Rise to Success: Career Highlights of Bad Bunny

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Bad Bunny

Discover the career path of Bad Bunny, from the first major opportunity to industry-changing achievements.

Bad Bunny, born Benito Antonio Martínez Ocasio, is a highly influential Puerto Rican artist known as the "King of Latin Trap." As a rapper, singer, songwriter, actor, record producer, and even professional wrestler, he has significantly contributed to the mainstream popularity of Spanish-language rap globally. He is widely regarded as one of the greatest Latin rappers in history.

2018: Establishment of Good Bunny Foundation

In 2018, Bad Bunny established the Good Bunny Foundation (Fundación el Buen Conejo), focusing on youth empowerment, cultural preservation, and community development in Puerto Rico.

2018: Inauguration of Bonita Tradición

Since 2018, Bad Bunny has hosted the annual Bonita Tradición event where tens of thousands of toys, musical instruments, sports gear, and art supplies have been distributed to youth in Puerto Rico, and hosts cultural events for underprivileged children in Puerto Rico.

January 2019: Criticism of Don Omar's Tweet

In January 2019, Bad Bunny criticized a tweet by reggaeton artist Don Omar considered to be homophobic, showing his support for LGBT rights.

2019: Donation for Puerto Rican Baseball Fields

In 2019, Bad Bunny partnered with Marc Anthony to donate $1.6 million to rebuild Puerto Rican baseball fields destroyed by Hurricanes Irma and María.

February 2020: Protest on The Tonight Show

During a performance on The Tonight Show Starring Jimmy Fallon in February 2020, Bad Bunny protested the murder of transgender woman Alexa Negrón Luciano by wearing a shirt with the words "They Killed Alexa. Not a Man in a Skirt", referencing misgendering news reports.

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2020: Collaboration with Crocs

In 2020, Bad Bunny collaborated with Crocs to create glow-in-the-dark clogs inspired by the YHLQMDLG album.

Crocs Unisex-Adult Classic Clogs (Best Sellers), Black, 5 Men/7 Women
Crocs Unisex-Adult Classic Clogs (Best Sellers), Black, 5 Men/7 Women

January 31, 2021: Royal Rumble Performance

On January 31, 2021, Bad Bunny performed his song "Booker T" live at WWE's Royal Rumble event, featuring an appearance by the wrestler Booker T. He then began appearing on Monday Night Raw.

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March 2021: Collaboration with Adidas

Since March 2021, Bad Bunny has regularly partnered with Adidas to redesign collections within their sneaker line, incorporating culturally infused elements representing his life and style. In his first drop, he expressed his lifelong love for sneakers.

2022: Royal Rumble Match

At the 2022 Royal Rumble on January 29, Bad Bunny competed in the men's Royal Rumble match, eliminating Sheamus and Dolph Ziggler. He lasted until the final five before being eliminated by Brock Lesnar.

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January 23, 2023: WWE 2K23 Inclusion

On January 23, 2023, it was announced that Bad Bunny would be a playable wrestler in the WWE 2K23 video game as a pre-order bonus.

March 8, 2023: Backlash Host Announcement

On March 8, 2023, it was announced that Bad Bunny would serve as the host for WWE's Backlash event, taking place in his native Puerto Rico.

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April 1, 2023: WrestleMania 39 Commentary and Intervention

On April 1, 2023, at WrestleMania 39 Night 1, Bad Bunny joined the Spanish announce team to commentate during the match between Rey Mysterio and Dominik Mysterio and intervened, preventing Dominik from attacking Rey with a chain.

May 19, 2023: Release of "Where She Goes"

On May 19, 2023, Bad Bunny released "Where She Goes," his first solo single of the year, exploring jersey club music. The song's music video featured cameos from Frank Ocean, Lil Uzi Vert, Ronaldinho, and others.

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September 12, 2023: Departure from El Muerto film and album confirmation

On September 12, 2023, in an interview with Vanity Fair, Bad Bunny revealed he is no longer involved with the El Muerto film after its schedule removal. He confirmed that he is working on a new album planned for release in the fall, hinting at a sound inspired by 1970s music.

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October 13, 2023: Release of Nadie Sabe Lo Que Va a Pasar Mañana

On October 13, 2023, Bad Bunny released his album Nadie Sabe Lo Que Va a Pasar Mañana, which consists of 22 tracks, after weeks of teasers and rumors.

2023: GLAAD Vanguard Award

In 2023, Bad Bunny was recognized by GLAAD with the Vanguard Award for allyship, presented by Ricky Martin, for his support of gay and transgender Latinos and embrace of drag culture.

December 5, 2024: Release of "El Clúb"

On December 5, 2024, Bad Bunny released "El Clúb", the lead single from his upcoming album.

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December 26, 2024: Release of "Pitorro de Coco" and album announcement

On December 26, 2024, Bad Bunny released "Pitorro de Coco", the second single from his album, and announced his new album Debí Tirar Más Fotos.

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2024: Cheetos Collaboration for Hispanic Community Grants

In 2024, Bad Bunny and Cheetos launched a $500,000 campaign, awarding twenty $25,000 grants to individuals advancing Hispanic communities through art, education, or social projects.

2024: Gucci Valigeria campaign and Met Gala co-chair

In 2024, Bad Bunny participated in Gucci's Valigeria campaign and co-chaired the Met Gala alongside Jennifer Lopez, Zendaya, and Chris Hemsworth. The event related to the Costume Institute's Sleeping Beauties: Reawakening Fashion exhibit.

January 5, 2025: Release of Debí Tirar Más Fotos

On January 5, 2025, Bad Bunny released his seventh album, Debí Tirar Más Fotos, which he stated "recommits me to Puerto Rico."

January 2025: Delivery of supplies in Vega Baja

In January 2025, Bad Bunny personally delivered musical instruments, art kits, and sports equipment at the Ángel L. Rodríguez Rivera court in his hometown, Vega Baja, as part of the Bonita Tradición event.

March 2025: Global Ambassador for Calvin Klein

In March 2025, Bad Bunny became a global ambassador for Calvin Klein underwear. He wore the brand's Spring 2025 men's underwear collection in an online campaign that generated $8.4 million in media impact value in 48 hours. The campaign video included the song, "EoO."

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April 7, 2025: NPR Tiny Desk Concert Release

On April 7, 2025, NPR Music released Bad Bunny's Tiny Desk Concert performance.

May 5, 2025: Announcement of Debí Tirar Más Fotos World Tour

On May 5, 2025, Bad Bunny announced the Debí Tirar Más Fotos World Tour, a 23-date stadium world tour in Europe, Australia, Japan, and Latin America, starting in November 2025, citing concerns about U.S. Immigration harming fans as a reason for not touring the U.S.

May 2025: Vogue Mexico and Latin America Cover

In May 2025, Bad Bunny was featured on the cover of Vogue Mexico and Latin America, photographed by Sebastián Faena.

July 2025: Start of No Me Quiero Ir de Aquí Residency

In July 2025, Bad Bunny will begin his 30-date residency titled No Me Quiero Ir de Aquí at San Juan's José Miguel Agrelot Coliseum, with the first nine dates exclusively for Puerto Rico residents.

September 2025: Conclusion of No Me Quiero Ir de Aquí Residency

In September 2025, Bad Bunny will conclude his 30-date residency titled No Me Quiero Ir de Aquí at San Juan's José Miguel Agrelot Coliseum.

September 28, 2025: Announcement as Super Bowl LX Halftime Show Headliner

On September 28, 2025, it was announced that Bad Bunny will headline the halftime show of Super Bowl LX.

November 2025: Start of Debí Tirar Más Fotos World Tour

In November 2025, Bad Bunny will start the Debí Tirar Más Fotos World Tour, a 23-date stadium world tour across Europe, Australia, Japan, and Latin America.

2025: Donation of proceeds from TiRAR MáS FOToS world tour

In 2025, Bad Bunny will donate part of the ticket sales proceeds from the DeBí TiRAR MáS FOToS world tour to the Good Bunny Foundation.

February 8, 2026: Super Bowl LX Halftime Show Performance

On February 8, 2026, Bad Bunny will perform as the headliner of the halftime show at Super Bowl LX.