The Dallas Cowboys are a professional American football team in the NFL, competing in the NFC East division. Headquartered in Frisco, Texas, they play home games at AT&T Stadium in Arlington, Texas, since 2009. AT&T acquired the naming rights before the 2013 season.
The Cotton Bowl, originally known as the Fair Park Bowl, opened in 1932.
In 1934, the Detroit Lions began popularizing the tradition of hosting a Thanksgiving game.
Prior to the formation of the Dallas Cowboys, there had not been an NFL team south of Washington, D.C. since the Dallas Texans folded in 1952 after only one season.
In 1958, Clint Murchison Jr. attempted to purchase the Washington Redskins with the intention of moving them to Dallas, but the deal fell through due to a last-minute change in terms by owner George Preston Marshall.
In 1959, Clint Murchison secured an NFL franchise for Dallas after resolving a dispute with George Preston Marshall and subsequently hired Tex Schramm, Gil Brandt, and Tom Landry to lead the Cowboys' football operations.
In 1959, before the expansion vote, Clint Murchison purchased the rights to the Washington Redskins fight song "Hail to the Redskins" from Barnee Breeskin for $2,500, leveraging it in his efforts to secure an NFL franchise for Dallas.
On December 4, 1960, the first game ever played between the New York Giants and Cowboys resulted in a 31–31 tie.
In 1960, the Dallas Cowboys played their first regular-season game against the Pittsburgh Steelers, resulting in a 35-28 loss.
In 1960, the first game between the Dallas Cowboys and the Washington Commanders resulted in a 26–14 Washington victory.
In 1960, the original royal color jersey was used.
In 1960, when the Dallas Cowboys franchise debuted, the team's uniform included a white helmet with a blue star and a blue-white-blue stripe, blue jerseys with white sleeves and a small blue star on each shoulder for home games, the opposite for away games, and socks with two horizontal white stripes overlapping the blue.
In 1994, the Cowboys also wore their 1960-63 road jersey with a silver helmet for one game as part of a league-wide "throwback" policy. This was to celebrate the NFL's 75th Anniversary.
In 2004, the Cowboys resurrected their original 1960-1963 uniform on Thanksgiving Day. This uniform became the team's alternate or "third jersey."
On October 29, 1961, Dallas logged its first win in the series against the New York Giants.
In 1961, the Dallas Cowboys achieved their first-ever regular-season victory.
On November 11, 1962, the New York Giants achieved their first win against the Dallas Cowboys.
In 1963, the original royal color jersey was used.
In 2004, the Cowboys resurrected their original 1960-1963 uniform on Thanksgiving Day. This uniform became the team's alternate or "third jersey."
In 1964, Tex Schramm initiated the tradition of the Cowboys wearing their white jersey at home to allow fans to see the colors of different opponents.
In 1964, the Cowboys opted for a simpler uniform look, featuring solid color jerseys and socks with three horizontal stripes on the sleeves. The helmets were silver-blue with a blue-white-blue stripe and a white-bordered blue star logo. The Cowboys began wearing white jerseys at home.
In 1964, the Dallas Cowboys' blue star logo was modified with a white line and blue border. Since then, the logo has remained the same.
In 1964, the white home uniform tradition began for the Dallas Cowboys.
In 1965, after struggling in their early years, the Dallas Cowboys finally achieved a .500 record, marking a turning point in their performance.
In 1966, the Cowboys agreed to host a second NFL Thanksgiving game to boost publicity. The Cowboys beat the Cleveland Browns 26–14 at the Cotton Bowl. The NFL guaranteed a cut of the gate revenue in the belief that the game would not be a hit.
In 1966, the Cowboys hosted the Green Bay Packers for the NFL Championship at the Cotton Bowl.
In 1966, the Dallas Cowboys won the Eastern Conference title, marking a significant achievement in the team's history.
In 1966, the team modified the jerseys, which now featured only two slightly wider sleeve stripes; the socks followed the same pattern.
The Dallas Cowboys began a remarkable streak of 20 straight winning seasons in 1966, showcasing their consistent performance over two decades.
In 1967, Bill Mercer, one of the original voices of the Cowboys Radio Network, called the Ice Bowl.
In 1967, the "lone star" helmet decal added a blue outline to the white-bordered star, giving the logo a bigger, bolder look.
In 1967, the Dallas Cowboys won their second consecutive Eastern Conference title but lost the NFL Championship Game to the Green Bay Packers in the famous "Ice Bowl".
In 1968, Dallas wore blue in one regular season game.
In 1968, the blue-shirted Cowboys were upset by the Cleveland Browns in the divisional playoffs, which was Don Meredith's final game with the Cowboys.
In 1968, with the adoption of a divisional format in the NFL, the Dallas Cowboys won their division title but were defeated in the playoffs by the Cleveland Browns.
In 1969, the Dallas Cowboys secured another division title but were once again defeated in the playoffs by the Cleveland Browns.
From 1970 to the present, the team made minor modifications to their uniform and logo.
From 1970, the Dallas Cowboys began a dominant decade, winning 105 regular season games, more than any other NFL franchise during that time span.
In 1970, after the NFL-AFL merger, league rules were changed to allow the Super Bowl home team to pick their choice of jersey.
In 1970, led by quarterback Craig Morton, the Dallas Cowboys finished the season with a 10-4 record and advanced to Super Bowl V, where they lost 16-13 to the Baltimore Colts.
In 1970, the Dallas Cowboys defeated the San Francisco 49ers in the NFC Championship game.
In 1971, as part of their dominant decade, the Dallas Cowboys won Super Bowl VI, marking their first Super Bowl victory.
In 1971, the Cowboys moved from the Cotton Bowl to Texas Stadium.
In 1971, the Dallas Cowboys defeated the San Francisco 49ers in the NFC Championship game.
In 1972, Dallas never wore blue uniforms in a regular season game, even though they wore them thrice in the preseason.
In 1972, the Dallas Cowboys defeated the San Francisco 49ers in the Divisional Playoff Game.
After missing the playoffs in 1974, the Dallas Cowboys drafted Randy White and Thomas "Hollywood" Henderson the following year.
In 1974, the Dallas Cowboys missed the playoffs, one of only two times they did so during their 20-year winning streak.
In 1975, Bob Lilly became the first inductee into the Dallas Cowboys Ring of Honor.
In 1975, Dallas wore blue in one regular season game.
In 1975, the Dallas Cowboys made it back to the playoffs as a wild card but lost to the Pittsburgh Steelers 21–17 in Super Bowl X.
In 1975, the Dallas Cowboys played against the Minnesota Vikings in a game remembered for a famous Hail Mary pass.
In 1975, the Dallas Cowboys won the NFC championship on the road in blowout fashion against the Los Angeles Rams.
In 1975, the St. Louis Cardinals replaced Dallas as a host team for Thanksgiving at the request of Commissioner Pete Rozelle.
During the 1976 season, the blue-white-blue stripe on the crown of the helmets was temporarily changed to red-white-blue to commemorate the United States' bicentennial anniversary.
In 1976, Dallas hosted St. Louis on Thanksgiving in an effort by the NFL to give St. Louis national exposure.
In 1976, Dallas wore blue in one regular season game.
In 1976, the St. Louis Cardinals, wearing white as the home team, defeated the then-undefeated Cowboys 21–17 for their first loss in six games.
By 1977, Verne Lundquist became the play-by-play announcer for the Cowboys Radio Network. Brad Sham joined the network as the color analyst and occasional fill-in for Lundquist in 1977 as well.
In 1977, Dallas wore blue in one regular season game.
In 1977, the Dallas Cowboys continued their successful run by winning Super Bowl XII, adding another championship to their achievements during the decade.
In 1977, the St. Louis Cardinals hosted a Thanksgiving game, replacing Dallas at the behest of Commissioner Pete Rozelle.
In 2016, Dallas defeated the Baltimore Ravens to win their 9th straight game, breaking a franchise record of 8 straight games set in 1977.
In 1978, after Rozelle asked Dallas to resume hosting Thanksgiving games, the Cowboys requested and received an agreement guaranteeing them a spot on Thanksgiving Day for good.
In 1978, after losing to Pittsburgh in Super Bowl XIII, the Dallas Cowboys were dubbed "America's Team", and Bob Ryan, an NFL Films editor, came up with the nickname.
In 1978, the Cowboys won the NFC Championship Game against the Los Angeles Rams while wearing the blue uniforms.
In 1978, the Dallas Cowboys won the NFC championship on the road in blowout fashion against the Los Angeles Rams.
The January 17, 1993 win secured the Cowboys' first Super Bowl berth since 1978.
The dominant run of the Dallas Cowboys, which began in 1970, came to an end in 1979 after winning 105 regular season games, more than any other NFL franchise during that time span.
In 1980, Danny White became the Dallas Cowboys' starting quarterback after Roger Staubach retired, and the team ended the season with a 12–4 record.
In 1980, the Dallas Cowboys followed up last year's playoff defeat with another blowout victory in the Wild Card Round.
In 1980, the Philadelphia Eagles hosted the Cowboys in the NFC Championship Game.
In January 1981, the Philadelphia Eagles defeated the Dallas Cowboys with a score of 20-7 in the NFC Championship.
In 1981, the Dallas Cowboys won another division championship and advanced to the NFC Championship Game, where they lost to the San Francisco 49ers 28–27 due to "The Catch".
In 1981, the NFC Championship Game in San Francisco saw Joe Montana complete a game-winning pass to Dwight Clark in the final minute, an event known as "The Catch".
In 1982, Washington secured a notable victory over Dallas in the NFC Championship.
In 1982, the Cowboys had their first playoff win since 1982, by defeating the Bears 17-13 in the Wild Card round.
In the shortened 1982 season, the Dallas Cowboys made it to the playoffs for the 8th consecutive season and advanced to their 3rd consecutive Conference championship game, where they fell 31–17 to their division rival, the Washington Redskins.
In 1983, the Dallas Cowboys went 12–4 but were upset at home in the Wild Card by the Rams 24–17, marking a missed opportunity to clinch home-field advantage.
In 1984, Clint Murchison sold the Dallas Cowboys to H.R. "Bum" Bright, and the team posted a 9–7 record but missed the playoffs for the first time in 10 seasons.
In 1984, the Dallas Cowboys missed the playoffs, one of only two times they did so during their 20-year winning streak.
In 1985, Dale Hansen became the Cowboys color analyst alongside Brad Sham as the play-by-play announcer.
In 1985, the Dallas Cowboys went 10–6, winning a division title but were shut out 20–0 by the Rams in the Divisional round in Los Angeles.
The Dallas Cowboys' impressive streak of 20 consecutive winning seasons, which started in 1966, came to an end in 1985.
In 1987, the Dallas Cowboys had a 7-8 season, and owner Bum Bright publicly criticized coach Tom Landry's play calling.
In September 1988, the Dallas Cowboys secured their first home game victory since September 1988, defeating the San Diego Chargers with a score of 17–14.
On December 11, 1988, the last Cowboys game with Tom Landry as coach was a win over Washington.
On February 25, 1989, Jerry Jones purchased the Dallas Cowboys from Bum Bright for $150 million due to Bright's financial difficulties.
In 1989, Jerry Jones purchased the Cowboys, fired Tom Landry, and hired Jimmy Johnson as head coach. They also drafted Troy Aikman and traded Herschel Walker to the Vikings.
In 1989, skillful drafts added fullback Daryl Johnston and center Mark Stepnoski to the Dallas Cowboys, bolstering the team's roster.
In 1989, the Bounty Bowls controversy arose when Eagles head coach Buddy Ryan allegedly placed a bounty on Dallas kicker Luis Zendejas, and Veterans Stadium fans pelted the Cowboys with snowballs and other debris.
In 1989, the Cowboys secured a win over Washington, marking their only victory that season.
In 1990, the Dallas Cowboys continued to strengthen their team through skillful drafts, adding running back Emmitt Smith.
In 1991, the Dallas Cowboys' successful drafting strategy continued with the addition of defensive tackle Russell Maryland and offensive tackle Erik Williams.
The 2023 season marked the Cowboys' first run of three consecutive postseason appearances since appearing in six straight seasons from 1991 to 1996. 1991 represents the start of that streak.
From 1992 to 1995, Dallas won seven straight matches against Philadelphia, marking their longest winning streak against the Eagles.
In 1992, Dallas set a team record for regular-season wins with a 13–3 mark.
In 1992, prior to their win against the Tampa Bay Buccaneers in 2022, the Dallas Cowboys won their last road playoff game, during their Super Bowl-winning season.
In 1992, the Dallas Cowboys drafted safety Darren Woodson, further enhancing their roster with talented players.
In 1992, the Dallas Cowboys faced the San Francisco 49ers in the NFC Championship Game and won, going on to win the Super Bowl.
On January 17, 1993, the Dallas Cowboys defeated the San Francisco 49ers 30–20 at Candlestick Park, securing their first Super Bowl berth since 1978.
In 1993, Tom Landry accepted induction into the Dallas Cowboys Ring of Honor, with a ceremony held on the day of that year's Cowboys-Giants game.
On November 24, 1994, the Dallas Cowboys unveiled their white "Double-Star" jersey for the first time during their traditional Thanksgiving Day game. Jason Garrett led a come-from-behind victory against the Green Bay Packers.
In 1994, the NFL celebrated its 75th Anniversary, and the Dallas Cowboys celebrated their back-to-back Super Bowl titles by unveiling a white "Double-Star" jersey on Thanksgiving Day. They also wore their 1960–63 road jersey with a silver helmet for one game.
In 1994, the San Francisco 49ers faced the Dallas Cowboys in the NFC Championship Game and won, going on to win the Super Bowl.
From 1992 to 1995, Dallas won seven straight matches against Philadelphia, marking their longest winning streak against the Eagles.
In 1995, Dave Garrett became the Cowboys' play-by-play announcer.
In 1995, the team wore the navy "Double-Star" jersey for games at Washington and Philadelphia and permanently switched to solid color socks.
In January 1996, the Dallas Cowboys won Super Bowl XXX against the Pittsburgh Steelers.
In 1996, Dale Hansen's tenure as the Cowboys color analyst ended.
In 2009, the Cowboys defeated the Eagles for the first Cowboys post-season win since the 1996 season.
The 2023 season marked the Cowboys' first run of three consecutive postseason appearances since appearing in six straight seasons from 1991 to 1996. 1996 represents the end of that streak.
In 1997, the Cowboys had a disappointing season, going 6-10 and losing their last six consecutive games, with off-field problems causing major distractions.
In January 1998, Switzer resigned as head coach following the 1997 season.
In 1998, Dallas wore blue in one regular season game.
In 1998, Lamar Hunt created the Preston Road Trophy for the Cowboys and Chiefs, to be given to the winner of their games.
In 1998, before the 2021 season, the Dallas Cowboys last achieved a sweep of the NFC East division.
In 1998, the Cowboys achieved a 10-6 record and an NFC East championship but were upset at home in the Wild Card Round by the Arizona Cardinals.
In 1999, Michael Irvin suffered a career-ending cervical spine injury during a loss to the Philadelphia Eagles, leading to a Wild Card playoff loss and the firing of coach Gailey.
In 1999, during a game in Philadelphia, Eagles fans cheered as Michael Irvin lay motionless on the field at Veterans Stadium.
In 2012, the Washington Redskins were one win away from their first division title since 1999.
In 2000, Troy Aikman suffered a serious concussion in Week 1 against the Eagles, which ultimately ended his career. Emmitt Smith had his 10th consecutive 1,000-yard rushing season.
From 2001–2003, the navy "Double-Star" jersey was worn again during the NFL's Classic Throwback Weekend on Thanksgiving Day.
Prior to the 2001 season, Troy Aikman was released from the team and he retired due to concussions.
Since 2001, the Cowboys are 17–14 at home while wearing the blue uniforms.
2017 was the first season since 2002 without quarterback Tony Romo, who retired on April 4 after 14 seasons with the Cowboys.
In 2002, Emmitt Smith broke the all-time NFL rushing record previously held by Walter Payton during a home game against the Seattle Seahawks on October 28th.
In 2002, the Dallas Cowboys began an NFL record of 190 consecutive sold-out regular and post-season games, highlighting their popularity.
From 2001–2003, the navy "Double-Star" jersey was worn again during the NFL's Classic Throwback Weekend on Thanksgiving Day.
In 2003, Jerry Jones chose to induct Tex Schramm into the Dallas Cowboys Ring of Honor. Schramm did not live to see his ceremonial induction at the Cowboys-Eagles game that fall.
In 2003, the Cowboys were the surprise team, getting off to a hot 7–2 start, but finished the season 10-6 and lost in the Wild Card round.
In 2004, Quincy Carter was released during the preseason and replaced at quarterback by Vinny Testaverde.
In 2004, the Cowboys resurrected their original 1960–1963 uniform on Thanksgiving Day, making it their alternate or "third jersey."
In the 2004 season, the team donned blue jerseys worn in their first 4 years of existence, which included white helmets and pants. Navy blue was used for this version as opposed to the original 1960-1963 royal color jersey.
On September 19, 2005, Troy Aikman, Emmitt Smith, and Michael Irvin, known as "The Triplets", were inducted into the Dallas Cowboys Ring of Honor during halftime at a Monday Night Football home game against the Washington Redskins.
By 2005, the Dallas Cowboys Ring of Honor contained 17 names, including former players, a head coach, and a general manager/president.
In 2005, Jerry Jones compared Chiefs owner Lamar Hunt to a wolf in sheep's clothing due to Hunt's interest in the Cowboys despite acting otherwise.
In 2005, during a Monday Night game against the Washington Redskins, the Dallas Cowboys inducted Troy Aikman, Emmitt Smith, and Michael Irving into the Cowboys Ring of Honor. The team also wore the 1960–1963 uniform.
Prior to the beginning of the 2005 season, the Cowboys signed veteran Drew Bledsoe as the starting quarterback.
2006 marked the first of two consecutive years (2006-2007) where the Cowboys qualified for the postseason prior to the 2022 season.
In 2006, Tony Romo replaced Drew Bledsoe as the starting quarterback during a week 7 game against the Giants.
In 2006, the Cowboys chose not to renew Babe Laufenberg's contract and brought in Charlie Waters as the analyst for the radio broadcasts.
In 2006, the Dallas Cowboys wore the 1960–1963 uniform during a Christmas Day game against the Philadelphia Eagles.
In the summer of 2006, the City of Irving repainted the roof of Texas Stadium for the first time since it opened.
On November 4, 2007, the Philadelphia Eagles wore their white jerseys at home when they hosted the Cowboys to try and invoke the "curse".
On November 29, 2007, the Dallas Cowboys wore their throwback uniform against the Green Bay Packers.
2007 marked the second of two consecutive years (2006-2007) where the Cowboys qualified for the postseason prior to the 2022 season.
Aside from the 2007 and 2008 seasons, the Cowboys continued to use this "throwback" uniform through Thanksgiving Day 2012.
In 2007, Babe Laufenberg returned as the analyst for the Dallas Cowboys' radio broadcasts, replacing Charlie Waters after a one-year absence.
In 2007, the New York Giants defeated the Dallas Cowboys in the playoffs, on their way to winning Super Bowl XLII.
The Cowboys had a strong start in the 2007 season and clinched their first number 1 NFC seed in 12 years, but lost in the divisional round.
On November 23, 2008, the Dallas Cowboys wore their throwback uniform against the San Francisco 49ers.
On December 20, 2008, the Cowboys lost their final game at Texas Stadium to the Baltimore Ravens.
Aside from the 2007 and 2008 seasons, the Cowboys continued to use this "throwback" uniform through Thanksgiving Day 2012.
In 2008, Tony Romo suffered a broken pinkie during an overtime loss to the Arizona Cardinals, impacting the Cowboys' season.
In 2008, the Philadelphia Eagles defeated the Dallas Cowboys 44-6 in a game where both teams could clinch a playoff spot with a victory.
In 2013, The Cowboys' win against the New York Giants was the first time since 2008 that they had defeated the Giants at home.
On May 2, 2009, the Dallas Cowboys' practice facility collapsed during a wind storm, injuring several players and coaches, with some suffering severe injuries.
On May 27, 2009, Cowboys Stadium officially opened in Arlington.
AT&T Stadium, previously named Cowboys Stadium, was completed on May 29, 2009.
On August 22, 2009, half of the field was removed with large cranes re-positioning the screen.
On September 28, 2009, the Cowboys got their first regular-season home win, beating the Carolina Panthers 21–7 with 90,588 in attendance. This game was also the Cowboys' record 42nd win on Monday Night Football.
After Cowboys Stadium was opened in 2009, the Cowboys turned over the facility to the City of Irving.
In 2009, Brett Favre led the Minnesota Vikings to a playoff win against the Dallas Cowboys, marking his last playoff victory of his career.
In 2009, the 11,520-square-foot screen in AT&T Stadium surpassed the 8,736 ft screen that opened in the renovated Kauffman Stadium as the world's largest.
In 2009, the Cowboys ended the New Orleans Saints' previously unbeaten season. They also clinched their second NFC East title in three years and their first post-season win since the 1996 season.
In 2009, the Cowboys lost their first regular season home game at Cowboys Stadium against the New York Giants with a record-setting 105,121 fans in attendance. The traditional "blue star" at the 50-yard line was unveiled for the first time.
In 2009, the Dallas Cowboys began playing their home games at AT&T Stadium in Arlington, Texas, marking a new era for the team.
In 2009, the New York Giants won the first regular-season game played at Cowboys Stadium.
In 2014, going into their Week 16 matchup at home against the Indianapolis Colts, Dallas was in a position to clinch their first division title since 2009.
Beginning with the January 2010 game, the Cotton Bowl Classic has been played at AT&T Stadium in Arlington.
Texas Stadium was demolished by implosion on April 11, 2010.
In 2010, Dallas wore blue in one regular season game.
In 2010, KRLD-FM became the Dallas Cowboys' flagship radio station. Brad Sham continued as the play-by-play voice.
In 2010, after beginning the season with a 1-7 record, head coach Phillips was fired and replaced by offensive coordinator Jason Garrett as the interim head coach.
In 2010, with Garrett as interim head coach, the Cowboys finished the season 6-10 after beginning at 1-7.
In 2015, Romo suffered a broken left collarbone, the same one he injured in 2010.
On February 2, 2011, the Dallas Cowboys began a five-year partnership with Compass Media Networks, creating the America's Team Radio Network.
On November 6, 2011, Charles Haley, Larry Allen, and Drew Pearson were inducted into the Dallas Cowboys Ring of Honor during halftime of the Cowboys' game vs. the Seattle Seahawks.
In 2011, Charlotte Motor Speedway unveiled its plans for a new HDTV screen larger than the one in AT&T Stadium.
In 2011, after an improved season with Garrett as interim head coach, the Cowboys signed Garrett as the head coach.
In 2011, the Cowboys started the season against the New York Jets on September 11, ultimately losing the game. Quarterback Tony Romo suffered a rib injury during Week 2. The Cowboys finished the season with an 8-8 record and missed the playoffs after losing to the New York Giants in Week 17.
Aside from the 2007 and 2008 seasons, the Cowboys continued to use this "throwback" uniform through Thanksgiving Day 2012.
In 2012, the Cowboys defeated the New York Giants in the season opener. They lost a close Week 6 game to the Baltimore Ravens. Ultimately Dallas finished the season with an 8-8 record, missing the playoffs.
In week 17 of 2012, Washington defeated Dallas 28–18 to win the NFC East.
On July 25, 2013, the Cowboys announced that AT&T would be taking over the rights to the name of the stadium.
Before the start of the 2013 season, the NFL announced a "One-helmet" rule to help prevent potential player concussions. This prevented the Cowboys from pairing the white helmets with the throwback uniforms.
During the "one-shell era", in 2013, the team wore their normal blue jerseys at home for Thanksgiving.
In 2013, the Cowboys started the season by defeating the New York Giants. They battled the Philadelphia Eagles for control of the division throughout the season. Tony Romo received a back injury in Week 16 and Kyle Orton led the Cowboys in Week 17, ultimately losing to the Eagles, ending the season at 8-8.
In 2013, the Eagles clinched the NFC East title after intercepting a pass from backup quarterback Kyle Orton in Week 17.
In 2013, the NFL issued a new helmet rule that prohibited the use of alternate helmets due to enhanced concussion awareness. This made the Cowboys' white 1960s throwback helmets non-compliant.
Prior to the 2013 season, the Dallas Cowboys sold the naming rights of their stadium to telecommunications company AT&T, resulting in the stadium being named AT&T Stadium.
With the implementation of the 2013 NFL helmet rule for alternate jerseys, the Cowboys wore their regular blue jerseys for their Thanksgiving game, something they had not done at home since the white-jersey-at-home tradition began.
During the "one-shell era", in 2014, the team wore their normal blue jerseys at home for Thanksgiving.
In 2014, Washington achieved an impressive upset victory against Dallas, despite the Cowboys having a stronger standing overall.
In 2014, after starting the season with a loss to the San Francisco 49ers, the Cowboys went on a 6-game winning streak. Romo injured his back again in Week 8. The Cowboys clinched their first division title since 2009 by defeating the Indianapolis Colts in Week 16. They ended the regular season with a 12-4 record.
In 2014, the Cowboys and Eagles each won on the road against each other. Philadelphia won 33-10 on Thanksgiving, while Dallas won 38-27 two weeks later, clinching a playoff spot and eliminating Philadelphia from the postseason.
In 2014, the Dallas Cowboys generated $620 million in revenue, setting a record for a U.S. sports team.
On January 4, 2015, the Cowboys defeated the Detroit Lions 24-20 in the wild-card round of the NFL playoffs, after being down by 10 or more points at halftime.
On November 1, 2015, Darren Woodson was inducted into the Dallas Cowboys Ring of Honor.
In the 2015 season, on November 26, 2015, the Cowboys wore a variation of the 1994 "Double-Star" jersey as their Color Rush on Thanksgiving Day against the Carolina Panthers.
During the "one-shell era", in 2015, the Cowboys wore the "Color Rush" uniforms for Thanksgiving.
During the 2015 offseason, DeMarco Murray signed with the Philadelphia Eagles. On July 15, 2015, wide receiver Dez Bryant signed a 5-year, $70 million contract with the Cowboys.
In 2015, Forbes valued the Dallas Cowboys at $4 billion, making them the first sports team to reach that valuation and the most valuable in the world.
In 2015, four cheerleaders accused Rich Dalrymple, the senior vice president of public relations and communications, of voyeurism in their locker room during an event at AT&T Stadium. A settlement was reached on February 16, 2022.
In 2015, the Cowboys released their "Color Rush" uniform, featuring a variation of the 1990s "Double Star" alternates with white pants and socks. The uniform was first used in a Thanksgiving game against the Carolina Panthers.
In 2015, the Cowboys won their season opener against the New York Giants. Romo suffered a broken left collarbone against the Philadelphia Eagles. Dallas finished the season with a 4-12 record and last in their division.
During the "one-shell era", in 2016, the team wore their normal blue jerseys at home for Thanksgiving.
In 2016, Dak Prescott was slated as the starting quarterback due to a preseason injury to Tony Romo. The Cowboys went on an eleven-game winning streak. Romo announced that Prescott had earned the right to take over as the Cowboys starting quarterback.
In 2016, the Dallas Cowboys had their best record prior to the 2021 season, after which they finished with a 12-5 record.
In 2016, the Dallas Cowboys remained the most valuable sports team at $4 billion and eventually reached a worth of $10 billion.
Since 2016, the Cowboys' "Color Rush" uniforms have been used in subsequent Thursday Night Football games.
On February 4, 2017, Dak Prescott was named NFL Rookie of the Year, Ezekiel Elliott led the league in rushing yards, and Jason Garrett was named Coach of the Year. Both Prescott and Elliot made the 2017 Pro Bowl.
On December 10, 2017, the Cowboys unveiled a navy uniform-white pants combination, which was first used against the Giants.
During the "one-shell era", in 2017, the team initially announced that they will wear blue jerseys at home on a more regular basis, only to rescind soon after.
In 2017, CBS11 Sports described the Cowboys game against the Kansas City Chiefs as an old school rivalry.
In 2017, Tony Romo retired after 14 seasons with the Cowboys. Ezekiel Elliott was suspended for 6 games. The Cowboys finished the year at 9-7. Dez Bryant was released and Jason Witten retired.
In 2017, the Dallas Cowboys' season was the subject of the third season of Amazon's sports documentary series "All or Nothing".
Since its 2017 debut, the Cowboys sport a 9–5 record when wearing the primary blue uniform/white pants combination.
On November 29, 2018, Gil Brandt was inducted into the Dallas Cowboys Ring of Honor.
During the "one-shell era", in 2018, the team wore their regular white uniforms for Thanksgiving.
In 2018, before the 2021 season, the Dallas Cowboys had their most recent winning season and playoff berth. It was also the last year they won the NFC East title, prior to their 2021 victory.
In 2018, the Cowboys finished with a 10-6 record and won the NFC East. They defeated the Seattle Seahawks in the Wild Card Round before losing to the Los Angeles Rams in the Divisional Round.
In 2018, the Dallas Cowboys became the first NFL franchise to be valued at $5 billion and topped Forbes' list as the most valued NFL team for the 12th consecutive year.
In 2018, the Los Angeles Rams defeated the Dallas Cowboys in the Divisional Round.
During the "one-shell era", in 2019, the team wore their regular white uniforms for Thanksgiving.
Following the end of the 2019 season, where the Cowboys missed the playoffs, the team parted ways with head coach Jason Garrett.
In 2019, Dallas wore their blue uniforms eight times, the most of any season.
On November 26, 2020, the Color Rush was only used again on Thanksgiving against the Washington Football Team.
During the "one-shell era", in 2020, the Cowboys wore the "Color Rush" uniforms for Thanksgiving.
In 2020, Dallas wore blue in one regular season game.
In 2020, McCarthy and the Cowboys picked up the first win against the Atlanta Falcons in Week 2. On October 11, 2020, Dak Prescott suffered a season-ending ankle injury. The Cowboys finished the season with a 6-10 record. Defensive coordinator Mike Nolan and defensive line coach Jim Tomsula were dismissed following the season.
In 2023, the Cowboys became the first team to lose to a #7 seed since the playoff bracket expanded for the 2020–21 NFL playoffs.
During the "one-shell era", in 2021, the team wore their regular white uniforms for Thanksgiving.
In 2021, the Cowboys achieved their first winning season since 2018 and clinched their first playoff berth since 2018 after the San Francisco 49ers lost to the Tennessee Titans. They also secured the NFC East title, their first since 2018, after a Denver Broncos' loss to the Las Vegas Raiders. The team swept the NFC East for the first time since 1998. While the Cowboys' offense scored a league-leading 530 points, a team record, and Rookie Micah Parsons earned Defensive Rookie of the Year, they lost to the San Francisco 49ers in the wild card round of the playoffs.
In 2021, the Dallas Cowboys won the NFC East division. The 2023 season marked the first time since the 2021 season that the Cowboys won the division.
In 2021, the red-white-blue stripe configuration from 1976 returned and is now worn for one regular season game annually to honor Medal of Honor recipients.
On February 16, 2022, a $2.4 million settlement was paid after four cheerleaders accused Rich Dalrymple, the retired senior vice president of public relations and communications, of voyeurism during a 2015 event at AT&T Stadium.
On April 13, 2022, the Cowboys became the first NFL team to sign a blockchain sponsorship, agreeing to a multi-year contract with Blockchain.com.
In 2022, on November 24, 2022, the NFL restored the use of alternate helmets and the Cowboys reinstated the white helmet and navy 'throwback" uniforms against the New York Giants.
As of 2022, the Dallas Cowboys and Los Angeles Rams have tied the all-time regular season series with a record of 18-18.
As of 2022, the Dallas Cowboys keep six jersey numbers "unofficially inactive": Troy Aikman's No. 8, Roger Staubach's No. 12, Bob Hayes' and Emmitt Smith's No. 22, Bob Lilly's No. 74, and Jason Witten's No. 82.
In 2022, the "Color Rush" uniforms were worn with a white helmet, emulating their current silver helmets but without any silver elements.
In 2022, the Cowboys repeated their 12-5 record. They clinched a playoff berth after a loss by the Washington Commanders, marking their first consecutive postseason qualification since 2006-2007. Dak Prescott was awarded Walter Payton NFL Man of the Year. The Cowboys won their first road playoff game since 1992 against the Tampa Bay Buccaneers, ending their losing streak against Tom Brady. However, they were defeated by the San Francisco 49ers in the divisional round.
In 2022, the Cowboys won the NFC Wild Card Round against the Tampa Bay Buccaneers while wearing the blue uniforms.
In 2022, the NFL allowed teams to use alternate helmets again, and the Cowboys reintroduced the 1960s white helmet.
On October 29, 2023, DeMarcus Ware was inducted into the Dallas Cowboys Ring of Honor.
On December 30, 2023, Jimmy Johnson was inducted into the Dallas Cowboys Ring of Honor.
As of the 2023 season, the Dallas Cowboys lead the all-time series against the Minnesota Vikings with a record of 19-15.
In 2023, the Cowboys achieved a 12-5 record for the third year in a row and won the NFC East for the first time since the 2021 season. Despite tying with the San Francisco 49ers and Detroit Lions for first place in the NFC, they lost the conference record tiebreaker to the 49ers but won the head-to-head tiebreaker over the Lions, securing the second seed in the playoffs. They clinched their third straight playoff berth despite losing to the Buffalo Bills. However, the Cowboys were defeated by the Green Bay Packers in the Wild Card round.
On January 13, 2025, it was announced that McCarthy would not be returning as head coach of the Dallas Cowboys due to a contract dispute.
On January 24, 2025, it was announced that Brian Schottenheimer had been promoted from offensive coordinator to head coach of the Dallas Cowboys.
As of late 2025, the Dallas Cowboys were valued at approximately $13 billion, solidifying their status as a valuable sports franchise.
As of the 2025 season, the Cowboys have a cumulative 101–104–3 regular season record in their blue uniforms.
In 2025, Jerry Jones quipped that he would put the Preston Road Trophy by the foot of his bed after reclaiming it from Kansas City.
On Christmas Day in 2025 against the Commanders, the Cowboys wore their navy uniform-white pants combination with their "Arctic White" alternate helmets, after the NFL allowed teams to wear their alternate helmets with the primary uniforms and vice versa.
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