Rise to Success: Career Highlights of Eugenie Bouchard

Discover the career path of Eugenie Bouchard, from the first major opportunity to industry-changing achievements.

Eugenie "Genie" Bouchard is a Canadian professional tennis player who achieved significant success early in her career. She was the first Canadian-born player representing Canada to reach a major singles final at Wimbledon in 2014, finishing as runner-up. That same year, she also reached the semifinals of the Australian and French Opens. A former junior Wimbledon champion, she was named WTA Newcomer of the Year in 2013 and WTA Most Improved Player in 2014. Bouchard reached a career-high ranking of world No. 5, becoming the first Canadian to reach the top 5 in singles, solidifying her position as one of Canada's best tennis players.

Sections (4)

Full Timeline Career & Achievements Success & Recognition Challenges & Struggles

1983: Carling Bassett-Seguso's WTA Award

In 1983, Carling Bassett-Seguso was the first Canadian to win the WTA award, before Eugenie Bouchard.

1995: Canada in World Group I

In 1995, Eugenie Bouchard helped Canada get its place in the World Group I for the first time since the introduction of the new World Group format in 1995.

2004: Fed Cup World Group Playoffs

In 2004, Canada reached the Fed Cup World Group playoffs for the first time since 2004, with Eugenie Bouchard contributing by winning both of her singles matches against Serbia.

2005: Open Super 12 Participation

In 2005, Eugenie Bouchard participated at the tournament Open Super 12 in Auray, France.

2008: Aleksandra Wozniak's WTA Title

In 2008, Aleksandra Wozniak won a WTA singles title at the Stanford Classic, preceding Eugenie Bouchard's win.

2008: ITF Titles

In 2008, Eugenie Bouchard captured the ITF singles and doubles titles in Costa Rica and the All Canadian ITF singles title in Burlington, Ontario.

2009: WTT Debut

Eugenie Bouchard debuted in World TeamTennis in 2009 with the Kansas City Explorers.

2009: Safina's Grand Slam Semifinals

In 2009, Dinara Safina reached the semifinals of the first three majors of the season, before Eugenie Bouchard.

2009: Canadian Under-18 Indoor Championship

In 2009, at age 15, Eugenie Bouchard won the Canadian Under-18 Indoor Championship in Toronto, becoming one of the youngest winners of the indoor event. She also won her first professional main-draw match at Caserta, Italy, defeating Frederica Grazioso, and the Pan American Closed ITF Championships in 2009.

2011: Challenger de Granby and Washington Open

In 2011, Eugenie Bouchard won her second $25k and fifth singles title of her career at the Challenger de Granby, defeating Stéphanie Dubois in the final. She reached her first WTA Tour quarterfinal at the Washington Open but was defeated by Sloane Stephens. She also upset Shahar Pe'er at the Rogers Cup and reached her first $50k final at the Saguenay Challenger.

2011: Petra Kvitová's Wimbledon Title

In 2011, Petra Kvitová was the Wimbledon champion, before Eugenie Bouchard faced her in the 2014 final.

2011: Rebecca Marino's achievement

In 2011, Rebecca Marino became the first Canadian to reach a WTA singles final in Memphis, before Eugenie Bouchard's achievement.

2012: Wimbledon Girls' Title

In 2012, Eugenie Bouchard won the Wimbledon girls' title as a junior player.

2013: WTA Newcomer of the Year

At the end of the 2013 WTA Tour, Eugenie Bouchard was named WTA Newcomer of the Year.

2013: Fell out of the WTA top 100

In 2013 Bouchard fell out of the WTA top 100 for the first time after losing the Hobart International.

2013: Sponsorship agreements

In 2013 Bouchard had sponsorship agreements with Rogers Communications and equipment sponsors Nike and Babolat.

2013: Coaching Change

In 2013, Eugenie Bouchard enlisted Nathalie Tauziat to coach her part-time and transformed her tactics into a game of aggression. Tauziat was later let go, and Saviano took a more active role.

2013: Guest Weather Anchor

In 2013, Eugenie Bouchard finished the season ranked No. 32 in the world. During the 2013 off-season she appeared on CTV Montreal as a guest weather anchor.

2013: Season with Texas Wild

In 2013, Eugenie Bouchard played a season with the Texas Wild in World TeamTennis.

2013: Unseeded at Grand Slam

In 2013, Eugenie Bouchard was unseeded at a Grand Slam tournament for the first time since 2013 at the Australian Open.

November 24, 2014: Parting Ways With Saviano

On November 24, 2014, it was announced that Saviano and Eugenie Bouchard were parting ways.

2014: Endorsement deal with Coca-Cola

After her breakout grand slam final appearance at the 2014 Wimbledon Championships, Bouchard signed a three-year endorsement deal with Coca-Cola.

2014: Breakout Season

During her 2014 breakout season, Eugenie Bouchard was noted for her aggressive playing style and ability to hit the ball hard and early, allowing her to defeat multiple top 10 players.

2014: WTA Finals Qualification and Most Improved Player

In 2014, Eugenie Bouchard qualified for the WTA Finals in Singapore, and was named the Most Improved Player by the WTA at the end of the season.

2014: Wuhan Open Final

In 2014, Eugenie Bouchard reached her first final since the 2014 Wuhan Open; however, she lost in straight sets to Alizé Cornet in the Hobart International.

2014: Wimbledon Championships Final

In 2014, Eugenie Bouchard reached the Wimbledon Championships final, becoming the first Canadian-born player representing Canada to do so, but finished as runner-up to Petra Kvitová. She also reached the semifinals of the Australian Open and French Open in 2014. She was also awarded the WTA Most Improved Player award for the 2014 season.

2014: Australian Open Semifinal Appearance Reference

The text mentions that Eugenie Bouchard's loss at Wimbledon in 2015 would push her out of the top 20 since her semifinal appearance at the 2014 Australian Open.

February 5, 2015: New Coach: Sam Sumyk

On February 5, 2015, Eugenie Bouchard began working with Sam Sumyk, who had previously coached Victoria Azarenka to Grand Slam success.

June 2015: Partnership with Aviva Canada

In June 2015, Eugenie Bouchard signed a multi-year partnership with Aviva Canada.

2015: First US Open win since concussion

At the US Open in 2015, Eugenie Bouchard won her first match at the tournament since suffering a concussion, defeating French wildcard Harmony Tan.

2015: Losing Streak and Ranking Drop

In 2015, Eugenie Bouchard's loss to Simona Halep at the Dubai Championships began a significant losing streak. Her ranking subsequently fell outside the world's top 150 following her loss at the US Open.

February 2016: Semifinal since February 2016

In February 2016, Eugenie Bouchard lost her first semifinal since February 2016 to Johanna Konta at the Sydney International.

2016: Luxembourg Open Semifinal

At the Luxembourg Open in 2016, Eugenie Bouchard almost reached her first WTA final since the 2016 Malaysian Open, advancing to the semifinal before losing to Julia Görges. This result moved her inside the top 100.

2017: French Open Third Round Appearance

At the postponed French Open in 2017, Eugenie Bouchard reached the third round, marking her first time progressing to that stage of a Grand Slam since the 2017 Australian Open.

2017: Season with New York Empire

In 2017, Eugenie Bouchard played a season with the New York Empire in World TeamTennis.

2017: Forbes Ranking

In 2017, Eugenie Bouchard was ranked #10 in Forbes’ World's Highest-Paid Female Athletes list, earning $6.2 million.

2017: Coaching Change and Hopman Cup

Towards the end of 2017, Eugenie Bouchard parted ways with coach Thomas Högstedt and began working with Harold Solomon. She also teamed up with Vasek Pospisil at the Hopman Cup for Canada.

2018: Forbes Ranking

In 2018, Eugenie Bouchard was ranked #9 in Forbes’ World's Highest-Paid Female Athletes list, earning $7.1 million.

2019: Season with Orange County Breakers

In 2019, Eugenie Bouchard played a season with the Orange County Breakers in World TeamTennis.

2020: WTT Season with Chicago Smash

During the 2020 World TeamTennis season, Eugenie Bouchard was dominant for the Chicago Smash in women's doubles with Bethanie Mattek-Sands, helping the team earn a No. 2 seed and reach the final.

2020: Return to Form at Prague Open

In 2020, after a hiatus due to the COVID-19 pandemic, Eugenie Bouchard returned to tennis at the Prague Open, upsetting Veronika Kudermetova in the first round and reaching the quarterfinal.

2020: Joining Chicago Smash

In 2020, it was announced that Eugenie Bouchard would be joining the Chicago Smash for their debut season in World TeamTennis.

2021: Australian Open Qualifying Defeat

Eugenie Bouchard started her 2021 season at the Australian Open, but was defeated in the second round of qualifying by Yuan Yue.

2021: Abierto Zapopan Final and Shoulder Injury

In March 2021, Eugenie Bouchard received a wildcard at the Abierto Zapopan, making her way to the final. During her first-round match, she suffered a shoulder tear which ended her 2021 season, requiring arthroscopic surgery in June.

2022: Comeback Announcement and Wimbledon Withdrawal

In 2022, Eugenie Bouchard continued to rehab her shoulder, missing both the Australian Open and French Open, and was without a world ranking by May. In June, she announced her comeback to tennis but withdrew from Wimbledon due to the WTA's decision not to award ranking points at the 2022 Championships.

November 2023: BJK Cup Finals Victory

In November 2023, Eugenie Bouchard was named to the Canadian team during the BJK Cup Finals and won both doubles matches she played, contributing to Team Canada's victory, marking the first time Canada has won the competition.

2023: Auckland Open Withdrawal

Eugenie Bouchard started her 2023 season with a wildcard entry into the qualifying draw of the Auckland Open, but was forced to withdraw before the second round due to food poisoning.

2024: Canadian Open Qualifying Loss

In 2024, Eugenie Bouchard lost in the first round of qualifying at the Canadian Open to Moyuka Uchijima.

2024: Citi DC Open Doubles

In 2024, Eugenie Bouchard partnered with Sloane Stephens in the doubles at the Citi DC Open, losing in the first round.

May 2025: ITF Event Quarterfinal

In May 2025, Eugenie Bouchard made her first appearance on a professional tennis court for six months at an ITF event in Florida, reaching the quarterfinals but retiring against Kayla Day.

July 2025: Retirement Announcement

On 16 July 2025, Eugenie Bouchard announced that she would retire from professional tennis after the National Bank Open in Montreal.

July 16, 2025: Retirement Announcement

On July 16, 2025, Eugenie Bouchard announced her retirement effective after the Canadian Open tournament in Montreal.

2025: Hall of Fame Open Loss

In 2025, Eugenie Bouchard entered the Hall of Fame Open as a wildcard and lost to Anna Rogers in the first round.

2025: Washington Open Doubles Loss

In 2025, Eugenie Bouchard partnered with Clervie Ngounoue and was given a wildcard into the doubles at the Washington Open, but lost to Hailey Baptiste and Venus Williams in the first round.