The Toyota RAV4 is a compact crossover SUV created by Toyota, a Japanese car manufacturer. It is credited with initiating the popularity of compact crossovers and has become one of the best-selling SUVs globally, reaching 10 million sales by 2020. Notably, by 2025, the RAV4 surpassed the Ford F-150 to become the top-selling car in the United States, ending the F-150's long-standing dominance.
Toyota is teasing a redesigned 2026 RAV4, promising a rugged rethink of America's best-selling SUV. The debut is scheduled for May 20, unveiling the next generation RAV4.
In April 2009, the XA30 RAV4 started production in China. Trim levels included the 2.0 Classic, 2.0 Luxury, 2.0 Luxury Navi, 2.4 Luxury, and 2.4 Luxury Navi, paired with either a 2.0-litre 1AZ-FE or a 2.4-litre 2AZ-FE engine, and a 5-speed manual or 4-speed automatic gearbox.
In June 2012, the Tesla Model S sedan, which shares battery pack and electronic components with the second generation RAV4 EV, was launched. Tesla Motors manufactured the powertrain for the RAV4 EV.
In November 2012, the redesigned fourth-generation RAV4 was revealed at the Los Angeles Auto Show. It featured a rear liftgate instead of a side-opening rear door and lacked a spare wheel on the rear door.
In 2012, Toyota and Tesla Motors collaborated to develop the second-generation RAV4 EV. The electric SUV was scheduled for a market launch late in the third quarter of 2012 with production limited to 2,600 units for the first three years and sales limited to California.
In 2012, the Insurance Institute for Highway Safety (IIHS) introduced the small overlap test, which simulates a frontal collision on 25 percent of the driver's side.
In early January 2013, sales of the RAV4 Hybrid began in the US. The full hybrid system combined a 2.5-litre Atkinson cycle petrol engine with an electric motor, a high voltage generator, a 204-cell nickel–metal hydride battery, a power control unit, and a power split device. The four-wheel drive variant had a second, 50 kW rear-mounted electric motor.
In February 2013, the fourth-generation RAV4 went on sale in Australia. Engine options included 2.0- and 2.5-litre four-cylinder petrol, and 2.0- and 2.2-litre turbo-diesels. Transmissions included a six-speed manual, CVT, and six-speed automatic.
In March 2013, vehicles were unveiled at the Geneva Motor Show.
In August 2013, production of the XA40 RAV4 commenced in China and was sold alongside the XA30 model for a short time. The XA40 RAV4 in China came standard with the 2.0-litre 6ZR-FE and 2.5-litre 5AR-FE petrol engines. 6 speed manual, automatic and CVT gearboxes were standard. Seven trim levels were available.
In 2013, the 2013 model year RAV4 achieved a "good" crashworthiness rating from the Insurance Institute for Highway Safety (IIHS) for head restraints and seats, roof strength, side, and moderate overlap front, while achieving a "poor" rating in the IIHS Small Overlap Frontal Test.
In 2013, the UK model of the fourth-generation RAV4 went on sale. Early European models included a choice of a 2.0-litre petrol or one of three 2.0-litre diesel engines.
In August 2014, approximately 2,500 RAV4 EVs had been built and the battery supply deal between Toyota and Tesla concluded, marking the end of the production.
In 2014, the 2014 model year RAV4 achieved a "good" crashworthiness rating from the Insurance Institute for Highway Safety (IIHS) for head restraints and seats, roof strength, side, and moderate overlap front, while achieving a "poor" rating in the IIHS Small Overlap Frontal Test.
In April 2015, Toyota debuted the facelift for the XA40 series RAV4 at the New York International Auto Show. The facelift included redesigned LED front and rear lamps and updated speedometer dials with a full colour TFT multi-information display.
In 2015, another small overlap test was conducted on a 2015 RAV4 on the passenger side. The RAV4 fared the worst and would have received a "poor" rating, due to the crash test's intrusion being 330 mm further into the vehicle on the passenger's side than on the driver's side, causing the passenger door to open during the crash.
In 2015, modifications were made starting in the 2015 model year which increased the small overlap front rating to "good" by the Insurance Institute for Highway Safety (IIHS).
In 2015, the Japan-made RAV4 in its most basic Latin American market configuration with 3 airbags received 5 stars for adult occupant and 4 stars for toddlers from Latin NCAP.
In August 2016, production of the RAV4 started in Russia.
In 2016, Toyota released a facelift for the XA40 series RAV4. The facelift included redesigned LED front and rear lamps and updated speedometer dials with full colour TFT multi information display.
In 2016, the previous generation RAV4 in short-wheelbase length remained on sale in Japan instead of the newer XA40, which was export only. The Harrier replaced the long-wheelbase model in Japan, previously badged as the Vanguard.
In September 2017, a production version of the RAV4 Adventure was added to the US lineup.
In December 2017, the design of the fifth-generation RAV4 was previewed by the FT-AC concept shown at the Los Angeles Auto Show.
In March 2018, the fifth-generation RAV4 was unveiled at the New York International Auto Show. It is built on the same TNGA-K (GA-K) platform as the XV70 series Camry and features both 4-cylinder petrol-powered and petrol-electric hybrid variants. No diesel engine option is offered for this generation.
In December 2018, the RAV4 went on sale in the United States.
In late December 2018, Ireland was the first market to release the Hybrid version of the fifth-generation RAV4.
In 2018, the non-hybrid 2018 RAV4 got between 24 and 26 miles per gallon (3.8 to 4.2 gallons per 100 miles) of combined city/highway driving.
On 10 January 2019, the fifth-generation RAV4 was launched in Singapore at the Singapore Motorshow.
In February 2019, the fifth-generation RAV4 was unveiled in Japan, marking the reintroduction of the RAV4 nameplate in Japan after almost three years of hiatus.
On 8 February 2019, the fifth-generation RAV4 was launched in the Philippines.
In March 2019, a hybrid variant of the RAV4 was announced available alongside the standard petrol variant.
In March 2019, the RAV4 Hybrid went on sale in the United States.
In March 2019, the fifth-generation RAV4 has been available in South Africa in five variants.
In April 2019, the fifth-generation RAV4 was launched in the Kingdom of Saudi Arabia.
In April 2019, the fifth-generation RAV4 went on sale in Japan with a monthly sales target set at 3,000 units.
On 8 May 2019, the fifth-generation RAV4 went on sale in Australia and is available in four trim levels: GX, GXL, Cruiser and Edge. The GX, GXL and Cruiser trims have two engine options: the 2.0 L petrol and the 2.5 L hybrid, while the Edge trim has only one engine option: the 2.5 L petrol.
In September 2019, Teknikens Värld reported that both the petrol and hybrid versions of the RAV4 failed the moose test due to "dangerous behavior". Toyota issued a software update to address the issue.
In December 2019, a plug-in hybrid electric (PHEV) variant of the RAV4 was unveiled at the Los Angeles Auto Show. Called the RAV4 PHEV (RAV4 Prime in North America until model year 2025), it features a 2.5-litre engine with increased torque and a total power output of 225 kW (302 hp).
In 2019, for the 2020 model year, the TRD Off-Road trim level was added to the lineup, making a total of ten trim levels available.
In 2019, the Japan-made RAV4 in its basic Latin American market configuration with 7 airbags received a 5-star rating for both adult and toddler occupants, along with an Advanced Award from Latin NCAP.
In 2019, the RAV4 earned the "Top Safety Pick+" award from the IIHS, achieving "Good" ratings in all categories except for the updated side impact test and headlight performance. The optional Adaptive Front Headlight System received a "Good" rating, while the standard reflector LED headlights received a "Poor" rating.
In June 2020, the plug-in hybrid version called the RAV4 PHV was added in Japan.
On 18 June 2020, the fifth-generation RAV4 was launched in Malaysia.
In July 2020, the Suzuki Across, a rebadged version of the RAV4 PHEV, was introduced exclusively for the European market to help Suzuki meet CO2 emission targets. The Suzuki variant featured slightly different styling with slim LED headlights and a rounder front grille.
As of August 2020, the 2.0-litre engine option was dropped for the fifth-generation RAV4 in Malaysia.
In 2020, for the 2021 model year, the XLE Premium Hybrid trim level was added to the lineup. Toyota also added new TRD-stamped stainless steel front skid plate for the TRD Off-Road.
On 19 April 2021, the PHEV version of the Toyota Wildlander, a Chinese market variant of the RAV4, was unveiled.
In September 2021, Toyota revealed the updated RAV4 featuring new LED projector type headlights, new alloy wheel designs, USB-C charging ports, and the introduction of the Adventure variant for the European market. Plug-in hybrids offered up to 306 PS with a claimed all-EV range of 75 km.
Since September 2021, the 2.5 GX Hybrid has been available in South Africa.
In 2021, for the 2022 model year, the SE Hybrid grade was added to the RAV4 lineup.
As of March 2022, the GX Hybrid was dropped in South Africa in favour of the facelifted GX-R and VX e-Four Hybrids.
In October 2022, the GR Sport grade was added to the RAV4 lineup.
In November 2022, the Suzuki Across received a minor update, incorporating the new touchscreen infotainment and digital instrument cluster from the facelifted Toyota RAV4.
In 2022, for the 2023 model year, the Woodland Edition model was added with standard hybrid powertrain, TRD bronze-coloured wheels, and roof rails.
On 10 March 2023, the fifth-generation RAV4 was unveiled in Indonesia at the 2nd Gaikindo Jakarta Auto Week.
Sales of the fifth-generation RAV4 commenced in Indonesia on 10 August 2023 at the 30th Gaikindo Indonesia International Auto Show. It is offered in a single grade level (GR Sport) and only powered by the 2.5-litre A25A-FXS plug-in hybrid powertrain.
In 2023, for the 2023 model year, all RAV4 trims also received an upgrade to Toyota Safety Sense 2.5.
In 2024, for the 2025 model year, the Adventure and TRD Off-Road trim levels of the RAV4 were discontinued.
In 2024, for the 2025 model year, the RAV4 Prime was renamed to RAV4 Plug-in Hybrid for the North American market.
In late 2024, the front-wheel-drive option was removed from the RAV4 lineup in Japan.
In 2025, the Adventure and TRD Off-Road trim levels of the RAV4 were discontinued.
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