"Ted Lasso" is a comedy-drama series about Ted Lasso, an American college football coach hired to coach a struggling English Premier League soccer team. The owner secretly intends for Ted's lack of soccer experience to lead the team to failure. However, Ted's optimistic and unconventional approach brings unexpected success, both on and off the field.
In 2013, Jason Sudeikis first portrayed the character Ted Lasso in a series of NBC Sports commercials promoting their coverage of the Premier League. Lasso was depicted as the new coach of Tottenham Hotspur F.C.
Jason Sudeikis and Olivia Wilde welcomed their son, Otis, in 2014.
Around 2015, Olivia Wilde, who was dating Jason Sudeikis at the time, suggested revisiting the Ted Lasso character for a potential television series, leading to the development of the show's premise.
Bill Lawrence, known for creating "Scrubs," joined the project in 2017 to develop a television series centered around the Ted Lasso character.
In October 2019, Apple TV+ officially greenlit the production of "Ted Lasso," with Jason Sudeikis set to reprise his role as the titular character.
The premiere episode of "Ted Lasso" became Apple TV+'s most watched premiere on November 1st, 2019.
Following the launch of Apple TV+ in November 2019, "Ted Lasso" quickly gained traction, becoming one of the most-watched shows on the platform.
On August 14, 2020, "Ted Lasso" debuted on Apple TV+ with a three-episode premiere. The first season consisted of ten episodes released weekly.
On August 19, 2020, Apple TV+ renewed "Ted Lasso" for a second season, initially slated for ten episodes but later expanded to twelve.
In October 2020, "Ted Lasso" received an early renewal for a third season.
On October 28, 2020, Apple TV+ announced the renewal of "Ted Lasso" for a third season.
The first season of Ted Lasso received numerous awards and nominations in 2020, including seven Primetime Emmy Awards and a Golden Globe Award for Jason Sudeikis.
Filming for the second season of "Ted Lasso" commenced in January 2021.
In March 2021, Sarah Niles joined the cast of "Ted Lasso" in a main role as Dr. Sharon Fieldstone, a sports psychologist brought in to work with AFC Richmond during the second season.
In March 2021, Bill Lawrence revealed that official Ted Lasso merchandise would be available for sale.
In March 2021, Jason Sudeikis and Hannah Waddingham were observed filming scenes for "Ted Lasso" outside a pub in London.
Production on the second season of "Ted Lasso" concluded on June 4, 2021.
In June 2021, official Ted Lasso merchandise, including football jerseys, became available for purchase.
By July 18, 2021, "Ted Lasso" ranked 89th among all television series and shows across streaming platforms based on viewership data.
The second season of "Ted Lasso", with twelve episodes, premiered on July 23, 2021.
In October 2021, Apple TV+ finalized a licensing agreement with the Premier League, valued at approximately £500,000, granting the series permission to utilize the league's official branding, kits, and trophy from the third season onward.
Throughout 2021, "Ted Lasso" garnered widespread critical acclaim, particularly for its performances, writing, and heartwarming tone. Its first season earned a historic 20 Primetime Emmy Award nominations, including wins for Outstanding Comedy Series, Lead Actor for Jason Sudeikis, Supporting Actress for Hannah Waddingham, and Supporting Actor for Brett Goldstein. Sudeikis also received a Golden Globe and a Screen Actors Guild Award that year.
The first season of Ted Lasso continued to receive awards and nominations in 2021, including a Screen Actors Guild Award for Jason Sudeikis.
On March 6, 2022, a day prior to the start of filming for season three, Nike hinted at a collaboration with "Ted Lasso" by tweeting a photo featuring their iconic Swoosh logo on an AFC Richmond jersey, implying Nike's role as the fictional club's official kit provider for upcoming episodes.
Production on the third season of "Ted Lasso" began on March 7, 2022. Notably, the series filmed on location in Amsterdam. The use of Chelsea's home stadium, Stamford Bridge, for filming sparked controversy among Chelsea supporters. A memorial banner for the late Chelsea player Ray Wilkins was altered for the show, changing "They don't make them like Ray anymore" to "Roy" to align with a plotline. Club owner Todd Boehly issued an apology to fans and Wilkins' family, attributing the alteration to a pre-existing agreement with Apple made before his ownership.
Jodi Balfour joined the cast of "Ted Lasso" in a recurring role as Jack, a venture capitalist, for the third season. Her casting was announced in April 2022.
Filming for the third season of "Ted Lasso" was scheduled to occur between January and June 2022.
In June 2022, Brett Goldstein indicated that "Ted Lasso" was being written with a planned conclusion after its third season.
In September 2022, it was announced that AFC Richmond and Nelson Road would be featured in the video game FIFA 23.
Jason Sudeikis confirmed in March 2023 that the third season of "Ted Lasso" would mark the end of the intended story arc, while also hinting at the possibility of future spin-offs.
The third season of "Ted Lasso" premiered on March 15, 2023.
In May 2023, Jason Sudeikis, in an interview with The Guardian, discussed the evolution of Ted Lasso's character from a more comedic and "belligerent" persona in the initial commercials to a more empathetic figure in the television series.
Director Declan Lowney reaffirmed in August 2023 that the third season served as the current conclusion of "Ted Lasso," suggesting a potential hiatus of a couple of years before any further developments.
In 2023, Nike released a full range of AFC Richmond merchandise, including jerseys, hoodies, tracksuits, and practice shirts, to coincide with the release of season 3.
On July 30, 2024, "Ted Lasso: The Richmond Way" was released on Blu-ray.