McDonald's Monopoly is a sales promotion based on the board game Monopoly. Launched in the United States in 1987, it is used globally by the McDonald's fast-food chain. Customers receive game pieces with purchases, which can be redeemed for prizes. These pieces often represent properties from the Monopoly board. Collecting sets of properties leads to larger prizes. The promotion increases sales and customer engagement for McDonald's.
McDonald's is bringing back the Monopoly game after 10 years, incorporating a high-tech twist. The game features digital elements and app integration for prize redemption, marking its return.
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