundo programming, including news, entertainment, specials, and sports, on Televisa's free-to-air channels and SKY México starting that April. This deal also included launching a jointly operated Telemundo channel in Mexico.
In May 2008, "Cada Dia with Maria Antonieta" was canceled due to low ratings and Maria Antonieta Collins' departure from Telemundo.
Citing budget cuts and the transition to digital broadcasting, Telemundo briefly discontinued English captions on October 14, 2008.
Due to viewer demand, Telemundo reversed its decision and brought back English subtitles for all prime time novelas on March 30, 2009.
Telemundo became the first Spanish-language broadcaster in the US to offer primetime programming in HD on April 23, 2009, with the launch of "Telemundo HD." This milestone began with the Billboard Latin Music Awards, followed by a gradual rollout to O&Os and affiliates.
Following a multiplatform agreement between Grupo Televisa and NBC Universal in 2008, a Mexican cable-satellite version of the Telemundo network was launched in August 2009.
The premiere of "Mas Sabe El Diablo" ("Falling Angel") in September 2009 marked the first regularly scheduled Telemundo program to be broadcast in HD, demonstrating the network's commitment to high-quality production.
Before July 2012, Telemundo transitioned its programming to HD, with the exception of archived programs predating 2009 that were originally produced in 4:3 standard definition.
Comcast made a significant announcement in 2010, declaring its intention to purchase a 51 percent majority stake in NBC Universal. This deal, valued at $6.5 billion, ultimately led to Comcast gaining control of Telemundo upon its completion.
From 2010 to 2013, Telemundo used an off-time scheduling format for its prime time programming, similar to Turner Time, with programs starting three minutes later than the advertised time.
Telemundo made notable progress in narrowing the ratings gap with Univision in the key demographic of Adults 18–49 between 2010 and 2015. The network managed to reduce the difference by 54 percent, even outperforming Univision on several occasions.
Comcast finalized its acquisition of a 51 percent majority stake in NBC Universal for $6.5 billion on January 28, 2011. As part of the deal, Comcast took control of Telemundo.
In February 2011, the production of "Un Nuevo Día" was moved to Telemundo's headquarters in Hialeah, Florida, and local cut-ins were dropped.
In October 2011, Emilio Romano was appointed as the new president of Telemundo. He held this position until his unexpected resignation in October 2013.
In 2011, the majority of Telemundo's programs, including 85% of their telenovelas, were shot at their studio facility in Miami. The average cost to product an hour of primetime drama was $70,000.
In January 2012, Telemundo launched Exitos TV, a digital multicast network dedicated to rebroadcasting popular telenovelas from the network's archive. This channel was initially exclusive to Telemundo's owned-and-operated stations.
Following Telemundo's lead, Univision began airing English captions on its evening programming, mainly telenovelas, on January 30, 2012.
On May 14, 2012, Telemundo announced a brand refresh, including a new slogan, on-air identity, and logo redesign. The new logo, featuring two red spheres forming the "T," aimed to represent the network's connection to its Latin roots and the contemporary mindset of its U.S. audience.
On July 7, 2012, Telemundo replaced the "Qubo" block with "MiTelemundo", programmed by Sprout.
In July 2012, Telemundo's morning show "¡Levántate!" was retitled to "Un Nuevo Día".
In July 2012, Telemundo began broadcasting its first-run entertainment, sports programming, specials, select acquired programs, and the MiTelemundo E/I block in HD. The only exceptions were programs originally produced in 4:3 standard definition before 2009.
Telemundo debuted "Premios Tu Mundo" ("Your World Awards") in 2012, a viewer-decided awards show honoring Hispanic and Latino achievements in media.
As of July 2013, Telemundo's programming schedule had a limited presence of variety shows, with "La Voz Kids" being the only such show airing on the network.
By July 2013, Telemundo had made significant strides in closing the ratings gap with Univision, particularly among Adults 18–49. The network attributed this success to its strategic programming choices and successful shows.
"Ritmo Deportivo" briefly aired on Saturdays from September 2013.
Emilio Romano, appointed as president of Telemundo in October 2011, unexpectedly resigned in October 2013.
On October 22, 2013, Telemundo launched "Telemundo Now," a multi-platform streaming service accessible through a dedicated website and mobile apps. This TV Everywhere service provided authenticated subscribers of participating pay television providers with on-demand access to Telemundo's programming, further expanding viewing options.
On December 13, 2013, DramaFever, a streaming service known for Asian content, partnered with Telemundo to offer a selection of the network's past telenovelas. This deal marked Telemundo's foray into a new digital market and expanded the reach of its content.
Telemundo continued to innovate in 2013, introducing the "Super Series" format, a new take on action-oriented telenovelas. These shows, typically airing during the last hour of prime time, were designed with shorter seasons, storylines resonating with American audiences, and a multi-season continuity model. This year also saw the successful debut of telenovelas like "La Patrona" ("The Return") and "El Señor de los Cielos" ("The Lord of the Skies"), and the musical competition "La Voz Kids" ("The Voice Kids"), a Spanish adaptation of "The Voice" franchise, hosted by Daisy Fuentes and Jorge Bernal and featuring coaches Paulina Rubio, Prince Royce, and Roberto Tapia.
Telemundo discontinued its off-time scheduling format in 2013, returning to conventional start times for its prime time programming.
On May 13, 2014, during Telemundo's upfront presentation in New York City, Luis Silberwasser was appointed president of Telemundo Network, LLC. This appointment gave him overarching responsibility for the Telemundo network and Telemundo Studios, the network's production division.
Telemundo signed a licensing agreement with Dick Clark Productions, granting them broadcasting rights to the Latin American Music Awards.
Telemundo restored Saturday and Sunday editions of "Noticiero Telemundo" on September 4, 2014, after replacing them with feature films and reality series in 2007.
On December 1, 2014, Exitos TV was relaunched as TeleXitos, shifting its focus to include Spanish-dubbed reruns of action and adventure series and feature films, primarily from NBCUniversal's library.
NBCUniversal announced on December 24, 2014, that mun2, a network with a mix of English and Spanish programming targeting young Latino adults, would be rebranded as NBC Universo. The change, aligning the channel with NBC, was planned for February 1, 2015, coinciding with the Spanish-language broadcast of Super Bowl XLIX.
Telemundo lost the Spanish language rights to the Miss Universe and Miss USA pageants.
The sports talk show "Titulares y Mas" expanded to a five-night-a-week broadcast.
Telemundo wrapped up the 2014–2015 season with its highest-ever average total prime time viewership against Univision, attracting 1.46 million viewers and showing a significant 23 percent increase in total viewership year-over-year. In contrast, Univision experienced a 21 percent decline, ending the season with 2.29 million viewers. This achievement further solidified Telemundo's position as a strong contender in the Spanish-language television market.
In 2014, Deportes Telemundo secured the Spanish language rights to broadcast the FIFA Men's and Women's World Cup.
Telemundo's strategic shift toward the "Super Series" format yielded impressive results. The action-packed telenovela "El Señor de los Cielos" drew a remarkable 3.2 million viewers for its second-season finale in 2014, marking some of the network's highest viewership figures for an entertainment program. This success underscored the format's appeal and the network's ability to capture audience attention.
On February 1, 2015, coinciding with its Spanish-language broadcast of Super Bowl XLIX, NBCUniversal rebranded mun2 as NBC Universo, aligning the channel more closely with the NBC brand.
Univision Communications obtained the Spanish language rights to the Miss Universe and Miss USA pageants.
"Ritmo Deportivo" briefly aired on Saturdays until April 2015.
In May 2015, NBCUniversal created Telemundo Deportes, superseding the network-operated division Deportes Telemundo.
Telemundo continued its ratings momentum, coming within 40,000 viewers of surpassing Univision in prime time viewership during the week of July 20–24, 2015. This achievement highlighted the network's growing audience and competitive programming.
In a historic victory, Telemundo surpassed Univision in a single-night demographic for the first time on July 21, 2015. Telemundo averaged 969,000 viewers with a .76 rating in the target demographic, edging out Univision's 943,000 viewers and a .74 rating. This achievement marked a turning point in the competition between the two Spanish-language television giants. "El Senor de los Cielos 3" also outperformed Univision's "Yo No Creo En los Hombres" in the 10:00 p.m. hour, demonstrating Telemundo's growing appeal.
Donald Trump sold the Miss Universe Organization to WME-IMG.
In October 2015, Telemundo became the originating broadcaster of the Latin American Music Awards.
Deportes Telemundo's deal with FIFA began with the 2015 Women's World Cup.
By 2015, Telemundo was operating on a comprehensive 147½-hour network programming schedule. This schedule encompassed a diverse range of general entertainment programming on weekdays, children's programming on weekend mornings, a movie block, and infomercials. This robust schedule showcased Telemundo's commitment to providing a wide array of content to its audience.
On February 9, 2016, Telemundo, owned by NBCUniversal, faced accusations from SAG-AFTRA, alleging a double standard between its Spanish-language and English-language talent at NBC and Telemundo. Telemundo responded that they are "committed to making Telemundo a great place to work for our employees" and ensuring competitive salaries and working conditions.
On February 13, 2016, SAG-AFTRA further claimed that Telemundo treated its employees as "second-class professionals," lacking basic workplace guarantees such as fair pay, breaks, health insurance, and residuals. Telemundo's president argued that SAG-AFTRA sought union recognition without an employee vote, while SAG-AFTRA alleged intimidation tactics within the network to prevent unionization.
On May 28, 2016, filmmaker Andrew Marcus accused Telemundo of staging a #NeverTrump protest in San Diego. L. Brent Bozell III of Media Research Center demanded an apology from Telemundo to Donald Trump and the firing of the involved crew. Telemundo responded that the footage wasn't used and maintained its commitment to balanced reporting, stating that it would not ask employees to stage events.
In August 2016, Telemundo refused to air a SAG-AFTRA ad highlighting the unfair wage gap and lack of benefits for Telemundo employees compared to unionized NBCUniversal performers. The ad, intended for Premios Tu Mundo, was deemed unfit for broadcast due to legal standards for issue-based advertisements, according to Telemundo. Other networks, like MegaTV and Estrella TV, aired the ad nationally.
NBC Kids was replaced by Litton Entertainment's "The More You Know" block on NBC.
On January 6, 2018, "MiTelemundo" moved exclusively to Saturday mornings and began airing Spanish dubs of programming from "The More You Know".
By June 2018, Telemundo expanded its reach to an estimated 57.23% of all US households, encompassing 50 states, the District of Columbia, and Puerto Rico, solidifying its position as the largest American Spanish language broadcast television network with the most extensive affiliate network.
On September 1, 2018, Telemundo transitioned its presentation to a 16:9 format, with Al Rojo Vivo being the first program to adopt this format.
In 2018, Telemundo's parent company, NBCUniversal, significantly expanded the network's reach by acquiring ZGS Communications, which owned ten Telemundo-affiliated stations in major markets. This acquisition made these stations direct O&Os of the network, bolstering Telemundo's presence in key demographics.
By July 2019, Telemundo's network feed origination moved to NBCUniversal's facility in Centennial, Colorado. Sharing this technical operations hub with NBC, Telemundo utilized three satellite uplink facilities for signal distribution: one in Littleton, Colorado, another in Universal City, California, and the third in Englewood Cliffs, New Jersey.